DIRECT MAIL ORDER - Viral PDF Generator
DIRECT MAIL ORDER - Viral PDF Generator
DIRECT MAIL ORDER - Viral PDF Generator
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Bibliography<br />
Arnold, Peter. Making Direct Mail Work for You: Get Great Results from All Your Direct<br />
Mail. (How to Books, 2001)<br />
Atwood, Tony. Raising Response Rate in Direct Mail. (First and Best in Education, LTD,<br />
2002)<br />
Baird, L. Lawrence. Mail Order Millions: It Worked for Me…It Will Work for You. (Baird-<br />
Hedges Publishing, 1995)<br />
Benson, Richard V. Secrets of Successful Direct Mail. (Passport Books, 1991)<br />
Blum, Sandra J. Designing Direct Mail That Sells. (Northlight Books, 1999)<br />
Bly, Robert W. The Copywriter's Handbook: A Step-By-Step Guide to Writing Copy That<br />
Sells. (Henry Holt, 1990)<br />
Bly, Robert W. Business to Business Direct Marketing: Proven Direct Response Methods<br />
to Generate More Leads and Sales. (NTC Business Books, 1998)<br />
Bly, Robert W. The Encyclopedia of Business Letters, Fax Memos, and E-Mail. (Career<br />
Press, 1999)<br />
Bly, Robert W. The Perfect Sales Piece: A Complete Do-It-Yourself Guide to Creating<br />
Brochures, Catalogs, Fliers, and Pamphlets. (New York: John Wiley & Sons, 1994)<br />
Bly, Robert W. Power-Packed Direct Mail: How to Get More Leads and Sales by Mail.<br />
(Henry Holt, 1995)<br />
Bly, Robert W. Start and Run a Profitable Mail-Order Business. (Self Counsel Press,<br />
1994)<br />
Bodian, Nat G. Direct Marketing Rules of Thumb: 1,000 Practical and Profitable Ideas to<br />
Help You Improve Response, Save Money, and Increase Efficiency in Your Direct<br />
Program. (New York: McGraw-Hill, 1995)<br />
Bolden, Tanya. Mail Order and Direct Response. (Borders Press, 1994)<br />
Bond, William J. Home-Based Catalog Marketing: A Success Guide for Entrepreneurs.<br />
(New York: McGraw-Hill, 1993)<br />
Burstiner, Irving. Mail Order Selling: How to Market Almost Anything by Mail. (New York:<br />
John Wiley & Sons, 1995)<br />
Cohen, William A. Building a Mail Order Business: A Complete Manual for Success. (New<br />
York: John Wiley & Sons, 1996)<br />
Cossman, E. Joseph. How I Made $1,000,000 in Mail Order. (Fireside, 1993)<br />
Edwards, Paul and Sarah Edwards. Getting Business to Come to You: Everything You<br />
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Attract All the Business You Can Handle. (Putnam Publishing Group, 1991)<br />
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