Create successful ePaper yourself
Turn your PDF publications into a flip-book with our unique Google optimized e-Paper software.
Business review 2009<br />
Sustainable growth<br />
As a leading European soft drink and fruit juice manufacturer we are committed to responsibly producing and<br />
supplying high quality while focusing on our goal of sustainably increasing the value of our business with regard to<br />
our stakehol<strong>de</strong>rs. We put great emphasis on creating a safe workplace for our people and building our organization.<br />
We aim to be the preferred partner for our customers, suppliers and other parties. Last but not least, we also<br />
acknowledge our responsibility for the environment.<br />
Roots & values<br />
Conditions for sustainable growth are the roots and values<br />
that are at the foundation of the <strong>Refresco</strong> organization. These<br />
roots and values are observed throughout the entire <strong>Refresco</strong><br />
organization and influence the way we do business across the<br />
whole group.<br />
In this section we outline our roots and values and share our<br />
progress over the last year in the above-mentioned three areas<br />
of sustainable growth.<br />
Total portfolio<br />
Speed to market<br />
Innovation-driver<br />
Geographic spread<br />
Scale<br />
Quality Reliability Cost-lea<strong>de</strong>rship<br />
<strong>Refresco</strong> roots & differentiators<br />
<strong>Refresco</strong> roots<br />
Our roots of Quality, Reliability and Cost Lea<strong>de</strong>rship have been<br />
embed<strong>de</strong>d in everything we have done in the past ten years.<br />
We believe they are essential to our people, our suppliers and<br />
our customers. They set the standard for expectations -- a key<br />
condition for success.<br />
Quality<br />
Delivering quality is a central concern to the people in our<br />
organization. We cooperate closely with customers, consi<strong>de</strong>r<br />
the options si<strong>de</strong> by si<strong>de</strong> with them and in many cases conjointly<br />
<strong>de</strong>velop products that will meet their needs and the consumer’s<br />
<strong>de</strong>mand. In cases of co-manufacturing, we <strong>de</strong>liver according to<br />
previously agreed specifications, quantities and time frames.<br />
We maintain a close and preferably long-standing relationship<br />
with our customers at all levels, listening carefully to their<br />
requirements so we can provi<strong>de</strong> them with what they need. We<br />
un<strong>de</strong>rstand the responsibility our customers entrust us with, and<br />
we treat all customer information with integrity.<br />
Each site has adopted a quality assurance approach whereby<br />
production quality is monitored against specifications and<br />
legislation at each stage of production to ensure that the<br />
customer receives good product quality. Every production<br />
site has its own implemented quality system based on critical<br />
control and quality points in the production process to ensure<br />
food safety and quality. Every production site has been certified<br />
according to the International Food Standard (IFS) or, in the UK,
Change language