EDF Energy - Finance

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EDF Energy: from several regional brands to a strong national brand • Build a brand that customers know and find meaningful • Improve both customer retention and customer acquisition • Strategic investment to build synergy with EDF Group and to ensure competitiveness in the out of area market • 2012 Olympics and Paralympics offer unique Group opportunity • A very successful journey so far with over 90% of prompted awareness and strong environmental credentials 100% 90% 70% 50% 30% 22% 18% 14% 10% 6% Prompted Awareness 2007 2008 2009 2010 Environmentally Responsible Rating (3-month rolling avg.) 2007 2008 2010
EDF Energy plays an important role in the shaping of the market reform • Leading the way in the discussion on market reform • First to assert the need of a carbon floor price • Strong supporter of market reform that takes into account the value of available capacity • The challenges of Security of Supply, Climate Change and Affordability did not exist when the market was first privatised • Need to adapt the framework to tackle these challenges • We want to help shape a better market structure • Need to build a consensus embracing the views of: • Policy makers / regulators • Investors • Customers • Local communities
Page 1 and 2: 17 December EDF in the UK Investor
Page 3 and 4: An industrial strategy based upon E
Page 5 and 6: EDF Group today 5.6 M customers 12.
Page 9 and 10: EDF Group finance as a partner to U
Page 11 and 12: UK workshop schedule • Welcome an
Page 13: Building a leader in the UK Key Fin
Page 17 and 18: Investing in Generation Generation
Page 19 and 20: Investing in People • Of all our
Page 23 and 24: Rising demand and retiring plants C
Page 25 and 26: Market reforms • Carbon price sup
Page 27 and 28: Contracts for difference Illustrati
Page 29 and 30: Electricity Gas Supply market growt
Page 33 and 34: Energy sourcing A diversified portf
Page 35 and 36: Customer Supply EDF Energy is the U
Page 37 and 38: Customer Supply B2C is a very compe
Page 39 and 40: Customer Supply Focus on smart mete
Page 41 and 42: Our hedging strategy is asset drive
Page 45 and 46: 2010: a challenging year with a goo
Page 47 and 48: Sizewell pressuriser - a unique iss
Page 49 and 50: UATR (Trips per 7000 hrs critical)
Page 51 and 52: Three strategic levers for deliveri
Page 53 and 54: On track to deliver integration syn
Page 55 and 56: Key conclusions • 2010 has been a
Page 57 and 58: GW 11 10 10 7 6 6 5 5 5 4 4 4 4 4 3
Page 59 and 60: EDF‟s business model in nuclear
Page 61 and 62: EDF‟s nuclear projects France Fla
Page 63 and 64: Flamanville EPR milestones 2006 200
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A positive series effect • Buildi
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Several reactors and business model
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UK: a strong strategic fit for EDF
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New Nuclear is needed to address al
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We aim to build up to four nuclear
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Setting up the ground work for a su
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Key Risk Milestones to be met befor
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Hinkley Point EPR Unit 1 Milestones
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Series effect significantly brings
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Summary • UK needs NNB in order t
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EBITDA (£m) EDF Energy‟s EBITDA
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Summary of main investment plans*
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Fair value accounting • The fair
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17 December EDF in the UK Investor
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Our Key management priorities • M
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A focused strategic positioning Lea
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Conclusions • Implementation of G
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17 December EDF in the UK Investor
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RO History: 2002- present day • T
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How the RO works: simplified schema
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The Energy Market Reform and Impact
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