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A3S Media: Branding Guidlines

"Branding Bible" for A3S Media. Logo usage guidelines.

"Branding Bible" for A3S Media. Logo usage guidelines.

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17. Clearspace<br />

18. Clearspace<br />

Clear<br />

Space<br />

Clearspace is the area surrounding<br />

the logo that must be<br />

kept free of any text, images,<br />

or graphic elements that may<br />

interfere with the readability of<br />

the logo. Leaving ample space<br />

around the logo ensures that<br />

it stands out on all communication<br />

and does not become<br />

crowded in its given space.<br />

The clearspace given for the<br />

<strong>A3S</strong> <strong>Media</strong> logo (shown above)<br />

is measured by the height of<br />

the lower-case “m” in the word<br />

“media”. This means that when<br />

using the <strong>A3S</strong> <strong>Media</strong> logo (in<br />

print or digitally) there should<br />

always be at least an “m’s”<br />

height of clearspace above and<br />

below. And an “m’s” width on<br />

either side of the logo.

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