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Emerging Voices in ICT and agriculture - CTA Publishing

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Strength <strong>in</strong> numbers<br />

As Burk<strong>in</strong>a Faso cotton producers’ association<br />

UNPCB has already shown, there is scope for<br />

negotiat<strong>in</strong>g a fixed fee with mobile phone operators<br />

for unlimited calls between subscribers <strong>and</strong><br />

an SMS service to give updated market prices<br />

<strong>and</strong> connect buyers <strong>and</strong> sellers. This virtual market<br />

would allow onl<strong>in</strong>e transactions to take place,<br />

mak<strong>in</strong>g valuable sav<strong>in</strong>gs <strong>in</strong> time <strong>and</strong> transport<br />

costs for producers. An effective <strong>ICT</strong>-based<br />

market platform, such as Prix par SMS run by<br />

RESIMAO-WAMIS-NET, can help producers plan<br />

their farm strategy well <strong>in</strong> advance, choos<strong>in</strong>g<br />

which crops to grow when, depend<strong>in</strong>g on forecasts<br />

of likely dem<strong>and</strong>. The platform could subsequently<br />

be developed to supply other services<br />

such as <strong>in</strong>formation on crop technologies <strong>and</strong><br />

good practices or <strong>ICT</strong> tra<strong>in</strong><strong>in</strong>g.<br />

More traditional technologies also have their<br />

role to play. Radio <strong>and</strong> television broadcasts can<br />

be valuable channels for relay<strong>in</strong>g <strong>in</strong>formation <strong>in</strong><br />

local languages <strong>and</strong> lett<strong>in</strong>g producers know who<br />

is look<strong>in</strong>g for which product. Farmers’ organizations<br />

can use Internet radio to download podcasts<br />

on market<strong>in</strong>g or modules for tra<strong>in</strong><strong>in</strong>g <strong>and</strong><br />

compilations can be made, stored <strong>and</strong> distributed<br />

on CD-ROM. Any such <strong>in</strong>itiative will be doomed<br />

to failure unless local people are <strong>in</strong>volved <strong>in</strong><br />

develop<strong>in</strong>g <strong>and</strong> manag<strong>in</strong>g it <strong>and</strong> the service is<br />

designed to be self-f<strong>in</strong>anc<strong>in</strong>g. But all the evidence<br />

po<strong>in</strong>ts to the fact that Ben<strong>in</strong>’s large rural<br />

population has a great deal to ga<strong>in</strong> from more<br />

<strong>in</strong>vestment <strong>in</strong> <strong>ICT</strong>s.<br />

Based on the orig<strong>in</strong>al essay:<br />

“Amélioration de l’accès au marche des produits<br />

agricoles par les TIC au Bén<strong>in</strong>.” by Aristide Z. Adaha.<br />

Key references<br />

Eric Pasquati (2009). Usages des TIC pour le<br />

développement rural en Inde et au Burk<strong>in</strong>a Faso<br />

Onl<strong>in</strong>e, accessed 12 July 2010: www.gdri-netsuds.<br />

org/IMG/pdf/Pasquati.pdf<br />

Oukou, A. (2009) “Les TIC et l’attractivité<br />

dynamique des territoires dans la problématique<br />

du développement local en Afrique” <strong>in</strong><br />

TIC & Développement.<br />

Onl<strong>in</strong>e, accessed 16 December 2011: http://www.<br />

tic.ird.fr/spipbbf1.html?article321<br />

Shap<strong>in</strong>g the future of ACP rural development us<strong>in</strong>g <strong>ICT</strong>s... 39 |

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