ALHOSN University Catalogue Global Knowledge with Local Vision ...

FACULTY OF BUSINESS
Prof Ahmad Zohdi Bin Abd Hamid (Dean)
The Faculty of Business has three departments: Business Administration, Management Information
Systems, and Accounting.
Department of Business Administration
The Department of Business Administration offers one undergraduate degree program: Bachelor of
Business Administration (BBA).
Bachelor of Business Administration (BBA)
Overview
The Bachelor of Business Administration (BBA) is an integrated, multidisciplinary degree program.
Compared to other undergraduate business programs which emphasize high level of specialization in
business specific courses, this program’s principal strength is its combination of business, liberal arts
and social science courses.
Goals
The primary goal of this program is to prepare students for effective professional and managerial
careers in an increasingly global business environment by focusing on developing a well-balanced
personality, strong business acumen, sensitivity to diverse cultural values amidst the challenges and
advancement in the global business. More specifically, this program develops student’s capacity for
critical thinking, ability in integrating knowledge across different disciplines, and utilizing current
theory in approaching practical business problems. This is achieved by providing students with
knowledge in quantitative, analytical and communication skills, while grounding students in applied
theory and practice across the major business management disciplines. Additional depth of knowledge is
achieved through completion of specialized areas in related disciplines in International Business or
International Economics. In the future other specialized disciplines such as Human Resource
Management, Finance, and Marketing will also be offered.
Objectives
Specifically the BBA program seeks to:
1. Equip students with skills and competencies in the core functional areas of business (i.e.,
accounting, finance, marketing, operations management, and strategic management
2. Expose students to the various concepts and theories in their chosen area of specialization
such as International Business, International Economics, Human Resource Management,
Finance, or Marketing to enable them understand the impact, interrelatedness and
interdependencies of business environment
3. Expose students to the economic theories and concepts which underpin many business decisions
4. Inculcate in students noble values and sensitivity to diverse cultural dimensions of people of
different backgrounds
5. Develop students with effective interpersonal and communication skills as well as inculcate
teamwork to enable them to effectively contribute toward group performance in the workplace
6. Develop students with quantitative and analytical skills required for business analysis and
research
7. Develop students with specialized skills and competencies in a particular business disciplines
(International Business, International Economics, Human Resource Management, Finance, or
Marketing).
Learning Outcomes
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