Chapter 18
Chapter 18
Chapter 18
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<strong>18</strong>-13<br />
Motivating People to Change<br />
People must be motivated to change<br />
Managers tend to underestimate the amount of<br />
resistance they will encounter<br />
Some general for resistance include:<br />
Inertia – people don’t want to disturb the status<br />
quo<br />
Timing<br />
Surprise<br />
Peer pressure