Phase 2 handover ceremony > p10 - Universiti Tunku Abdul Rahman

“Success is when preparation meetsopportunity”, said ViTrox Group ChiefExecutive Officer Chu Jenn Weng(picture) at an Entrepreneurial Talkseries on 11 July 2012 at UTAR PerakCampus.Entrepreneurial Talk SeriesChu Jenn WengWayne LimUTARHORIZONAUGUST 2012 5“Ability to innovate, market and improve are the ways to besuccessful in entrepreneurship,” said Wayne Lim (picture),Malaysia Small Medium Enterprise (SME) group ChiefExecutive Officer in an Entrepreneurial Talk Series on 18 June2012 at UTAR Perak Campus.He advised the students to beinnovative, to be bold in taking risk,to develop their skills and to keepinventing new things in Malaysia.“You (students) should change the mindset of wanting to workfor a multinational company. Instead, develop your skills and bethe one to set up multinational companies here in Malaysia,”said Chu.He then shared his entrepreneurship experience and spokeon core values, strategies and objectives of a successfulentrepreneur.FBF event seriesUTAR Faculty of Business and Finance (FBF), Centre forBusiness Management and Marketing Society co-jointlyorganised a series of marketing-related talks and activitiesat UTAR Perak Campus recently.• Prof KhongTaylor’s University BusinessSchool Programme Director ProfDr Khong Kok Wei presented hisresearch on ‘Structural EquationModeling (SEM) BayesianMonte Carlo Markov Chain(MCMC) Approach on EmpiricalStudies: An application on theImpact of Supplier InvolvementPractices on New ProductDevelopment Performance’on 27 July 2012. His studyinvestigated the associationbetween key factors of supplierinvolvement practices in newproject development.FBF Deputy Dean (R&D andPostgraduate Programmes) DrChong Yee Lee (right) presentingsouvenir to Prof Khong.Lim was invited to speak by the Department of Consultancy andCommercialisation of UTAR in line with UTAR EntrepreneurialTalk Series which sought to inspire students with the valuableviews and sharing of accomplished entrepreneurs.In his presentation, he gave an overview on small andmedium enterprises, highlighting some significant tips onhow to become a successfulentrepreneur. Among thosetips were flexibility in thinking,passion, knowledge, havingsupportive people around andgood interpersonal skills. Headvised, “Think big and workhard to achieve it”.• CIMThree delegates from CharteredInstitute of Marketing (CIM), one ofthe leading international bodies formarketing and business development,were at UTAR Perak Campus on 14August 2012 to deliver talks to FBFstaffs and students. The trio, CIMPresident Tan Sri Dato’ Prof Dr JamesAlfred, Vice President Michael WooWing Tuck and Chairman Goh Ing King,taught the audience the foundations ofmarketing.Tan Sri James Alfredaddressing the crowd.• Flea MarketA flea market was held at UTAR Perak Campus from 30 to 31July 2012 to encourage students to develop their business andmarketing skills.James Ng at UTAR PerakCampus.• James NgHong Leong Asia Xinfei Consumer ProductsPresident James Ng presented a talktitled ‘Branding for Foods and Beverages:Challenges and Opportunity’ on 30 July2012, in which he explained the influenceof food product branding on consumers’buying behaviour and overall sales of theproduct.