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DIRECT MAIL ORDER - Viral PDF Generator

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MacPherson, Kim. Permission-Based E-Mail Marketing That Works. (Dearborn Trade,<br />

2001)<br />

Maitland, Iain. How to Plan Direct Mail. (Cassell Academic, 1997)<br />

Mallory, Charles. Direct Mail Magic. (1991, ISBN: 1560520752)<br />

Masser, Barry Z. How to Make 100,000 a Year in Home Mail Order Business. (Prentice<br />

Hall Press, 1992)<br />

McElhone, Alice Powers and Edward B. Butler. Mail It! High-Impact Business Mail from<br />

Design to Delivery. Benchmark Publications, 1996)<br />

Muldoon, Katie. How To Profit Through Catalog Marketing. (Lincolnwood, IL: NTC<br />

Business Books, 1996)<br />

Nicholas, Ted. The Golden Mailbox: How to Get Rich Direct Marketing Your Product.<br />

(Dearborn Financial Publishing, 1992)<br />

Padgett, JoAnn (Editor). Start Your Own Mail Order Business. (San Diego, CA: Pfeiffer &<br />

Co., 1994)<br />

Pearson, Stewart. Building Brands Directly: Creating Business Value from Customer<br />

Relationships. (New York University Press, 1995)<br />

Primm, Roy. 257 Ways to Avoid Wasting Money in Mail Order-And Grow Richer! (Roy J.<br />

Primm Research, 1990)<br />

Print Project. Wholesale By Mail And Online 2000. (New York: HarperResource, 1999)<br />

Roberts, Stevan, Michelle Feit and Robert W. Bly. Internet Direct Mail: The Complete<br />

Guide to Successful E-Mail Marketing Campaigns. (NTC Business Books, 2000)<br />

Robinson, John Fraser. Effective Direct Mail. (David Grant, 2000)<br />

Sackheim, Maxwell. Max Sackheim's Billion Dollar Marketing Concepts and<br />

Applications: The Man Who Revolutionized 20th Century Direct Response Advertising.<br />

(TOWERS Club, 1996)<br />

Schmid, Jack. Creating a Profitable Catalog: Everything You Need to Know to Create a<br />

Catalog That Sells. (NTC/Contemporary Publishing, 2000)<br />

Schultz, Marilyn Smith. Mail Order on the Kitchen Table. (Tribute, 1989)<br />

Simon, Julian Lincoln. How To Start And Operate A Mail-Order Business. (New York:<br />

McGraw-Hill, 1993)<br />

Sugarman, Joseph. Marketing Secrets of a Mail Order Maverick: Stories & Lessons on the<br />

Power of Direct Marketing to Start a Successful Business, Create a Famous Brand.<br />

(Delstar Publishing, 1998)<br />

Tedesco, T. J. (Editor). Direct Mail Pal: A Direct Mail Production Handbook. (Graphic<br />

Arts Techical Foundation, 2002)<br />

Thomas, Brian. Royal Mail Guide to Direct Mail for Small Businesses. (Butterworth-<br />

Heinemann, 1997)<br />

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