Innovations - IHRSA

| Innovations | What’s New
KettleBlocks, by PowerBlock
Nano-protection:
Marketing World
PowerBlock
» PowerBlock has two new quick-change kettlebells
called KettleBlocks, which replace up to eight kettlebells
in the space of one, and at a fraction of the cost of traditional
kettlebells. A selector pin helps adjust the amount of resistance,
similar to a selectorized weight machine. Two models
are available: the KettleBlock 20, which comes in increments
of 5, 8, 12, 16, and 20 pounds; and the KettleBlock 40, which
offers increments of 8, 12, 16, 20, 25, 30, 35, and 40 pounds.
The KettleBlock 40 is also expandable to 55 pounds. For
more information, contact the company at 800-446-5215;
www.powerblock.com. —|
Marketing World Pool Products, Inc.
» Permanon is a new nano-coating technology for surface protection
in the health club, fitness, and aquatics industries. This safe, easy
solution coats microscopic surface variations that would normally
hold dirt, grime, and bacteria, thereby creating a layer of protection
that is water-repellant and that helps to reduce bacteria. Because
Permanon shields the surface, dirt and grime can be wiped off quickly,
and Permanon leaves a durable shine. It helps reduce the labor and
chemicals needed to maintain surfaces in the pool, spa, steam room,
locker room, and fitness areas. For more information, contact the
company at 802-655-8941; www.PermaCoatings.com. —|
44 Club Business International | APRIL 2010 | www.ihrsa.org
»National Exercise & Sports Trainers Association
» The National Exercise and Sports Trainers Association
(NESTA) has launched a new martial arts division called
Mixed Martial Arts Conditioning Association (MMACA) in response
to the increasing popularity of mixed martial arts (MMA). The
MMACA was developed to bridge the gap between sports conditioning
science, MMA training methods, and direct application
to the arena. The organization teaches multiple business models,
and does not instruct or certify coaches in specific fight strategies
or styles. MMACA offers fitness and sports conditioning
professionals the designation of Certified Mixed Martial Arts
Conditioning Coach. For more information, contact the
company at 877-348-6692; www.nestacertified.com. —|
Martial arts
impact: NESTA
MobileFit Intelligent
Fitness Training
Systems
» MobileFit is a cuttingedge
member-engagement
technology that uses a health
club’s equipment inventory to
create customized workout
programs for members, and
track their daily progress.
MobileFit’s personal training
module is designed to grow a
club’s personal training business
by connecting members
to trainers by leveraging
proprietary member-profiling
technologies, and then utilizing
fitness tools to enable trainers
to easily grow and manage
their client base. For more
information, contact the
company at 502-618-1949;
www.mobilefit.com. —|