Tourism Bridges across Continents - Belle Tourism International
Tourism Bridges across Continents - Belle Tourism International
Tourism Bridges across Continents - Belle Tourism International
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Table of ContentsPart 1: Demand: the demand for tourismservicesChapter 1: Growth factors in tourism demandChapter 2: Motivational influences in tourismdemandChapter 3: Segmentation of tourism demandChapter 4: Travel decision-makingChapter 5: Influencing demand throughmarketingPart 2: Distribution: the tourism servicedistribution systemChapter 6: The distribution bridge: patterns andplayersChapter 7: The travel agentChapter 8: The tour operator and wholesalerChapter 9: Corporate travel managementChapter 10: Meetings, incentives, conventionsand exhibitionsPart 3: Delivery: carriers, suppliers anddestination marketing organizationsChapter 11: Destination marketingorganizationsChapter 12: Transport: accessing tourismservicesChapter 13: Attractions and eventsChapter 14: Accommodation and foodservicesPart 4: Development: tourism policy,planning and developmentChapter 15: Government organizations:policy and planningChapter 16: <strong>Tourism</strong> industry organizationsChapter 17: Education and training