M.Com.(ENTREPRENEURSHIP) - University of Madras

Unit – IV
Corporate social responsibility – meaning – promoting – stakeholders satisfaction –
corporate responsiveness – managing socially responsible business.
Unit – V
Environment responsibility – ethics and ecology – advertising and information disclosure
– work ethics and professional responsibility.
References:
1. .Sekhar -Ethical Choices in Business-Response Books,2004
2. “Corporate Governance and business Ethics” , All India Management Association-
Excell Books,Latest Edition.
3. William H. Shaw “Business Ethics” ,Thomson Publications, Latest Edition.
4. Michael Beerly & Tom Evans “ Managing Corporate Social Responsibility”,
Croomhelm, London
5. Keith Davis, “ Business and Society, Environment & responsibility”, Mc Graw Hill,
New York, Latest edition
ACF 207
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