Class Membership Mailings - Alumni - Cornell University
Class Membership Mailings - Alumni - Cornell University
Class Membership Mailings - Alumni - Cornell University
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<strong>Cornell</strong> <strong>University</strong><br />
<strong>Class</strong><br />
<strong>Membership</strong><br />
<strong>Mailings</strong><br />
Guidelines &<br />
Templates<br />
Spring 2011
Dear <strong>Class</strong> Leader,<br />
1<br />
<strong>Alumni</strong> Affairs<br />
<strong>Cornell</strong> <strong>University</strong><br />
130 E. Seneca Street, Suite 400<br />
Ithaca, New York 14850-4353<br />
t. 607.255.1988<br />
f. 607.255.7533<br />
e. caco@cornell.edu<br />
www.alumni.cornell.edu/caco<br />
I hope this letter finds you and your family well. I’m writing to you today about one of my favorite<br />
topics (and probably yours) -- membership mailing plan selection! Okay, maybe it’s not one of<br />
your favorite topics, but given the importance of membership mailings, now’s the best time to start<br />
planning to maximize results for your class this year.<br />
Your class dues payers provide direct support for the communications, programs, scholarships<br />
and other activities of your class. From a broader perspective, it’s important to remember how vital<br />
class membership is to the success of <strong>Cornell</strong> as a whole. <strong>Alumni</strong> participation is a crucial part of the<br />
<strong>University</strong>’s ability to sustain existing programs and implement new initiatives. <strong>Class</strong> membership<br />
is a key part of cultivating alumni interest and provides a tangible way for people to feel personally<br />
connected to <strong>Cornell</strong>’s past, present, and future. When you encourage classmates to become dues<br />
paying members, you’re asking them to stand up and identify themselves as alumni who are proud to<br />
be <strong>Cornell</strong>ians and have a stake in our <strong>University</strong>’s future.<br />
Since we know this is a busy time of year for everyone, we’ve made the creation of a winning<br />
plan as simple as possible. Building on last year’s popularity and success, you’ll find the most recent<br />
edition of the Ezra Plan in the 2011 Guidelines and Templates booklet. The Ezra Plan remains the<br />
easiest and most attractive way to reconnect your classmates and the <strong>University</strong>. Among the benefits<br />
of this year’s Ezra Plan is an option to utilize a special tip-on for the <strong>Cornell</strong> <strong>Alumni</strong> Magazine<br />
which has been designed to help minimize the number of classmates who forget to renew their<br />
memberships.<br />
We’ve also made your job easier by highlighting the <strong>Cornell</strong> <strong>Class</strong> Dues Payer Rewards Program –<br />
a whole group of discounts and benefits your classmates will receive just for paying their <strong>Class</strong> Dues!<br />
Be sure to check them out on the website www.alumni.cornell.edu/classes.<br />
Not sure where to begin? Don’t worry. There’s lots of help available. One of the strongest<br />
determinants of class membership cycle success is the punctuality and regularity of your mailings.<br />
Your class contact and the membership staff in <strong>Alumni</strong> Affairs, your CACO Board representative, and<br />
your fellow class officers are all sources of support, which can help you plan a timely and effective<br />
set of mailings. You may also visit the CACO website at http://www.alumni.cornell.edu/caco/<br />
membership.cfm to view the Ezra Plan online. Remember, the sooner you return your plan to <strong>Alumni</strong><br />
Affairs, the more prompt your mailings will be.<br />
The annual selection of your class membership plan is an exciting time to revitalize the energy<br />
of your class and open the lines of communication. Now is the time to set the stage for a productive<br />
and active year. On behalf of the CACO Board, I want to thank you for your efforts on behalf of the<br />
<strong>University</strong> and for your attention to this important initiative.<br />
With warm regards,<br />
Nathan Connell ’01<br />
Vice President of <strong>Membership</strong>, CACO Board
<strong>Membership</strong> <strong>Mailings</strong><br />
Guidelines & Templates Spring 2011<br />
Table of Contents<br />
Select A <strong>Membership</strong> Plan 3<br />
Printing & Mailing Form . . . EZRA PLAN . . . Fill out and return...... 4-5<br />
Staff and CACO Contacts 6<br />
Ezra Plan - Track 1 8-13<br />
Ezra Plan - Track 2 14-19<br />
Ezra Plan - Reunion <strong>Class</strong>es 20-25<br />
Other resources are available on the CACO website<br />
http://www.alumni.cornell.edu/caco/<br />
2
Select A<br />
<strong>Membership</strong> Plan<br />
For The Year!<br />
During your tenure as class president and/or membership chair,<br />
one of your main responsibilities is to select a plan for your annual<br />
class membership mailings. See pages 4-5 and fill out the Printing<br />
and Mailing form and mail or fax directly to: <strong>Cornell</strong> <strong>University</strong>,<br />
<strong>Class</strong> & Reunion Programs–<strong>Membership</strong>, 130 E. Seneca Street,<br />
Suite 400, Ithaca, NY 14850; 607.255.7533.<br />
Follow these simple steps:<br />
1 Review each plan<br />
Each plan is composed of pre-selected<br />
templates shown in this booklet.<br />
Ezra Plan - Track 1 - pgs 8-13<br />
Ezra Plan - Track 2 - pgs 14-19<br />
Ezra Plan - Reunion <strong>Class</strong>es - pgs 20-25<br />
2 Select Your Plan<br />
by filling out the form on pages 4-5.<br />
3 Mail or fax your forms<br />
to your <strong>Class</strong> & Reunion Programs,<br />
<strong>Membership</strong> Office by February 1, 2011.<br />
4 Questions? Call or email<br />
your <strong>Class</strong> & Reunion Programs contact<br />
(see page 6).<br />
Ezra Plans<br />
Each version of the Ezra Plan was created to keep<br />
the membership cycle simple and easy! Review<br />
pages 8-25. You only need to fill out the form on<br />
pages 4-5. You will receive a draft of each mailing for<br />
your review for any editorial changes or additions.<br />
When you are completely satisfied with each mailing,<br />
please fax a copy of the DRAFT FORM with your<br />
signature and approval back to the <strong>Membership</strong> staff.<br />
By signing this form the staff will proceed with the<br />
printing and mailing of all your membership notices.<br />
Select the Ezra Plan and spend the rest of the year<br />
planning events or creating other class activities.<br />
If you want to customize the text on any mailing,<br />
just let us know.<br />
Completed Printing and Mailing Form<br />
is due to C&RP by 3 February 1, 2011
EZRA Plan<br />
2011 PRinTinG & MAiLinG FORM<br />
<strong>Class</strong>: __________________ Date: ________________________<br />
Contact Name: _________________________________________________________________________<br />
Day/Phone: ________________________________ Fax: _____________________________________<br />
Email: ________________________________________________________________________________<br />
Extra copies of each mailing to: ___________________________________________<br />
Pre-Solicitation Mailing - Letter from <strong>Alumni</strong> Affairs to non-duespayers<br />
1 st Mailing<br />
Ezra Plan - Track 1<br />
Ezra Plan - Track 2<br />
Ezra Plan - Reunion <strong>Class</strong>es<br />
Mailing should be sent to (select one):<br />
Entire <strong>Class</strong> - Entire <strong>Class</strong> (<strong>Alumni</strong> degree holders and alumni non-degreed)<br />
Entire <strong>Class</strong> - <strong>Alumni</strong> Only (Only alumni degree holders)<br />
2 nd Mailing<br />
Ezra Plan - Track 1<br />
Ezra Plan - Track 2<br />
Ezra Plan - Reunion <strong>Class</strong>es<br />
Mailing should be sent to (select one):<br />
Non-duespayers - Entire <strong>Class</strong> (<strong>Alumni</strong> degree holders and alumni non-degreed)<br />
Non-duespayers - <strong>Alumni</strong> Only (Only alumni degree holders)<br />
3 rd Mailing<br />
Ezra Plan - Track 1<br />
Ezra Plan - Track 2<br />
Ezra Plan - Reunion <strong>Class</strong>es<br />
Mailing should be sent to (select one):<br />
Non-duespayers - Entire <strong>Class</strong> (<strong>Alumni</strong> degree holders and alumni non-degreed)<br />
Non-duespayers - <strong>Alumni</strong> Only (Only alumni degree holders)<br />
4 th Mailing<br />
EZRA PLAN - Track 1, 2, and Reunion <strong>Class</strong>es use the same:<br />
<strong>Cornell</strong> <strong>Alumni</strong> Magazine Tip-On, mailed to all non-renewals<br />
5<br />
4<br />
th Mailing<br />
Ezra Plan - Track 1<br />
Ezra Plan - Track 2<br />
Ezra Plan - Reunion <strong>Class</strong>es<br />
Mailing should be sent to (select one):<br />
Non-duespayers - <strong>Alumni</strong> Only (Only alumni degree holders)<br />
Nonrenewals for the past 5 years<br />
total # of dues payers last year: _____<br />
Dues payer goal last year: _________<br />
Dues payer goal this year: _________
6 th Mailing<br />
Ezra Plan - Track 1<br />
Ezra Plan - Track 2<br />
Ezra Plan - Reunion <strong>Class</strong>es<br />
Mailing should be sent to (select one):<br />
Non-duespayers - <strong>Alumni</strong> Only (Only alumni degree holders)<br />
Nonrenewals for the past 5 years<br />
Additional information<br />
Dues Cards<br />
PLEASE RETURN THIS FORM NO LATER THAN<br />
February 1, 2011<br />
Mail or Fax to: <strong>Cornell</strong> <strong>University</strong>,<br />
<strong>Class</strong> & Reunion Programs–<strong>Membership</strong><br />
130 E. Seneca Street, Ithaca, NY 14850-2490<br />
or Fax to: 607-255-7533<br />
$____ Individual rate, including subscription to <strong>Cornell</strong> <strong>Alumni</strong> Magazine<br />
$____ <strong>Class</strong> couple, both members of your class (one magazine/both class dues)<br />
$____ Dues only, no magazine<br />
$____ Foreign Postage Charge for each foreign subscription to <strong>Cornell</strong> <strong>Alumni</strong><br />
Magazine (Your class treasury will otherwise cushion this charge.)<br />
Include a line for voluntary contribution to class treasury<br />
5
Staff Contacts<br />
Staff and CACO Contacts<br />
Year<br />
<strong>Membership</strong>Cy<br />
<strong>Class</strong><br />
cle<br />
<strong>Class</strong> Student & Young <strong>Alumni</strong> Programs<br />
1940 F Kristie Blake Fax: (607) 255-7533<br />
1941 S Lauren Coffey CACO@cornell.edu<br />
1942 F Lauren Coffey Teri Baier (607) 255-3053<br />
1943 F Lauren Coffey therese.baier@cornell.edu<br />
1944 S Lauren Coffey Kristie Blake (607) 255-2254<br />
1945 S Lauren Coffey kristie.blake@cornell.edu<br />
1946 F Lauren Coffey Pat Burns '09 (607) 255-8266<br />
1947 S Lauren Coffey pmb23@cornell.edu<br />
1948 F Lauren Coffey Lauren Coffey (607) 255-6582<br />
1949 S Lauren Coffey lauren.coffey@cornell.edu<br />
1950 F Lauren Coffey Susan Doney (607) 255-4850<br />
1951 S Katie Freyer susan.doney@cornell.edu<br />
1952 F Katie Freyer Corey Earle '07 (607) 255-3516<br />
1953 S Katie Freyer corey.earle@cornell.edu<br />
1954 F Katie Freyer Katie Freyer (607) 255-8821<br />
1955 S Katie Freyer katie.freyer@cornell.edu<br />
1956 F Katie Freyer Margaret Gallo '81 (607) 255-2779<br />
1957 F Katie Freyer margaret.gallo@cornell.edu<br />
1958 F Katie Freyer Tina Gourley (607) 255-7090<br />
1959 S Katie Freyer tina.gourley@cornell.edu<br />
1960 F Katie Freyer Cathy Hogan '70 (607) 255-1966<br />
1961 F Susan Doney cathy.hogan@cornell.edu<br />
1962 S Susan Doney Svante Myrick '09 (607) 255-7919<br />
1963 S Susan Doney svante.myrick@cornell.edu<br />
1964 S Susan Doney Margaux Neiderbach '99 (607) 255-5258<br />
1965 S Susan Doney margaux.neiderbach@cornell.edu<br />
1966 F Susan Doney Christine Rumsey (607) 255-7085<br />
1967 F Susan Doney christine.rumsey@cornell.edu<br />
1968 S Susan Doney Jenny Switzer (607) 254-7176<br />
1969 F Susan Doney jenny.switzer@cornell.edu<br />
1970 S Susan Doney Lynne Williams (607) 255-7743<br />
1971 S Susan Doney lynne.williams@cornell.edu<br />
1972 S Susan Doney<br />
1973 F Susan Doney<br />
1974 F Susan Doney <strong>Cornell</strong> Annual Fund Reunion Campaigns<br />
1975 F Susan Doney Fax: (607) 254-7168<br />
1976 S Susan Doney Linda Conger (607) 254-6152<br />
1977 F Susan Doney llc8@cornell.edu<br />
1978 S Susan Doney Joey Gates (607) 254-6190<br />
1979 F Susan Doney jdg43@cornell.edu<br />
1980 S Susan Doney Rich Glick (607) 254-6127<br />
1981 S Teri Baier rdg10@cornell.edu<br />
1982 S Teri Baier Tom LaFalce '94 (607) 254-6459<br />
1983 S Teri Baier tpl1@cornell.edu<br />
1984 S Teri Baier Jennifer Rouin (607) 254-6110<br />
1985 S Teri Baier ejr68@cornell.edu<br />
1986 S Teri Baier Lauren Ryder (607)254-6188<br />
1987 S Teri Baier lar48@cornell.edu<br />
1988 S Teri Baier Penny Spoonhower (607) 254-6119<br />
1989 S Teri Baier pl82@cornell.edu<br />
1990 S Teri Baier Brenda Teeter (607) 254-6169<br />
1991 S Pat Burns bls4@cornell.edu<br />
1992 S Pat Burns<br />
1993 F Pat Burns<br />
1994 F Pat Burns Marketing<br />
1995 F Pat Burns Fax: (607) 255-7533<br />
1996 S Pat Burns Debby Earl (607) 255-7088<br />
1997 F Pat Burns debby.earl@cornell.edu<br />
1998 F Pat Burns Brenda Canniff (607) 255-3021<br />
1999 F Pat Burns brenda.canniff@cornell.edu<br />
2000 F Pat Burns<br />
2001 F Pat Burns<br />
2002 F Pat Burns <strong>Class</strong> Accounts<br />
2003 F Pat Burns Fax: (607) 254-7139<br />
2004 F Pat Burns Evelyn Jaja (607) 255-7084<br />
2005 F Pat Burns etj22@cornell.edu<br />
2006 S Pat Burns<br />
2007 S Pat Burns<br />
2008 S Pat Burns <strong>Cornell</strong> <strong>Alumni</strong> Magazine <strong>Class</strong> Columns<br />
2009 S Pat Burns Fax: (607) 272-8532<br />
2010 Pat Burns Adele Robinette (607) 272-8530<br />
2011 Corey Earle adr4@cornell.edu<br />
6
Ezra<br />
Plans<br />
Track 1<br />
pages 8 - 13<br />
Pre-Solicitation Mailing by<br />
<strong>Alumni</strong> Affairs<br />
1st Notice Letter<br />
2nd Notice Postcard<br />
3rd Notice Email<br />
4th Notice CAM Tip-On<br />
5th Notice Postcard<br />
with dues card<br />
6th Notice Letter<br />
with detachable dues card<br />
~ Select one below ~<br />
Track 2 (more emails)<br />
pages 14 - 19<br />
Pre-Solicitation Mailing by<br />
<strong>Alumni</strong> Affairs<br />
1st Notice Letter<br />
2nd Notice Email<br />
3rd Notice Letter<br />
with detachable dues card<br />
4th Notice CAM Tip-On<br />
5th Notice Postcard<br />
with dues card<br />
6th Notice Email<br />
Reunion <strong>Class</strong>es<br />
pages 20 - 25<br />
Pre-Solicitation Mailing by<br />
<strong>Alumni</strong> Affairs<br />
1st Notice Letter<br />
2nd Notice Postcard<br />
3rd Notice Email<br />
4th Notice CAM Tip-On<br />
5th Notice Letter<br />
with detachable dues card<br />
6th Notice Postcard
class logo<br />
President<br />
Emanuel Tsourounis II<br />
Executive Vice President<br />
Sarah Striffler Burgess<br />
Vice President for<br />
Internal Operations<br />
Elizabeth Stein Kelder<br />
Secretary<br />
Judith D. Seltzer<br />
Treasurer<br />
Elizabeth A. Kronk<br />
<strong>Membership</strong> Director<br />
Elizabeth Kang Smith<br />
<strong>Class</strong> Correspondents<br />
Andrea M. Chan<br />
Christine K. Weld<br />
Reunion Chairpersons<br />
Melissa J. Bersofsky<br />
Andrea L. Wasserman<br />
<strong>Cornell</strong> Annual<br />
Fund Representatives<br />
Barrett E. Yates-Mack<br />
Rebekah Gordon<br />
Nina M. Lee Torkelson<br />
Jennifer McGowan<br />
Webmaster<br />
Philip J. King<br />
Historian<br />
Howard J. Goldsmith<br />
<strong>Class</strong> Council<br />
Philip C. Ballard<br />
Aimee H. Hsiung<br />
Erick M. Lavoie<br />
classof00.alumni.cornell.edu<br />
Date<br />
Dear <strong>Class</strong>mate:<br />
Ezra Plan - Track 1<br />
1st notice-Letter to entire class<br />
Over the years, each of us has built many diverse and rewarding<br />
connections with our beloved <strong>Cornell</strong>. I feel so fortunate to be part<br />
of a university community that offers me new ideas, interests, and<br />
involvements no matter where I am in life. But one involvement that<br />
never fades into the past is my cherished bond with the <strong>Class</strong> of XXXX.<br />
Our shared history, memories, friendships, traditions, and life experiences<br />
are the foundation of who we are as <strong>Cornell</strong>ians.<br />
I would like to ask you to help me and my fellow class volunteers keep<br />
this bond strong. When you pay your class dues, you give us the means to<br />
sponsor class activities and events that help us stay connected across the<br />
miles and years.<br />
Your dues also give you a one-year subscription to <strong>Cornell</strong> <strong>Alumni</strong><br />
Magazine, which keeps you in the know about campus happenings,<br />
intriguing alumni of all ages, and your friends’ life events in the class<br />
notes. As an added benefit, you receive special members-only access to<br />
online seminars with some of <strong>Cornell</strong>’s most intriguing professors and<br />
leaders, as well as a suite of discounts on purchases and activities on<br />
campus, in Ithaca, and with companies throughout the country.<br />
Please renew your <strong>Class</strong> of 19XX connection today. You can return the<br />
enclosed dues card, along with your check or credit card information<br />
using the return envelope provided. Or you can pay the dues online with<br />
a credit card. Simply visit alumni.cornell.edu/classes and the site will lead<br />
you through the steps.<br />
Together we can keep our class a vibrant, thriving community!<br />
Sincerely,<br />
Alex Vollmer<br />
<strong>Membership</strong> Chair<br />
8
DO YOU REMEMBER . . .<br />
noontime chimes concerts<br />
on warm spring days?<br />
your most inspirational professors?<br />
final exams?<br />
feelings of pride (and relief)<br />
on commencement day?<br />
Each <strong>Cornell</strong> class has its own version of these memories—<br />
populated by the moments, places, and people shared<br />
by no other group.<br />
It’s a unique bond.<br />
9<br />
Ezra Plan - Track 1<br />
2nd notice - Postcard<br />
<strong>Class</strong> members keep our bond<br />
strong. Your <strong>Class</strong> of XXXX<br />
membership dues directly fund<br />
the class-focused activities,<br />
events, and publications that help<br />
us savor our old memories and<br />
create wonderful new ones, too.<br />
Be sure to remember our class<br />
this year: if you haven’t already,<br />
visit alumni.cornell.edu/classes to<br />
pay your class dues, send us your<br />
news, and see your membership<br />
rewards. Use your 7 digit ID#<br />
located above your name<br />
and address label when<br />
paying online.
<strong>Cornell</strong> <strong>Class</strong> of xxxx<br />
Chances are, being a <strong>Cornell</strong>ian has helped you connect with<br />
some fascinating—possibly even life-changing—people,<br />
opportunities, and ideas over the years. <strong>Membership</strong> in the <strong>Class</strong><br />
of XXXX is one of those valuable connection points.<br />
Our class dues fund the activities and events that bring us closer<br />
to <strong>Cornell</strong> and to one another. .<br />
The dues payments also grant us access to the sometimes<br />
provocative, always engaging <strong>Cornell</strong> <strong>Alumni</strong> Magazine and a host<br />
of special discounts and benefits. And, new this year, they give<br />
us an invitation to participate in exclusive online seminars with<br />
some of <strong>Cornell</strong>’s top professors and leaders.<br />
Your <strong>Cornell</strong> network is always evolving! Make sure you can take<br />
advantage of all that it offers. Visit www.alumni.cornell.edu/classes<br />
to pay your class dues, send us your news, and review your<br />
membership rewards. Your 7-digit alumni ID is XXXXXXX.<br />
I look forward to connecting with you soon!<br />
Sincerely,<br />
Alex Vollmer<br />
<strong>Class</strong> of xxxx President<br />
10<br />
Ezra Plan - Track 1<br />
3rd notice-Email
Ezra Plan - Track 1<br />
4th notice - Tip-On for May/June ’11 CAM issue<br />
Sent to non-renewals only<br />
Tip on last issue CAM 9/3/08 11:03 AM Page c1<br />
Corne<br />
This might be<br />
your Last Issue<br />
You may opt-out of<br />
the 4th notice selection<br />
anytime before<br />
March 1, 2011<br />
According to our records,<br />
your class membership/subscription<br />
is about to expire.<br />
IF YOU HAVE MADE A PAYMENT RECENTLY,<br />
PLEASE IGNORE THIS NOTICE.<br />
To check the status of your<br />
class membership/subscription—and renew it,<br />
if necessary—call:<br />
<strong>Class</strong> and Reunion Programs 607-255-3021<br />
or<br />
<strong>Cornell</strong> <strong>Alumni</strong> Magazine 607-272-8530 ext. 33<br />
or write to us at:<br />
cornellalumnimagazine.com/substatus/<br />
Don’t miss an issue!<br />
11<br />
<strong>Alumni</strong> Magazine
<strong>Cornell</strong> <strong>Class</strong> of xxxx<br />
Stay Connected to <strong>Cornell</strong> and our <strong>Class</strong>!<br />
What you get from class dues<br />
• An ownership stake in your class community<br />
• Ways to stay in touch with great friends<br />
• News of, and from, your classmates<br />
• Invitations to class birthday parties, excursions, and other<br />
great activities<br />
• One year (6 issues) of <strong>Cornell</strong> <strong>Alumni</strong> Magazine<br />
• Access to exclusive webinars with <strong>Cornell</strong>’s thought leaders<br />
• Discounts & rewards redeemable on campus, in Ithaca,<br />
and around the country<br />
Ezra Plan - Track 1<br />
5th notice Postcard or Email<br />
12<br />
What the <strong>Class</strong> of XXXX gets from class dues<br />
• Ways to connect classmates across the miles<br />
• Funds to write and send class newsletters<br />
• A living history of classmates’ achievements, interests,<br />
and <strong>Cornell</strong> ties after graduation<br />
• Resources for class parties and activities<br />
• A constantly evolving network of classmates<br />
The results are conclusive: when you pay your class dues, we all win! If you haven’t done so, pay this year’s dues.<br />
Visit alumni.cornell.edu/classes today. Your 7-digit alumni ID is located above your name and address label when paying online.
Dear <strong>Class</strong>mate:<br />
I noticed recently that you have not yet paid your class dues for the upcoming year. I hope you won’t let the year<br />
go by without receiving the wonderful tangible and intangible rewards that come with being an active member of<br />
our <strong>Class</strong> of XXXX.<br />
You probably are aware of dues-payer benefits like the one-year subscription to <strong>Cornell</strong> <strong>Alumni</strong> Magazine and the<br />
various discounts available to members. Are you also aware of the fact that class dues are our class’s source<br />
of funding for a year’s worth of fantastic programs, parties, communications, and other ways of keeping us all<br />
connected? Or that class membership is one of the ways <strong>Cornell</strong> is able to take stock of alumni participation in the<br />
life of the university?<br />
As with the classes that came before us, the <strong>Class</strong> of ’XX has contributed in ways large and small to the history of<br />
<strong>Cornell</strong>. Help us continue to renew and strengthen that contribution—and help us offer meaningful opportunities<br />
to connect with one another and with our shared past. Something simple, like becoming an active member of our<br />
class, can do quite a lot of good.<br />
I hope you will take a moment today to renew your membership. You can return the form below, along with your<br />
check, in the enclosed envelope. Or you can pay the dues online with a credit card. Simply visit alumni.cornell.<br />
edu/classes and the site will lead you through the steps.<br />
If you have any questions or concerns, we would love to hear from you. Please contact us at classdues@cornell.edu<br />
or 607-255-3021.<br />
Sincerely,<br />
Alex Vollmer<br />
President, <strong>Class</strong> of xxxx<br />
<strong>Cornell</strong> <strong>University</strong><br />
Your class dues will print here. . . .<br />
13<br />
<strong>Alumni</strong> Affairs<br />
130 E. Seneca Street, Suite 400<br />
Ithaca, New York 14850-4353<br />
t. 607.255.3021<br />
f. 607.255.7533<br />
e. classdues@cornell.edu<br />
www.alumni.cornell.edu/classes.htm<br />
perforated<br />
Ezra Plan - Track 1<br />
6th notice Letter
class logo<br />
President<br />
Emanuel Tsourounis II<br />
Executive Vice President<br />
Sarah Striffler Burgess<br />
Vice President for<br />
Internal Operations<br />
Elizabeth Stein Kelder<br />
Secretary<br />
Judith D. Seltzer<br />
Treasurer<br />
Elizabeth A. Kronk<br />
<strong>Membership</strong> Director<br />
Elizabeth Kang Smith<br />
<strong>Class</strong> Correspondents<br />
Andrea M. Chan<br />
Christine K. Weld<br />
Reunion Chairpersons<br />
Melissa J. Bersofsky<br />
Andrea L. Wasserman<br />
<strong>Cornell</strong> Annual<br />
Fund Representatives<br />
Barrett E. Yates-Mack<br />
Rebekah Gordon<br />
Nina M. Lee Torkelson<br />
Jennifer McGowan<br />
Webmaster<br />
Philip J. King<br />
Historian<br />
Howard J. Goldsmith<br />
<strong>Class</strong> Council<br />
Philip C. Ballard<br />
Aimee H. Hsiung<br />
Erick M. Lavoie<br />
classof00.alumni.cornell.edu<br />
Date<br />
Dear <strong>Class</strong>mate:<br />
Ezra Plan - Track 2<br />
1st notice-Letter to entire class<br />
Now that we’ve been out of school for X years, what memories do you<br />
find yourself sharing about <strong>Cornell</strong>? Do you talk about courses that<br />
challenged you to leave behind your old limitations? Professors who<br />
inspired you? Friends whose kept you laughing? Discoveries about<br />
yourself and your world?<br />
<strong>Cornell</strong> gave all of us connections to people, ideas, and experiences that<br />
changed our lives. It can do that for us as alumni, too. All we have to do is<br />
stay connected.<br />
How? One easy way is to become an official member of the <strong>Class</strong> of XXXX.<br />
This year our class dues are only $X—a great bargain for all we get from<br />
the class in return. Each year, our dues give us:<br />
• Social and professional networking opportunities designed by our<br />
class volunteers, for our interests<br />
• Participation in exclusive members-only webinars conducted by<br />
<strong>Cornell</strong> professors and administrators<br />
• News and other communications from and about our class<br />
• A one-year subscription to <strong>Cornell</strong> <strong>Alumni</strong> Magazine<br />
• Discounts and rewards redeemable at <strong>Cornell</strong>, in Ithaca, and<br />
across the U.S.<br />
• A voice in our class’s ongoing relationship to <strong>Cornell</strong><br />
Your <strong>Cornell</strong> relationship isn’t over after graduation; it just evolves into<br />
something new. Make sure you make the most of this new stage: visit<br />
alumni.cornell.edu/classes to pay your class dues, send us updates about<br />
your life, and review your membership rewards. Your 7-digit alumni ID is<br />
located above your name and address label when paying online.<br />
I look forward to connecting with you soon!<br />
Sincerely,<br />
Alex Vollmer<br />
<strong>Membership</strong> Chair<br />
14
<strong>Cornell</strong> <strong>Class</strong> of xxxx<br />
It’s one of the best social networks you can join…<br />
Why does your graduating class still matter? Because it’s<br />
an exclusive, ready-made network of peers, friends, and<br />
people who really know what it means to earn a <strong>Cornell</strong><br />
degree. Whether you want to catch a great lead or just<br />
catch up, the <strong>Class</strong> of XXXX organization helps you stay<br />
connected.<br />
Renew your membership in the <strong>Class</strong> of XXXX by paying<br />
this year’s class dues. The funds pay for the get-togethers<br />
and networking opportunities organized by class<br />
volunteers each year, and give you members-only access<br />
to information and people that matter to you.<br />
If you haven’t already, visit alumni.cornell.edu/classes to<br />
pay your dues and see your membership rewards. Your<br />
7-digit alumni ID is XXXXXXX.<br />
Sincerely,<br />
Alex Vollmer<br />
<strong>Membership</strong> Chair<br />
15<br />
Ezra Plan - Track 2<br />
2nd notice - Email
Dear <strong>Class</strong>mate:<br />
I noticed recently that you have not yet paid your class dues for the upcoming year. I hope you won’t let the year<br />
go by without receiving the wonderful tangible and intangible rewards that come with being an active member of<br />
our <strong>Class</strong> of XXXX.<br />
You probably are aware of dues-payer benefits like the one-year subscription to <strong>Cornell</strong> <strong>Alumni</strong> Magazine and the<br />
various discounts available to members. Are you also aware of the fact that class dues are our class’s source<br />
of funding for a year’s worth of fantastic programs, parties, communications, and other ways of keeping us all<br />
connected? Or that class membership is one of the ways <strong>Cornell</strong> is able to take stock of alumni participation in the<br />
life of the university?<br />
As with the classes that came before us, the <strong>Class</strong> of ’XX has contributed in ways large and small to the history of<br />
<strong>Cornell</strong>. Help us continue to renew and strengthen that contribution—and help us offer meaningful opportunities<br />
to connect with one another and with our shared past. Something simple, like becoming an active member of our<br />
class, can do quite a lot of good.<br />
I hope you will take a moment today to renew your membership. You can return the form below, along with your<br />
check, in the enclosed envelope. Or you can pay the dues online with a credit card. Simply visit alumni.cornell.<br />
edu/classes and the site will lead you through the steps.<br />
If you have any questions or concerns, we would love to hear from you. Please contact us at classdues@cornell.edu<br />
or 607-255-3021.<br />
Sincerely,<br />
Alex Vollmer<br />
President, <strong>Class</strong> of xxxx<br />
<strong>Cornell</strong> <strong>University</strong><br />
Your class dues will print here. . . .<br />
Ezra Plan - Track 2<br />
3rd notice-Letter with detachable dues card<br />
16<br />
<strong>Alumni</strong> Affairs<br />
130 E. Seneca Street, Suite 400<br />
Ithaca, New York 14850-4353<br />
t. 607.255.3021<br />
f. 607.255.7533<br />
e. classdues@cornell.edu<br />
www.alumni.cornell.edu/classes.htm<br />
perforated
Ezra Plan - Track 2<br />
4th notice - Tip-On for May/June ’11 CAM issue<br />
Sent to non-renewals only<br />
Tip on last issue CAM 9/3/08 11:03 AM Page c1<br />
Corne<br />
This might be<br />
your Last Issue<br />
You may opt-out of<br />
the 4th notice selection<br />
anytime before<br />
March 1, 2011<br />
According to our records,<br />
your class membership/subscription<br />
is about to expire.<br />
IF YOU HAVE MADE A PAYMENT RECENTLY,<br />
PLEASE IGNORE THIS NOTICE.<br />
To check the status of your<br />
class membership/subscription—and renew it,<br />
if necessary—call:<br />
<strong>Class</strong> and Reunion Programs 607-255-3021<br />
or<br />
<strong>Cornell</strong> <strong>Alumni</strong> Magazine 607-272-8530 ext. 33<br />
or write to us at:<br />
cornellalumnimagazine.com/substatus/<br />
Don’t miss an issue!<br />
17<br />
<strong>Alumni</strong> Magazine
<strong>Cornell</strong> <strong>Class</strong> of xxxx<br />
Stay Connected to <strong>Cornell</strong> and our <strong>Class</strong>!<br />
What you get from class dues<br />
• An ownership stake in your class community<br />
• Ways to stay in touch with great friends<br />
• News of, and from, your classmates<br />
• Invitations to class birthday parties, excursions, and other<br />
great activities<br />
• One year (6 issues) of <strong>Cornell</strong> <strong>Alumni</strong> Magazine<br />
• Access to exclusive webinars with <strong>Cornell</strong>’s thought leaders<br />
• Discounts & rewards redeemable on campus, in Ithaca,<br />
and around the country<br />
Ezra Plan - Track 2<br />
5th notice Postcard or Email<br />
18<br />
What the <strong>Class</strong> of XXXX gets from class dues<br />
• Ways to connect classmates across the miles<br />
• Funds to write and send class newsletters<br />
• A living history of classmates’ achievements, interests,<br />
and <strong>Cornell</strong> ties after graduation<br />
• Resources for class parties and activities<br />
• A constantly evolving network of classmates<br />
The results are conclusive: when you pay your class dues, we all win! If you haven’t done so, pay this year’s dues.<br />
Visit alumni.cornell.edu/classes today. Your 7-digit alumni ID is located above your name and address label when paying online.
Once a <strong>Cornell</strong>ian, Always a <strong>Cornell</strong>ian<br />
It’s true: No matter how many twists and turns<br />
our lives take after graduation, there remains a<br />
part of us that is forever, irreducibly, <strong>Cornell</strong>ian.<br />
It was there that our minds, our beliefs, our<br />
careers, even our personal relationships, took on<br />
new shapes and directions.<br />
You can stay connected with the people who<br />
shared those formative years with you by<br />
renewing official membership in our class. In<br />
return, your class volunteers will work hard to<br />
keep the relationship alive and rewarding—by<br />
putting together a whole new set of opportunities<br />
to learn, explore, create, and progress to our next<br />
milestones together.<br />
This is your final invitation this year to pay the<br />
<strong>Class</strong> of XXXX dues and reap all the rewards that<br />
membership brings.<br />
Don’t miss out!<br />
Visit alumni.cornell.edu/classes today!<br />
19<br />
Ezra Plan - Track 2<br />
6th notice Email
class logo<br />
President<br />
Emanuel Tsourounis II<br />
Executive Vice President<br />
Sarah Striffler Burgess<br />
Vice President for<br />
Internal Operations<br />
Elizabeth Stein Kelder<br />
Secretary<br />
Judith D. Seltzer<br />
Treasurer<br />
Elizabeth A. Kronk<br />
<strong>Membership</strong> Director<br />
Elizabeth Kang Smith<br />
<strong>Class</strong> Correspondents<br />
Andrea M. Chan<br />
Christine K. Weld<br />
Reunion Chairpersons<br />
Melissa J. Bersofsky<br />
Andrea L. Wasserman<br />
<strong>Cornell</strong> Annual<br />
Fund Representatives<br />
Barrett E. Yates-Mack<br />
Rebekah Gordon<br />
Nina M. Lee Torkelson<br />
Jennifer McGowan<br />
Webmaster<br />
Philip J. King<br />
Historian<br />
Howard J. Goldsmith<br />
<strong>Class</strong> Council<br />
Philip C. Ballard<br />
Aimee H. Hsiung<br />
Erick M. Lavoie<br />
classof00.alumni.cornell.edu<br />
Date<br />
Dear <strong>Class</strong>mate:<br />
Ezra Plan - Reunion <strong>Class</strong>es<br />
1st notice-Letter to entire class<br />
I hope you are looking forward to our Xth Reunion as much as I am.<br />
When our class gets together on campus this coming June, we will have so<br />
many memories, connections, and new stories to share and celebrate.<br />
To get ready for the big weekend, our fantastic <strong>Class</strong> of XXXX volunteers<br />
are giving even more of their time and talent than usual. All year they<br />
will be planning activities and events just for us so that we can have the<br />
best Reunion possible, and they will be attending meetings and training<br />
sessions with <strong>Cornell</strong> staff so that they can learn the ins and outs of<br />
pulling off a phenomenal weekend.<br />
As classmates, we can support their effort by making sure we pay our<br />
class dues. Our payments cover the cost of communications to our<br />
classmates about Reunion as well as for the training our volunteers<br />
receive. Plus, you’ll also get the usual class membership rewards, like<br />
a year’s subscription to <strong>Cornell</strong> <strong>Alumni</strong> Magazine and a suite of great<br />
discounts and special offers.<br />
Please renew your membership today and help us make sure the <strong>Class</strong><br />
of XXXX has a truly memorable Reunion. You can return the form below,<br />
along with your check, in the enclosed envelope. Or you can pay the dues<br />
online with a credit card. Simply visit alumni.cornell.edu/classes and the<br />
site will lead you through the steps.<br />
Sincerely,<br />
Alex Vollmer<br />
<strong>Membership</strong> Chair<br />
20
DO YOU REMEMBER…<br />
those first few nights in the dorms?<br />
noontime chimes concerts on<br />
warm spring days?<br />
your most inspirational professors?<br />
final exams? feelings of pride (and relief)<br />
on commencement day?<br />
Each <strong>Cornell</strong> class has its own version of these memories—<br />
populated by the moments, places, and people shared<br />
by no other group.<br />
It’s a unique bond.<br />
Ezra Plan - Reunion <strong>Class</strong>es<br />
2nd notice - Postcard<br />
21<br />
This coming June the <strong>Class</strong><br />
of XXXX celebrates the XXth<br />
anniversary of that bond. Our<br />
class volunteers are already<br />
working hard to make sure our<br />
Reunion is one to remember. Our<br />
class membership dues directly<br />
fund their efforts, in addition<br />
to a year’s worth of other classfocused<br />
activities, events, and<br />
publications that help us savor<br />
our old memories and create<br />
wonderful new ones, too.<br />
Be sure to renew your class<br />
membership this Reunion year.<br />
If you haven’t already, visit<br />
alumni.cornell.edu/classes to pay<br />
your class dues, send us your<br />
news, and see your membership<br />
rewards. Your 7-digit alumni ID<br />
is located above your name and<br />
address label when paying online.
<strong>Cornell</strong> <strong>Class</strong> of xxxx - Connect Today<br />
Being a <strong>Cornell</strong>ian has helped each of us connect with some<br />
fascinating—even life-changing—people, opportunities, and<br />
ideas over the years. <strong>Membership</strong> in the <strong>Class</strong> of 19XX is one<br />
of the most meaningful of those connection points, and I’m so<br />
excited that this year we will celebrate our XXth Reunion.<br />
This year, the resources we make available through our dues<br />
payments our dues will help our class volunteers craft a<br />
phenomenal Reunion weekend for us and also will cover the<br />
communications tools we’ll be using to get the word out about<br />
all the great things planned for June.<br />
As always, dues payments also give us a subscription to the<br />
sometimes provocative, always engaging <strong>Cornell</strong> <strong>Alumni</strong><br />
Magazine and a host of special discounts and benefits. And,<br />
new this year, class members will receive invitations to<br />
exclusive online seminars with some of <strong>Cornell</strong>’s top minds.<br />
Take advantage of all that class membership—and Reunion<br />
weekend—offers this year! Visit alumni.cornell.edu/classes<br />
to pay your class dues, send us your news, and review your<br />
membership rewards. Your 7-digit alumni ID is XXXXXXX.<br />
Sincerely,<br />
Alex Vollmer<br />
<strong>Membership</strong> Chair<br />
Ezra Plan - Reunion <strong>Class</strong>es<br />
3rd notice Email<br />
22
Ezra Plan - Reunion <strong>Class</strong>es<br />
4th notice - Tip-On for May/June ’11 CAM issue<br />
Sent to non-renewals only<br />
Tip on last issue CAM 9/3/08 11:03 AM Page c1<br />
Corne<br />
This might be<br />
your Last Issue<br />
You may opt-out of<br />
the 4th notice selection<br />
anytime before<br />
March 1, 2011<br />
According to our records,<br />
your class membership/subscription<br />
is about to expire.<br />
IF YOU HAVE MADE A PAYMENT RECENTLY,<br />
PLEASE IGNORE THIS NOTICE.<br />
To check the status of your<br />
class membership/subscription—and renew it,<br />
if necessary—call:<br />
<strong>Class</strong> and Reunion Programs 607-255-3021<br />
or<br />
<strong>Cornell</strong> <strong>Alumni</strong> Magazine 607-272-8530 ext. 33<br />
or write to us at:<br />
cornellalumnimagazine.com/substatus/<br />
Don’t miss an issue!<br />
23<br />
<strong>Alumni</strong> Magazine
Dear <strong>Class</strong>mate:<br />
I noticed recently that you have not yet paid your class dues for the upcoming year. I hope you won’t let this<br />
important Reunion year go by without being counted as an official <strong>Class</strong> of 19XX member.<br />
You probably are aware of dues-payer benefits like the one-year subscription to <strong>Cornell</strong> <strong>Alumni</strong> Magazine and the<br />
various discounts available to members. Are you also aware of the fact that class dues are our class’s source<br />
of funding for a year’s worth of fantastic programs, parties, communications, and other ways of keeping us all<br />
connected? Or that class membership is one of the ways <strong>Cornell</strong> is able to take stock of alumni participation in the<br />
life of the university? Or that during a Reunion year, our dues support the planning and communications work<br />
that our classmates do for our class?<br />
The <strong>Class</strong> of ’XX has contributed in so many ways large and small to the history of <strong>Cornell</strong>. As we come back to<br />
campus this year to celebrate those contributions, please consider helping our class volunteers create meaningful<br />
opportunities for us. Something simple, like paying the $X class dues this year, can do quite a lot of great things.<br />
This is the final invitation to renew class membership before we gather on the Hill in June. You can return the form<br />
below, along with your check, in the enclosed envelope. Or you can pay the dues online with a credit card. Simply<br />
visit alumni.cornell.edu/classes and the site will lead you through the steps.<br />
If you have any questions or concerns, we would love to hear from you. Please contact us at classdues@cornell.edu<br />
or 607-255-3021.<br />
Sincerely,<br />
Alex Vollmer<br />
President, <strong>Class</strong> of xxxx<br />
<strong>Cornell</strong> <strong>University</strong><br />
Your class dues will print here. . . .<br />
24<br />
<strong>Alumni</strong> Affairs<br />
130 E. Seneca Street, Suite 400<br />
Ithaca, New York 14850-4353<br />
t. 607.255.3021<br />
f. 607.255.7533<br />
e. classdues@cornell.edu<br />
www.alumni.cornell.edu/classes.htm<br />
perforated<br />
Ezra Plan - Reunion <strong>Class</strong>es<br />
5th notice Letter
<strong>Cornell</strong> <strong>Class</strong> of xxxx<br />
Stay Connected to <strong>Cornell</strong> and our <strong>Class</strong>!<br />
What you get from class dues<br />
• An ownership stake in your class community<br />
• Ways to stay in touch with great friends<br />
• News of, and from, your classmates<br />
• Invitations to class birthday parties, excursions, and other<br />
great activities<br />
• One year (6 issues) of <strong>Cornell</strong> <strong>Alumni</strong> Magazine<br />
• Access to exclusive webinars with <strong>Cornell</strong>’s thought leaders<br />
• Discounts & rewards redeemable on campus, in Ithaca,<br />
and around the country<br />
Ezra Plan - Reunion <strong>Class</strong>es<br />
6th notice Postcard<br />
25<br />
What the <strong>Class</strong> of XXXX gets from class dues<br />
• Ways to connect classmates across the miles<br />
• Funds to write and send class newsletters<br />
• A living history of classmates’ achievements, interests,<br />
and <strong>Cornell</strong> ties after graduation<br />
• Resources for class parties and activities<br />
• A constantly evolving network of classmates<br />
The results are conclusive: when you pay your class dues, we all win! If you haven’t done so, pay this year’s dues.<br />
Visit alumni.cornell.edu/classes today. Your 7-digit alumni ID is located above your name and address label when paying online.