Innovations - IHRSA
Innovations - IHRSA
Innovations - IHRSA
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| <strong>IHRSA</strong> Report | Ask the Entrepreneurs<br />
88 Club Business International | APRIL 2010 | www.ihrsa.org<br />
Technology Enhances the Member<br />
Experience and Bottom Line<br />
What specific software, hardware, Websites, or other technology<br />
have contributed the most to your success as a health club operator?<br />
u JoE AnD RAy GIACoBBE, Owners<br />
Power & Fitness Health Club, Rahway, New Jersey<br />
“The Twin oaks software system is very user-friendly, and helps us, as owners, to oversee every<br />
aspect of the club. After going through the company’s training, we had a good understanding of<br />
how the software works. Its paperless online contracts make enrolling new members fast and<br />
easy. Reports are available at the click of a mouse, on anything from club usage to the monthly<br />
EFT draft. If we were to run into any problems with the software, we could call Twin Oaks’<br />
service line for assistance. We recommend this software to any health club operator who’s<br />
either just starting out or looking for new software.” —|<br />
u TRACEy FLETES, Owner/Cofounder<br />
Body-N-Spirit Athletic Club, Harvey, Louisiana<br />
“As a gym owner, staying in touch with our members is essential. By using Constant Contact, an<br />
online e-mailing system for small businesses, we’ve been able to stay in contact with members<br />
and to conduct surveys, promote events, offer specials, publicize club updates, and much more.<br />
Constant Contact has allowed our staff to communicate on personal matters as well as bring in<br />
new business through advertising. It’s cost-effective and easy to use, and enhances the member<br />
experience and my growing business.” —|<br />
u RyAn VoGT, Fitness Director<br />
LifeQuest Fitness Center & Tri-City Court Club, Pasco, Washington<br />
“As the fitness director of multiple locations, MINDBODY Online provides me with access to my<br />
personal training department’s schedules, income reports, payroll, usage reports, consultation<br />
conversions, etc. The freedom to manage the department from any location has allowed me to<br />
devote more time to staff training and team building. The software has a built-in dashboard,<br />
making it easy to communicate messages to multiple employees simultaneously. Enrollment<br />
in group exercise and small group training classes has increased, now that members can<br />
pre-register online for classes. MINDBODY has helped us to simplify business operations,<br />
boost revenues, and focus more on members.” —|<br />
Editor’s note: If you’d like to be profiled in this column, please contact Kristen Walsh, <strong>IHRSA</strong>’s senior editor, at kwalsh@ihrsa.org.