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e-health networks and social transformations 301As noted above, there were many enthusiastic expectations about the provisionof health information through centralized and commercial Internetwebsites, and indeed such sites have many advantages. We can ask how muchdifference these technologies are actually making in practical terms. One way toassess this is to ask if they allow providing organizations to be more efficient. Ifone considers samplings of success stories from hospitals and medical practices,the answer would clearly be that, if the innovations are well considered andimplemented, they save money for the practitioner and the supporting organization(Landro, 2003). Does it make a difference in terms of quality of care for thepatient? The answer would seem to be, in many cases, yes. The informationresources of the Internet have enabled many to find solutions to their needs andtake greater responsibility for their health. (This conclusion is supported byanecdotal as well as survey data of both health-seekers and physicians as shownbelow.) There is much to be proud of in this record of achievement.However, despite enormous progress on the technological front, most large,high-quality sites still fall far short of what might be offered that would servethe needs and convenience of patients qua individuals. A review of major sitesshows that, while they have much that benefits patient-clients, they remainincomplete successes since they have not offered a wide variety of possibleservices. As table 13.2 shows, despite the fact that some of these premier siteshave seemingly interactive features, most have not addressed users’ needs formore social interaction with healthcare providers (which, in turn, would alsoincrease the burdens on the care providers). As this is the situation not only forTable 13.2Comparison of features of Internet patient decision-support toolsof some leading providersPatient Online social or Offers user- Free publicvideo community network specific access oninterviews support tools outcomes data the webFIMDM No No No Subscribers onlyCHESS Yes Yes No Limited toconsortiummember groupsNexCura No No Yes Access throughco-brandedpartner site;registrationrequiredDIPEx Yes No No YesMayoClinic.com Yes No No YesSource: Adapted from Schwitzer (2002)
302 James E. Katz, Ronald E. Rice, and Sophia K. Acordthe identified sites, but is characteristic of centralized e-health services generally,it is understandable (as the next section argues) that users have appliedand reinvented features of the Internet to try to resolve some of these problemsthemselves. That is, the Internet has provided the potential for self-organizationamong many kinds of social networks, especially along the lines ofpersonal and group identities.THEME 2: STRAIN TOWARD SELF-ORGANIZATIONOnline Support Group CommunitiesGroups and networks of interacting participants use technology to decentralizehealth information and unite global networking and information flow withthe human experience of their own illness or suffering (Izenberg andLieberman, 1998, cited in Napoli, 2001). The developing complex networksociety is one in which distant, global edges are combined with many local,organizational clusters (Castells, 2000: 369). Networking thus becomes a selforganizinghuman activity, as health seeking is based primarily upon informationsharing and development (Wellman, 1995).The Internet has the capabilities to support virtual health communities(Wynn and Katz, 1997; Patsos, 2001; Katz and Rice, 2002). Such communities(as well as mediated relationships between physicians and patients,discussed in the following section) possibly represent a transforming relationshipbetween lay and medical knowledge (Hardey, 2001, 2002; Loader et al.,2002). Such communities are particularly useful for patients with rarediseases, as these people are by definition relatively few in number; they areusually also dispersed geographically, lack specialized care or even acceptancein their local environment. Social distance offers the opportunity for havingexpertise available while (seeming) anonymity reduces the reluctance todiscuss sensitive topics; these, of course, are characteristics of the Internet,which enable users to manage their interactions with respect to expressivenessand stigma. Access is readily available at any time and from many places(Rice, 2001). As a quick illustration of these processes in action, we note thatindividuals with depression, diabetes mellitus (a gastrointestinal disorder), ora gynecological condition were more likely to use online groups than thosesuffering from other illnesses (Millard and Fintak, 2002).Centralized medicine typically works to treat the individual patient, oftenignoring the suffering or therapeutic contributions of their loved ones. Onlinewebsites and support groups provide information, support, acceptance, and asense of real-time understanding to patients and their families and friends(Wellman, 1995; Till, 2003), and, in conjunction with physical communities,
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302 James E. Katz, Ronald E. Rice, and Sophia K. Acordthe identified sites, but is characteristic of centralized e-health services <strong>ge</strong>nerally,it is understandable (as the next section argues) that users have appliedand reinvented features of the Internet to try to resolve some of these problemsthemselves. That is, the Internet has provided the potential for self-organizationamong many kinds of social networks, especially along the lines ofpersonal and group identities.THEME 2: STRAIN TOWARD SELF-ORGANIZATIONOnline Support Group CommunitiesGroups and networks of interacting participants use technology to decentralizehealth information and unite global networking and information flow withthe human experience of their own illness or suffering (Izenberg andLieberman, 1998, cited in Napoli, 2001). The developing complex networksociety is one in which distant, global ed<strong>ge</strong>s are combined with many local,organizational clusters (Castells, 2000: 369). Networking thus becomes a selforganizinghuman activity, as health seeking is based primarily upon informationsharing and development (Wellman, 1995).The Internet has the capabilities to support virtual health communities(Wynn and Katz, 1997; Patsos, 2001; Katz and Rice, 2002). Such communities(as well as mediated relationships between physicians and patients,discussed in the following section) possibly represent a transforming relationshipbetween lay and medical knowled<strong>ge</strong> (Hardey, 2001, 2002; Loader et al.,2002). Such communities are particularly useful for patients with rarediseases, as these people are by definition relatively few in number; they areusually also dispersed <strong>ge</strong>ographically, lack specialized care or even acceptancein their local environment. Social distance offers the opportunity for havin<strong>ge</strong>xpertise available while (seeming) anonymity reduces the reluctance todiscuss sensitive topics; these, of course, are characteristics of the Internet,which enable users to mana<strong>ge</strong> their interactions with respect to expressivenessand stigma. Access is readily available at any time and from many places(Rice, 2001). As a quick illustration of these processes in action, we note thatindividuals with depression, diabetes mellitus (a gastrointestinal disorder), ora gynecological condition were more likely to use online groups than thosesuffering from other illnesses (Millard and Fintak, 2002).Centralized medicine typically works to treat the individual patient, oftenignoring the suffering or therapeutic contributions of their loved ones. Onlinewebsites and support groups provide information, support, acceptance, and asense of real-time understanding to patients and their families and friends(Wellman, 1995; Till, 2003), and, in conjunction with physical communities,