M.Com.(ENTREPRENEURSHIP) - University of Madras
M.Com.(ENTREPRENEURSHIP) - University of Madras
M.Com.(ENTREPRENEURSHIP) - University of Madras
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Appendix – 57(S)<br />
UNIVERSITY OF MADRAS<br />
M.COM. DEGREE COURSE IN<br />
<strong>ENTREPRENEURSHIP</strong><br />
CHOICE BASED CREDIT SYSTEM<br />
SYLLABUS<br />
(w.e.f. 2007-2008)<br />
SEMESTER – I<br />
EDP 601 FUNDAMENTALS OF <strong>ENTREPRENEURSHIP</strong> ( Credits –4)<br />
OBJECTIVES<br />
1. Impart knowledge about concepts <strong>of</strong> entrepreneurship and its function<br />
2. Familiarize with the theories <strong>of</strong> entrepreneurship<br />
3. Discuss the Business planning process<br />
4. Equip to face the barriers to entrepreneurship<br />
5. Analysis the role played by NGOs and SHGs in rural entrepreneurship<br />
Unit – I<br />
Introduction – Concepts <strong>of</strong> entrepreneurship – entrepreneur Vs. Intrapreneur –<br />
entrepreneur Vs. entrepreneurship – Entrepreneurial characteristics and functions –<br />
entrepreneurship culture – Weberian proposition – Culture in non western countries – Culture in<br />
less developed countries.<br />
Unit – II<br />
Theories <strong>of</strong> entrepreneurship- Entrepreneurial traits – types – behavioral patterns – major<br />
competencies – developing competencies. Entrepreneurship mobility – factors influencing<br />
mobility: occupational, locational.<br />
Unit – III<br />
Creating entrepreneurial venture – Business planning process – Environmental analysis –<br />
search and scanning – Identifying problems and opportunities -Sources <strong>of</strong> business ideas –<br />
defining business idea – - Basic Governmental procedures to be complied with –Preliminary<br />
evaluation <strong>of</strong> business idea – Technical, financial, economic, marketing, personnel- Management<br />
feasibility.<br />
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