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Emerging Voices in ICT and agriculture - CTA Publishing

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PLANNING AHEAD FOR IMPROVED<br />

MARKET ACCESS<br />

Lloyd Johnson Jr., Jamaica,<br />

Caribbean<br />

The youth are the future. To aid<br />

<strong>in</strong> the progress toward rural development<br />

as it relates to <strong>agriculture</strong>,<br />

there is a wealth of knowledge <strong>and</strong><br />

experience from current farmers that<br />

will need to be transferred to another<br />

generation of farmers. In this technological<br />

age, it is expected that the<br />

youth will use these skills to <strong>in</strong>crease<br />

efficiency <strong>in</strong> production practices<br />

<strong>and</strong> have access to more <strong>in</strong>formation<br />

than earlier farmers.<br />

I was always <strong>in</strong>terested <strong>in</strong> <strong>agriculture</strong> <strong>and</strong> <strong>in</strong><br />

nature <strong>and</strong> had a great appreciation for technology<br />

when grow<strong>in</strong>g up. At that time the two<br />

seemed <strong>in</strong>compatible, but <strong>ICT</strong>s have now made<br />

it possible to l<strong>in</strong>k them <strong>in</strong> a mean<strong>in</strong>gful way.<br />

I am a 25-year-old Jamaican, currently work<strong>in</strong>g<br />

<strong>in</strong> an agricultural research organization. I was<br />

exposed to <strong>agriculture</strong> from an early age; as my<br />

parents kept a small backyard farm <strong>and</strong> my gr<strong>and</strong>parents<br />

raised poultry on a small-scale. I expect<br />

that as we cont<strong>in</strong>ue to develop new technologies<br />

to improve efficiencies, the world will see that the<br />

only th<strong>in</strong>g constant is change.<br />

The challenges faced <strong>in</strong> market access <strong>in</strong> my<br />

country <strong>and</strong> <strong>in</strong> the Caribbean region, are very<br />

real issues <strong>and</strong> <strong>in</strong> my op<strong>in</strong>ion the key limitations<br />

toward development. Highlight<strong>in</strong>g some of these<br />

challenges <strong>in</strong> this forum would allow these concerns<br />

to reach a wider audience.<br />

Contact Info: johnson.lloyd@hotmail.com<br />

Essay summary<br />

Fruit, vegetables, fish, sugar, cocoa, peppers,<br />

coconuts <strong>and</strong> poultry – the Caribbean has<br />

a wealth of often exotic agricultural products to<br />

offer, both as raw <strong>and</strong> value-added items. But<br />

lack of reliable markets is h<strong>in</strong>der<strong>in</strong>g agricultural<br />

development <strong>in</strong> the region. Problems <strong>in</strong>clude<br />

<strong>in</strong>adequate market <strong>in</strong>formation, poor st<strong>and</strong>ards<br />

of tra<strong>in</strong><strong>in</strong>g <strong>and</strong> <strong>in</strong>formal farm<strong>in</strong>g systems, with<br />

little formal structure or plann<strong>in</strong>g.<br />

Reliable market <strong>in</strong>formation is difficult to obta<strong>in</strong><br />

because of the seasonal nature of many prod-<br />

| 40 <strong>Emerg<strong>in</strong>g</strong> <strong>Voices</strong> <strong>in</strong> <strong>ICT</strong> <strong>and</strong> <strong>agriculture</strong> | PART 2

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