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Theoretical background<br />

Milestones <strong>and</strong> deadlines (Gersick, 1991; Stoddard & Jarvenpaa, 1995) give<br />

rhythm to a change ef<strong>for</strong>t <strong>and</strong> may help sustain the sense of urgency.<br />

When reviewing the list of success factors presented in Table 6 <strong>and</strong><br />

described above, one may easily observe that the factors are interrelated.<br />

For example, communication can be used to share the vision <strong>and</strong> prepare<br />

plans. Similarly, top management support may be demonstrated to create a<br />

favorable atmosphere. The concept of momentum seems related to many of<br />

the other factors. For instance, a shared vision, a sense of urgency <strong>and</strong> a<br />

participative approach may add to the momentum. The next section<br />

summarizes the discussion on the success factors by introducing the<br />

concept of <strong>readiness</strong> <strong>for</strong> change program implementation.<br />

2.2.4 Readiness <strong>for</strong> change program implementation<br />

The previous section discussed factors that contribute to the successful<br />

initiation of a change program. The success factors can be summarized with<br />

the help of the concept of <strong>readiness</strong> <strong>for</strong> change program implementation.<br />

The concept was developed by Armenakis et al. (1993), who argued that<br />

<strong>readiness</strong> <strong>for</strong> change is central to the success of change ef<strong>for</strong>ts <strong>and</strong> thus<br />

should be actively promoted. During the past decade the concept has<br />

received increasing attention (e.g. Armenakis & Harris, 2002; By, 2007;<br />

Holt, Armenakis, Feild, & Harris, 2007; Jones et al., 2005; Neves, 2009;<br />

Walinga, 2008; Weiner et al., 2008). As a related concept, change<br />

receptivity (e.g. Frahm & Brown, 2007) has been proposed as a measure <strong>for</strong><br />

how receptive a person, group, or organization is to change. Readiness <strong>for</strong><br />

change is typically defined as the extent to which employees have positive<br />

attitudes towards the need <strong>for</strong> change, accept the change, <strong>and</strong> believe that<br />

the change would have positive implications <strong>for</strong> themselves <strong>and</strong> the entire<br />

organization (Armenakis et al., 1993; Jones et al. 2005; Weiner et al.,<br />

2008). The term openness to change has been used in a similar manner<br />

(Allen et al., 2007). While these notions of <strong>readiness</strong> <strong>and</strong> openness center<br />

on the employees’ perceptions <strong>and</strong> attitudes towards change, the employee<br />

perceptions may be viewed to reflect the organization’s overall ability to<br />

make the desired changes in a successful manner (Jansen, 2000). In the<br />

current study, the focus is not on the individuals’ attitudes <strong>and</strong> perceptions,<br />

but rather on the organization’s ability to conduct the desired change<br />

ef<strong>for</strong>ts.<br />

Many authors have used concepts similar to change <strong>readiness</strong> in<br />

describing how an organization must be prepared <strong>for</strong> change. Beer <strong>and</strong><br />

Walton (1987) note how change should not be imposed on a resistant,<br />

unready system. Beer <strong>and</strong> Eisenstat (1996) propose that failure in<br />

organizational change often results from the inability to create an<br />

organization capable of implementing it. Correspondingly, organizational<br />

47

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