Panel Speakers - IESE Blog Community - IESE Business School

Code: 5.e
is old the new Young? how to approach the Challenge of an elderly Society?”
Life expectancy is increasing and the age pyramid is changing. Elder people are better informed and healthier
than ever, and willing to remain active. But does our society take that into account? Do we innovate for this “new”
generation? From entertainment to sports, technology to clothes, how can we integrate this new trend? Can our
society provide the infrastructure and organization this demographic needs or expects?
Join a young successful entrepreneur in this sector, an executive from a big corporation with social initiatives in
this field, a newspaper editor who has worked extensively in this field and an economist with insights about the
subject, to discuss and think about this challenge.
Moderator: Prof. Alfredo Pastor – IESE Business School
Speakers: Amaia Cilveti – Fundación La Caixa
Catalina Hoffmann- Vitalia
Pedro Marques - Diário de Notícias
panel coordinator: João Pola (EMBA 2011)
Code: 5.f
gDp vs. hDi: the right Measure of human Welfare
This panel will discuss the challenges of measuring the impact of economic policies and business activity
on development. It is widely accepted that, although there is a strong correlation between GDP and quality
of life, this indicator has some major drawbacks and does not consider aspects such as income distribution,
the value of leisure or natural resource depletion. Nevertheless, to date, no substitute has been found
with the potential to overtake GDP’s role as the main indicator of economic wealth at macroeconomic level.
Defining what “human welfare” means and quantifying intangible indicators are only a few examples of
the formidable challenge the measuring of human wealth poses. Measuring the social impact of financial
investments is also a challenge most development banks, philanthropic funds, MFIs and other financial
institutions face when evaluating potential targets for their project financing. Both country and company
specific examples, as well as relevant statistical data, are encouraged.
Speakers: Jeremie Fosse - Eco-Union (Speaker and moderator)
Prof. Antonio Argandoña – IESE Business School
Conal Smith – OECD
panel coordinator: Lars Tarrach (MBA 2011)
2011 Doing Good and Doing Well
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