Address by Ms. Vikas Goswami,Microsoft India - HIPA
Address by Ms. Vikas Goswami,Microsoft India - HIPA
Address by Ms. Vikas Goswami,Microsoft India - HIPA
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Corporate citizenship/CSR:<br />
From donations to business basics?<br />
Charity<br />
donations<br />
Community<br />
Investment<br />
Commercial initiatives<br />
in the community<br />
Managing the impact on society of<br />
the business basics:<br />
• ethical business conduct<br />
• supply chain relationships<br />
• responsible marketing<br />
• product life-cycle issues<br />
• employee issues<br />
• community issues<br />
• human rights issues<br />
• environmental responsibility<br />
• public policy involvement<br />
Source: London Benchmarking Group model adapted <strong>by</strong> Chris Marsden
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