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e-learning in post-secondary education 273maintenance costs of e-learning. Others (for example, Bates, 2000) have criticizedinstitutional managements and governments which, while exhortinginstitutions and teachers to do more e-learning, have failed to provide thenecessary resources. In particular, there is criticism that institutions andgovernments are not doing enough to prepare managers, teachers, instructors,and students for the organizational, institutional, and cultural changes neededto make e-learning successful (for example, see COIMBRA Group ofUniversities, 2002). Lastly, a number of critics have questioned the costs andbenefits of e-learning. In particular, there is a dearth of evidence of improvedperformance, and some evidence to suggest increased costs, at least in theinitial stages of an e-learning program (for instance, Bartolic-Zlomislic andBates, 1999).The rhetoric on some of these issues has changed over the years, as moreexperience of e-learning has been acquired. In particular, the belief that e-learning is somehow a totally new educational phenomenon is becomingincreasingly untenable. At the same time, e-learning is becoming a majorcomponent of post-secondary education and training, and therefore deservescareful attention. Consequently, the rest of the chapter explores the issuesraised in more depth.WHAT IS E-LEARNING?We need to start with some definitions because, as always with a new phenomenonthat is emerging and developing over time, terminology is not alwayswell defined or used consistently. From about 1996 onwards, when the WorldWide Web was first applied to teaching on a consistent basis, regular classroomteachers started to incorporate the Internet into their teaching. Thisoccurs in a variety of forms. Web pages may be used as illustrations in faceto-faceclasses or lectures. Online discussion forums can be used to continuediscussion after class or the lecture. Students may be asked to do web searchesor use recommended websites as part of their studies, either in or outside class.Textbooks have started to appear with dedicated websites, which providestudent activities and tests based on the textbook. The development of softwareplatforms such as WebCT and Blackboard has encouraged instructorsand teachers to create their own web-based learning materials. “Hybrid,”“blended,” or “mixed mode” are all terms used for integrating the web intoclassroom teaching, though I prefer to call this type of application “webenhanced”or “Internet-enhanced” classroom teaching.In general, these Internet-based activities have been incorporated into regularface-to-face classes. However, in still a few rare cases, instructors havereduced (but not eliminated) the number of face-to-face classes to allow for
274 Tony Batesmore online learning: hybrid, blended, mixed mode, and distributed learningare all terms used for this form of teaching. “Distributed learning” is a termthat usually encompasses both on-campus and distance courses deliveredonline (from the computer term “distributed intelligence;” Twigg, 2001).However, I prefer to use the term “mixed mode” in the specific context of areduction in class time to accommodate more time spent studying online,whereas hybrid or blended could mean just adding online teaching to regularclass time. However, there is no consistency yet in terminology in this field.It would not appear to be a big step, then, for a classroom instructor tomove to a class that is entirely delivered online, that is, to create a distanceeducation course as an extension of their classroom teaching. Some teachersalso call a fully online course “distributed learning” because they do not wantto confuse it with print-based distance education via correspondence course.However, from my experience, there are significant differences in a classdelivered entirely at a distance, whether online or print-based, compared witha face-to-face or mixed-mode class with online elements.At the same time as classroom teachers were moving to online componentsof their teaching, so too were many print-based “correspondence” distanceeducation operations. Many institutions started adding e-mail, online web articles,and online discussion forums to their already existing print-based correspondencecourses. Often, these additional online activities were optional, soas not to reduce access to students without Internet or computer facilities.However, institutions with such online enhancements also claimed to be offeringe-learning courses. Bates and Poole (2003) have described these developmentsgraphically (see figure 12.1).Distributed learningFace-to-faceteachingClassroomaidsFace-to-face +e-learning(mixed mode)DistanceeducationNo e-learningFully e-learningFigure 12.1The continuum of e-learning in formal educationThe OECD has extended these definitions. In a new study (OECD, 2004),it offers the following categories of e-learning:Online learning: For the purpose of this survey, the following categories are used todefine different types of online learning:
- Page 243 and 244: 222 Keith N. Hamptonby the least ex
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274 Tony Batesmore online learning: hybrid, blended, mixed mode, and distributed learningare all terms used for this form of teaching. “Distributed learning” is a termthat usually encompasses both on-campus and distance courses deliveredonline (from the computer term “distributed intelli<strong>ge</strong>nce;” Twigg, 2001).However, I prefer to use the term “mixed mode” in the specific context of areduction in class time to accommodate more time spent studying online,whereas hybrid or blended could mean just adding online teaching to regularclass time. However, there is no consistency yet in terminology in this field.It would not appear to be a big step, then, for a classroom instructor tomove to a class that is entirely delivered online, that is, to create a distanceeducation course as an extension of their classroom teaching. Some teachersalso call a fully online course “distributed learning” because they do not wantto confuse it with print-based distance education via correspondence course.However, from my experience, there are significant differences in a classdelivered entirely at a distance, whether online or print-based, compared witha face-to-face or mixed-mode class with online elements.At the same time as classroom teachers were moving to online componentsof their teaching, so too were many print-based “correspondence” distanceeducation operations. Many institutions started adding e-mail, online web articles,and online discussion forums to their already existing print-based correspondencecourses. Often, these additional online activities were optional, soas not to reduce access to students without Internet or computer facilities.However, institutions with such online enhancements also claimed to be offerin<strong>ge</strong>-learning courses. Bates and Poole (2003) have described these developmentsgraphically (see figure 12.1).Distributed learningFace-to-faceteachingClassroomaidsFace-to-face +e-learning(mixed mode)DistanceeducationNo e-learningFully e-learningFigure 12.1The continuum of e-learning in formal educationThe OECD has extended these definitions. In a new study (OECD, 2004),it offers the following categories of e-learning:Online learning: For the purpose of this survey, the following categories are used todefine different types of online learning: