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Department Of Marketing And - Lingnan University Library

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AgeYounger people (especially younger women) are easily affected by the other. When thesociety emphasizes that slim is beauty, younger people misunderstand that slim is good.H2: Younger people have a more unrealistic perception of weight issue than older people do.Body Mass IndexUnder weight people trust that they have a standard weight, otherwise, they will gain fat.When the mass media emphasizes the concept “slim is beauty”, they tend to believe that a slimbody figure is a must.H3: Under weight people have a more unrealistic perception of weight issue than heavy people do.27

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