2013-dot-sustainable-streets-lowres

MOBILITYWalkNYC provides user–friendly mapsincluding walking times to nearbydestinationsWAYFINDING: WHY NOT WALK?New York has provided ubiquitousdirectional signage for driversMany People are lost infor decades. However, few signsNYC, a DOT survery found:are oriented toward pedestrians,despite walking being the universal13% of locals are not familiarmode of urban travel. Pedestrianwith area in which they werewayfinding is a navigational toolsurveyedto guide residents and visitorsin planning walking routes and48% of visitors could notconnections to transit and othergive directions to a localmodes of travel.landmarkWayfinding is not simply asystem that helps tourists find27% of visitors can’t namemajor landmarks. Instead, it offersthe borough they are ina host of interconnected benefitsto the life and economy of the city.24% of visitors did not knowResearch has shown that evenhow to get to their nextresidents of New York do not knowdestinationPedestrian wayfinding, Canal Streetplaces as well as they think. Byincreasing people’s real knowledge33% of visitors did not knowwidely acclaimed. A recent reviewProspect and Crown Heights andof New York City, and providingwhich way north wasproclaimed the system a “FeatLong Island City, with the goal toinformation at key locations so thatof Design, Data and Diligence”expand to neighborhoods acrossit is available to people on the go, a[Mashable, Oct. 24 2013]. Thethe city.wayfinding system can encourageareas of the City that may be newdesign draws text and color fromThe WalkNYC maps have alsopeople to explore their city,to them. The attractive signsubiquitous NYC Subway signage,been incorporated into the Citi Bikerevealing hidden shopping streets,provide user–friendly maps andadopting a look already familiarstation design, and will be found inlocal attractions parks and walkinginformation, including walkingto users of transportation in City,additional parts of the City as theroutes.times, the location of otherand extends it. The initial roll outbike share program expands. DOT isDOT has developed “WalkNYC”,forms of transportation, buildingof wayfinding signs and maps inalso working with the Metropolitana standard wayfinding system, toaddresses, area attractions and2013 included Chinatown, theTransportation Authority (MTA) toencourage residents and visitorspublic facilities. The design of34th Street/Herald Square areadevelop a Select Bus Service (SBS)to walk more and to explorethe signs and maps has beenand Garment District in Midtown,wayfinding signage in transit stops.Sustainable Streets: 2013 and Beyond101