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The role of digital video media in second language listening ...

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memory create ‘bottlenecks’ <strong>in</strong> the <strong>in</strong>formation process<strong>in</strong>g system which themselvespromote comprehension failures.Comprehension <strong>of</strong> dynamic visual <strong>media</strong>At present, it is unclear how audio and visual streams <strong>of</strong> <strong>in</strong>formation compete andcollaborate as learners attend to dynamic visual <strong>media</strong> (Schnotz, 1993; Wetzel et al.,1994). It is a recurrent f<strong>in</strong>d<strong>in</strong>g <strong>in</strong> research, however, that <strong>in</strong>formation ga<strong>in</strong>ed <strong>in</strong> thevisual channel is more likely to be remembered than <strong>in</strong>formation ga<strong>in</strong>ed fromauditory <strong>in</strong>put (Miller & Burton, 1994, p. 75). <strong>The</strong> f<strong>in</strong>d<strong>in</strong>g is widely known as the“pictorial superiority effect” (Levie, 1987, p. 32). As Anderson (1995) expla<strong>in</strong>s,visual <strong>in</strong>formation may be held longer <strong>in</strong> memory “s<strong>in</strong>ce visual <strong>in</strong>formationnecessarily comes from our direct experience whereas l<strong>in</strong>guistic <strong>in</strong>formation cancommunicate experiences we may never encounter” (p. 231). In Table 2-1, Kirby(1993) presents ways <strong>in</strong> which dual coded <strong>media</strong> may compete and collaborate.26

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