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A3S Media: Branding Guidlines

"Branding Bible" for A3S Media. Logo usage guidelines.

"Branding Bible" for A3S Media. Logo usage guidelines.

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15. Over Image<br />

16. Over Image<br />

If using the <strong>A3S</strong> logo over top of an image or detailed graphic be<br />

sure that the logo is not placed on an image that is too busy or has<br />

too much contrast. It distracts the viewer and the logo becomes<br />

lost in the shuffle of the image. Be sure to use a low contrast image<br />

or position the logo in an area that does not distract from the<br />

readability or prominence.<br />

Example of the<br />

<strong>A3S</strong> logo getting<br />

lost in the background’s<br />

elements<br />

By lowering the<br />

contrast and make<br />

the image B&W we<br />

regain the logo’s<br />

importance

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