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Ministry of Commerce And Supplies - Enhanced Integrated ...

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N T I S2010Association <strong>of</strong> Nepalese Rice, Oil, and Pulses Industry (ANROPI)Founded in 1972, ANROPI is based in Kathmandu and the lentil (pulse) sector <strong>of</strong> Nepal. There are 30 processingmills for lentils in the country specializing in split and whole lentils. The sector is highly dependent on outputand domestic demand and is characterized by volatility. ANROPI claims that a lot <strong>of</strong> its work involves dealingwith government as a lobbyist for the sector. It promotes the sector mostly through direct marketing involvingbuyer and seller interfaces at trade fairs and exhibitions. The main export markets for the product are withinthe region, with minimal quantities being exported to markets in the Middle East and Eurasia.Observations from enterprises and other stakeholders: ANROPI should support the sector in consultation with the Government; ANROPI should assist with the sector’s marketing activities; ANROPI should develop a strategy to assist growers in dealing with the highly cyclical nature <strong>of</strong> thesector; and, ANROPI should carry out a cost-benefit analysis comparing domestic and export marketing andeducate growers and processors about its findings.Himalayan Orthodox Tea Producers’ Association/HimalayanTea Producers’ Cooperative (HOTPA/HIMCOOP)Founded in1998 and based in Lalitpur, HOTPA/HIMCOOP is the TSI supporting Nepal’s tea growers andexporters. The sector includes approximately 30 large exporters. India, Japan, Germany, and the USAare main export markets. The tea planted in Nepal is the Himalayan Orthodox variety. HTPA/HIMCOOP<strong>of</strong>fers technical and commercial assistance to growers, processors, and exporters on planting, post-harvesthandling, and cross-border transactions. Nepal’s tea is a niche product and targeted market entry can resultin greater revenues. Brand development and superior packaging <strong>of</strong> product can increase revenue retention.Furthermore, product differentiation and increasing organic cultivation could further improve marketpotentials and increase revenues.Observations from enterprises and other stakeholders: In addition to its current support to growers, processors, and exporters, HOTPA/HIMCOOP shouldassist in creating greater awareness and understanding <strong>of</strong> quality standards and help introduce thosein the sector; The associations should work also with the sector to improve packaging and bring it up to internationalstandards; and, The association should play an important role in brand extension and increasing organic tea plantingand processing.Nepal Handmade Paper Association (HANDPASS)HANDPASS was established in 1992. It represents and supports 20 enterprises that export to over 80 countries.It focuses on: Developing and promoting paper-making enterprises in the central and rural areas <strong>of</strong> the country andimproving the living standards <strong>of</strong> low income communities;NEPAL TRADE INTEGRATION STRATEGY 2010BACKGROUND REPORT233

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