Job Element Detail Job Title Marketing Coordinator Reporting To ...
Job Element Detail Job Title Marketing Coordinator Reporting To ...
Job Element Detail Job Title Marketing Coordinator Reporting To ...
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<strong>Job</strong> <strong>Element</strong><strong>Detail</strong><strong>Job</strong> <strong>Title</strong><strong>Marketing</strong> <strong>Coordinator</strong><strong>Reporting</strong> <strong>To</strong><strong>Marketing</strong> ManagerLocationMKM Stoneferry, HullMain Purpose<strong>To</strong> plan and carry out multi-channel marketing activities, todevelop product sales and increase customer base, in line withcompany strategies and branch business plans.Duties andresponsibilitiesAssist in the development and achievement of the marketingplan.Plan and carry out marketing activities to agreed budgetsand timescales.Establishing appropriate KPIs.Measure ROI in all instances.Support the <strong>Marketing</strong> Manager to bring to market acalendar of category led activities in line with the CategoryManagement plans and in agreement with the ProductManagers.Develop and implement appropriate ideas for targetedmarketing to a variety of customer types, to increasecustomer base, increase spend and frequency.Support the <strong>Marketing</strong> Manager to develop and implementBranch marketing plans with the Branch Directors with clearobjectives and controls.Assist the <strong>Marketing</strong> Manager with managing externalagencies to carry out market research, competitor analysisand customer surveys.Liaise and attend meetings with other company departmentsas necessary to perform duties.Attend training and to develop relevant knowledge and skills.Communications Develop and produce both internal and external marketingcommunications.
Monitor and report on activities and provide relevantmanagement information.Regularly review marketing activities to support businessgoals and targets.EducationEducated to Degree level, ideally in Business or <strong>Marketing</strong>(Although not essential a <strong>Marketing</strong> Qualification is desirablei.e. CIM Diploma in <strong>Marketing</strong>).CharacteristicsArticulate, confident and enthusiastic!The ability to communicate effectively both verbally and inwriting.Dynamic, enthusiastic, and capable to take ownership ofprojects.Excellent project management skills.A quick learner.Credible and able to deal with people at all levels.Displaying watertight attention to detail.Able to develop relationships quickly and influence others.Respond to an entrepreneurial culture. Able to think creatively and explore & propose new ideas andsuggestions - with full 360 thinking.
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