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How the mind tricks us: Visualizations and visual illusions

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<strong>How</strong> <strong>the</strong> <strong>mind</strong> <strong>tricks</strong> <strong>us</strong>:<strong>Visualizations</strong> <strong>and</strong> <strong>visual</strong> ill<strong>us</strong>ions19th International Conferenceon Technology in Collegiate Ma<strong>the</strong>maticsBoston, MA, 16 February 2007


<strong>How</strong> do we remember?


<strong>How</strong> do we remember?835-7663


A Quick Survey:• Three statements• Rate agreement• Scale 1–5: disagree = 1, agree = 5


Seeing is believing“Visual observations greatly help<strong>the</strong> underst<strong>and</strong>ing of material”1 = disagree, 5 = agree


Visualization is important“Memories of observations reinforce<strong>the</strong> retention of physical models”1 = disagree, 5 = agree


1 picture = 1000 words“Information can be transferred more quickly<strong>and</strong> more effectively <strong>visual</strong>ly than verbally”1 = disagree, 5 = agree


Instructions1. Add your scores2. Divide by 3 & round to nearest integer3. Enter your resultA = 1, B = 2, …, E=5


My messageThere is much to learn fromneurobiology <strong>and</strong> cognitive psychology


Outline• <strong>the</strong> physiology of seeing• cognitive issues related to seeing• learning from seeing


The physiology of seeing


Human vision• Small frequency range• Huge luminance range


10 8eye damage10 610 4outdoor, bright sunoutdoor, cloudyluminance (cd/m 2 )10 210 010 –2indoors, lit roomstreetlightoutdoor, full moon10 –4outdoor, starlight10 –6threshold for vision


10 8eye damageluminance (cd/m 2 )10 610 410 210 010 –2outdoor, bright sunoutdoor, cloudyindoors, lit roomstreetlightoutdoor, full moonoutdoor scene10 –4outdoor, starlight10 –6threshold for vision


10 8eye damageluminance (cd/m 2 )10 610 410 210 010 –2outdoor, bright sunoutdoor, cloudyindoors, lit roomstreetlightoutdoor, full moonoutdoor sceneprint10 –4outdoor, starlight10 –6threshold for vision


10 8eye damage10 6white10 4outdoor, bright sunoutdoor, cloudyblackAluminance (cd/m 2 )10 210 010 –2indoors, lit roomstreetlightoutdoor, full moonwhiteblackA10 –4outdoor, starlight10 –6threshold for vision


What <strong>the</strong> retina does:• Spatial compression• Adj<strong>us</strong>t luminance range to nerve S/N• Extract reflectance


Which is darker?A. <strong>the</strong> letter A is darkerB. <strong>the</strong> letter B is darkerC. both are <strong>the</strong> sameD. you’re tricking me; j<strong>us</strong>t tell meE. I’m conf<strong>us</strong>ed


Which is darker?A. <strong>the</strong> square marked A is darkerB. <strong>the</strong> square marked B is darkerC. both are <strong>the</strong> sameD. you’re tricking me; j<strong>us</strong>t tell meE. I’m conf<strong>us</strong>ed


darkequiluminantlightluminance = illumination + reflectance


Retinal cell organization• 10 8 receptors (rods <strong>and</strong> cones)• 10 6 ganglion cellsEach ganglion cell has a receptive fieldcontaining about 100 receptors


Retinal cell organizationcentersurroundReceptive field divided into two regions


Retinal cell responseDARKbaseline rate


Retinal cell responseabove baseline rateCenter excites


Retinal cell responsebelow baseline rateSurround inhibits


Retinal cell responsebaseline rateFull illumination same as no illumination


Center-surround antagonismluminance LdLdxcells respond to differences in intensity


Processing of <strong>visual</strong> information• 10 6 retinal ganglion cells• 100 impulses/s• that’s about 10 MB/s!<strong>How</strong> do we do it?


Visual pathways


Visual pathwaysretinaedgedetection


Visual pathwaysparallel pathways<strong>visual</strong>cortexcolor/luminanceleft/righttop/bottom


Visual pathwayshigher <strong>visual</strong>areasWHEREWHAT


Visual pathwayshigher <strong>visual</strong>areasWHEREcolor blindfastlow acuityhigh contrast sensitivitymotion perceptiondepth perceptionspatial organizationfigure/ground segregation


Visual pathwayshigher <strong>visual</strong>areascolor selectiveslowhigh acuitylow contrast sensitivityobject recognitionface recognitioncolor perceptionWHAT


Some points to keep in <strong>mind</strong>Luminance:• depth• motionColor:• form• function


Cognitive issues related to seeing


Visual pathwayscognitiveareasmemorymodelingWHEREWHAT


Mental modelsof behavior, events, workings are essential to• underst<strong>and</strong> our experiences• predict outcomes of our actions• h<strong>and</strong>le unexpected occurences


Mental models affect what we see


Mental tasks can prevent <strong>us</strong> from seeing


Number of passes?A. 13 (or less)B. 14C. 15D. 16E. 17 (or more)


Mental models override <strong>visual</strong> memory


Common misconceptionPlank evens out <strong>the</strong> load,so scale reading doesn’t change


Can we correct this misconceptionby showing <strong>the</strong> demonstration to students?


Presenting ineffective“As demonstrated in lecture both scales will read10 N regardless of where <strong>the</strong> center of mass is located. The platform <strong>and</strong> <strong>the</strong> metal block form oneunit that is being measured, so <strong>the</strong> scales showtwo evenly distributed readings, no matter where<strong>the</strong> metal block is placed along <strong>the</strong> platform.”


Remember?A. 835-6773B. 835-7336C. 853-7336D. 835-7663E. 853-6773


Remember?A. 835-6773B. 835-7336C. 853-7336D. 835-7663E. 853-6773


Facts vs. models835-7663TEL-ROOF


Observation can reinforce misconception!


M<strong>us</strong>t provide opportunity to revise model


<strong>How</strong>?• Predict outcome before observation• Record observation• Reconcile prediction with observation


Points to keep in <strong>mind</strong>• Mental models affect what we see• Mental tasks can prevent <strong>us</strong> from seeing• Mental models override <strong>visual</strong> memory


Learning from seeing


GoalHelp build (correct) models


Abstract vers<strong>us</strong> realistic• Abstract: highlight model• Realistic: connect to experience


Visualization typesill<strong>us</strong>trationanimationabstractconstantvelocityF by you, on crateF by floor, on craterealistic


Visualization typesill<strong>us</strong>trationanimationabstractconstantvelocity→F by you, on crate→F by floor, on craterealistic


Abstract vers<strong>us</strong> realisticUse:• photography/film when point canbe observed directly• abstract ill<strong>us</strong>tration/animation whenphenomenon is an abstraction(e.g., force or field)


Parabolic motion


A quick quizM. McCloskey, Intuitive PhysicsScientific American 248 (1983), pp. 122-130


A quick quizA B CWhich of <strong>the</strong> three paths shown (A–C) mostclosely resembles <strong>the</strong> path taken by <strong>the</strong> ball?


A quick quizA B CAnswer: B


A quick quizA B CAnswer: B


Even text book authors get <strong>the</strong> physics wrong!


MicrogravityWalker, 2nd Ed. (Prentice Hall, 2004)


MicrogravityWalker, 2nd Ed. (Prentice Hall, 2004)


Benson (Wiley, 1991)Microgravity


Benson (Wiley, 1991)Microgravity


Tipler, 1st Ed. (Worth, 1971)Ano<strong>the</strong>r classic


<strong>How</strong> not to shoot a monkeySears <strong>and</strong> Zemansky, 10th Ed. (Addison Wesley, 2000)


<strong>How</strong> not to shoot a monkeyHaliday, Resnick, Walker, 5th Ed. (Wiley, 1997)


<strong>How</strong> not to shoot a monkeyLea <strong>and</strong> Burke (Brooks/Cole, 1997)


<strong>How</strong> not to shoot a monkeyGiambattista, Richardson, Richardson (McGraw Hill, 2004)


The Clutter!


What do people look at?


Mazur (Prentice Hall, 200?)


Mazur (Prentice Hall, 200?)


Mazur (Prentice Hall, 200?)


Mazur (Prentice Hall, 200?)


Mazur (Prentice Hall, 200?)


Mazur (Prentice Hall, 200?)


People look at• Parabolic motion of ball• Carts


Serway <strong>and</strong> Jewett (Harcourt, 2002)


Serway <strong>and</strong> Jewett (Harcourt, 2002)


Wilson <strong>and</strong> Buffa, 5th Ed. (Prentice Hall, 2003)


Wilson <strong>and</strong> Buffa, 5th Ed. (Prentice Hall, 2003)


Jones <strong>and</strong> Childers, 3rd Ed. (McGraw Hill, 2001)


Jones <strong>and</strong> Childers, 3rd Ed. (McGraw Hill, 2001)


Sears <strong>and</strong> Zemansky (Addison Wesley, 2000)


Sears <strong>and</strong> Zemansky (Addison Wesley, 2000)


People look at• People• Text labels• O<strong>the</strong>r (distracting) elements


People look at• People• Text labels• O<strong>the</strong>r (distracting) elementsbut not <strong>the</strong> parabolic motion!


<strong>How</strong> can we effectively teach parabolic motion?


Measurements1.01.0horizongal position (m)0.80.60.40.2vertical position (m)0.80.60.40.200 10 20 30 40frame00 10 20 30 40frame1.020horizontal velocity (m/s)0.80.60.40.2verical acceleration (m 2 /s)1510500 10 20 30 40frame00 10 20 30 40frame


Summary• Color <strong>and</strong> luminance processed separately• Mental models & tasks affect what is seen• Realism can be problematic


Some things for you to ponder• My reality is not your reality• What you see depends on what you believe• We store models, not facts


AcknowledgmentsProf. Mazharin BanajiProf. Patrick CavanaghProf. Steven Franconeri (Northwestern)Rafael GattassJoanna HueyOlof JonmarkerProf. Margaret LivingstoneDr. Veronica McCauleyDr. Wolfgang RuecknerProf. Daniel Simons (UIUC)for a copy of this presentation see:http://mazur-www.harvard.edu

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