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Here’s a competition check process you can follow:Can you find <strong>blog</strong>s currently targeting yourniche?Are there active Twitter accounts? You shouldfind many references <strong>to</strong> your niche on Twitter.Are there at least 5 popular <strong>blog</strong>s focused onyour <strong>to</strong>pic?Do a Google search for “[niche] <strong>blog</strong>” or “best[niche] <strong>blog</strong>s”.Check Twitter accounts of people involvedwithin your niche and see <strong>how</strong> manyfollowers they have (should be at least 1k).Go <strong>to</strong> Twitter and do a search for [niche].Don’t lose interest if you see large number of<strong>blog</strong>s in your niche. If they can do it, so canyou!Go <strong>to</strong> Facebook and do a search for yourniche. Are there active Facebook pages? Notall <strong>to</strong>pics lend themselves <strong>to</strong> Facebook, butmost do.Look for Facebook pages and <strong>how</strong> manyfollowers they have. Great niches will exhibitat least 1k fans.Are there offline magazines? This is the goldstandard for a niche. If someone is going <strong>to</strong>the trouble and expense of creating a hardcopy magazine centered on your niche, youcan be sure there are online fans looking forinformation about the <strong>to</strong>pic. You can checkAmazon Magazines or just do google searchfor “[niche] magazine or journal”. This oneis no-brainer, we see all the golf relatedmagazines at the local grocery s<strong>to</strong>res.If just one or two of these points are positive, it’s a good sign your niche has a potential.Potential monetizationDo you want <strong>to</strong> earn money with your <strong>blog</strong>? There are many peoplewho will <strong>start</strong> <strong>blog</strong>ging as a hobby without necessarily lookingat monetizing their <strong>blog</strong>. However, others want <strong>to</strong> make extra cashor even dream of make a living by <strong>blog</strong>ging. It doesn’t matter whichcategory you are in, it wouldn’t hurt <strong>to</strong> know if your <strong>blog</strong> can bringyou the income you desire. If you found other <strong>blog</strong>s, active socialprofiles, and offline magazines or journals in the previous sections,this means the niche is active and possibly monetizable.More about monetization techniques in Chapter 6.10