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Making Car Sharing and Car Clubs Work - Case ... - The Civil Service

Making Car Sharing and Car Clubs Work - Case ... - The Civil Service

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MAKING CAR SHARING AND CAR CLUBS WORKCASE STUDY SUMMARIES24 STOCKHOLM CITY MUNICIPALITYGeneral Background24.1 <strong>The</strong> capital city of Sweden, <strong>The</strong> City of Stockholm covers a population of 1.5 million (greaterStockholm area), with 750,000 within the city centre itself. <strong>The</strong> City has a strongbackground in the delivery of sustainable transport solutions, in response to both socialvalues, <strong>and</strong> congestion / pollution. <strong>The</strong> development of the City <strong>Car</strong> Club (closed for CityAuthority employees) was a direct response to congestion <strong>and</strong> pollution in the city, <strong>and</strong> hasbeen developed as part of the EU Moses project which has trialled car clubs in 8 EuropeanCities (including Southwark <strong>and</strong> Sutton in the UK).24.2 In addition to City Authority <strong>Car</strong> Club, Stockholm has a privately operated car club (one ofonly 3 in Sweden, the other 2 being in Gothenburg), <strong>and</strong> 8 co-operative car clubs. InSweden, car clubs are referred to as car sharing, but for the purpose of this summary wehave used car clubs to ensure commonality with the UK based case studies.Operating Structure24.3 This City Authority <strong>Car</strong> Club covers 5 administrations, <strong>and</strong> runs 35-40 clean vehicles (with500 registered users). Vehicles are pre-booked using a web based interface, whichindicates which vehicles are available. <strong>The</strong> system uses smartcards to access the vehicle,<strong>and</strong> the car keys are located <strong>and</strong> stored in the glove compartment. <strong>The</strong> vehicle will onlyunlock, <strong>and</strong> start, with a correct <strong>and</strong> valid booking, combined with the presence of thesmartcard in the in-car reader. Initial opening of the vehicle doors is via a GSM link, througha dial-up mobile phone number, carried out on arrival at the car, or via an advance webbasedconfirmation. <strong>The</strong> car club operates a range of vehicle types <strong>and</strong> sizes, all of whichare defined as 'clean fuelled'. Users of the car club pay approximately 200swkr per monthmembership, plus approx. 1.5swkr per mile, plus 1swkr per time unit. It has been calculatedthat as long as the users travel less than 10,000 kms per year, they will generally make afinancial saving (depending upon the vehicle type used / owned). <strong>Car</strong> are located at anumber of City Centre sites (as a rule, the car spaces must be accessible to a strong GSMmobile phone signal), <strong>and</strong> users must pick-up <strong>and</strong> return their vehicle from a commonlocation. <strong>The</strong> minimum age for membership is 18 years.Impact <strong>and</strong> Effectiveness24.4 <strong>The</strong> scheme has proven to be a great success - the technology has been proven, <strong>and</strong> theuptake by users has been significant. <strong>The</strong> following graph summarises the growth levels todate (plus projected to 2006)Final V1.1, Dec. 2004 - 138 -

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