10.07.2015 Views

how-to-start-a-blog

how-to-start-a-blog

how-to-start-a-blog

SHOW MORE
SHOW LESS

You also want an ePaper? Increase the reach of your titles

YUMPU automatically turns print PDFs into web optimized ePapers that Google loves.

Sponsored reviewsIn addition <strong>to</strong> selling ad space, you can also offer sponsored reviews.This is where someone pays you <strong>to</strong> write about their product or serviceon your <strong>blog</strong>. If you choose only the products your audience willmost likely be interested in, you can earn money while creating greatcontent - a win win situation. If you choose any product just becausesomeone is paying you <strong>how</strong>ever, you could lose your hard-earnedaudience as they will not be interested in the content.When you do sponsored reviews, you should always rememberGoogle guidelines about using the rel=nofollow attribute for paidlinks, or links within a paid review. People will likely offer you more<strong>to</strong> have a dofollow link - you’ll need <strong>to</strong> use your own discretion onwhether the price advertisers offer for a sponsored review is worthrisking the wrath of Google.In order <strong>to</strong> write a great sponsored review, insist that you want <strong>to</strong>use the product or service for a trial period <strong>to</strong> really get some insightin<strong>to</strong> it. That way, you can write a very compelling review.Selling your own products or servicesIf you have a loyal following, then you don’t need a large audience<strong>to</strong> <strong>start</strong> selling products or services. All you need is <strong>to</strong> be able <strong>to</strong> answerthe following questions.The first question will help you determine if there is a paying marketfor something you can provide for people as a salable product orDo people ask me for advice or help?What do people ask me for advice or help for?service, and the second question will help you determine what thatproduct or service is.Here are a few quick examples:People are regularly asking you <strong>how</strong> youcus<strong>to</strong>mized your WordPress theme’s functionalityor design, and they are asking if you can helpthem do the same for their <strong>blog</strong>. You can take thisas a sign that you need <strong>to</strong> create an informationproduct (such as a video tu<strong>to</strong>rial series) on ways<strong>to</strong> cus<strong>to</strong>mize WordPress themes or offer a servicewhere you will cus<strong>to</strong>mize WordPress themes.People are regularly asking you if you sell printsof your pho<strong>to</strong>graphy. You can take this as a signthat you need <strong>to</strong> open an online s<strong>to</strong>re <strong>to</strong> sell yourpho<strong>to</strong>graphy.People are regularly asking you <strong>to</strong> write contentfor their business. You can take this as a sign thatyou need <strong>to</strong> offer freelance writing / copywritingservices.People are regularly asking you <strong>how</strong> you marketyour <strong>blog</strong> and if they can “pick your brain” aboutit on a quick phone call. You can take this as a signthat you need <strong>to</strong> offer consulting.54

Hooray! Your file is uploaded and ready to be published.

Saved successfully!

Ooh no, something went wrong!