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RISE - Menu Monitor

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Black Angus Steakhouse<br />

Headquarters<br />

4410 El Camino Real Suite 201, Los Altos, California 94022 USA<br />

Tel: (650)949-6400 Fax: (650)949-6425<br />

www.blackangus.com<br />

Ownership: Private<br />

Segment: Full Service Steak<br />

System Characteristics 2006 2005 2004<br />

U.S. Systemwide Sales ($000) 235,000 245,000 260,000<br />

Company-owned ($000) 235,000 245,000 260,000<br />

Franchised ($000) - - -<br />

U.S. Number of Units 83 88 95<br />

Company-owned 83 88 95<br />

Franchised - - -<br />

International Sales ($000) - - -<br />

International Units - - -<br />

Average Sales/Unit ($000) 2,700 2,675 2,650<br />

Concept Positioning |<br />

Black Angus Steakhouse is a full-service steakhouse chain owned by American Restaurant Group, Inc. The chain offers a<br />

menu of steaks, prime rib, chicken, seafood and pasta dishes. The company owns and operates 83 locations in the U.S.<br />

Most units are freestanding, averaging 6,500-12,000 sq. ft. with seating for 220-350 guests. The company’s current expansion<br />

prototype is approximately 8,000 sq. ft. The Western design features red awnings and exposed wooden beams.<br />

Black Angus Steakhouse was founded in 1964 in a hotel in Seattle by Stuart Anderson. The restaurant, offering the first singleprice<br />

menu in the steakhouse segment, served a choice of six cuts of meat with potato, salad and bread for $2.95, In 1972,<br />

Anderson sold the chain to Saga Corp. In 1986, Marriott Corp. acquired Saga. American Restaurant Group acquired the chain<br />

in 1987 along with other Saga restaurant holdings. In 1997, ARG sold 24 Stuart Anderson units to ARG Properties I LLC, Los<br />

Angeles, for $48 million. In early 2000, ARG announced that it was selling all but its Stuart Anderson holdings to Spectrum<br />

Restaurant Group, Inc. for some $17 million. Having filed under Chapter 11 bankruptcy reorganization, American Restaurant<br />

Group re-emerged in 2005 with plans to rebrand nearly all of its 88 restaurants to Black Angus Steakhouse rather than the<br />

Stuart Anderson’s name. Currently, there are no major expansion plans.<br />

<strong>Menu</strong> Positioning |<br />

Black Angus Steakhouse is open for lunch and dinner and offers appetizers, soups, salads, sandwiches, burgers, chicken,<br />

seafood, steaks and prime rib. Signature lunch items include potato skins, shrimp cocktail, spinach salad, Turkey-Avocado &<br />

Bacon Sandwich, Steakhouse Burger, Grilled Lemon Chicken, Baked Fresh Salmon and Mushroom & Bleu Top Sirloin. Dinner<br />

items include Coconut Shrimp, Cobb Salad, Crab-Stuffed Chicken or Halibut, California Burger, Prime Rib in ½-lb., ¾-lb. or full<br />

pound cuts,and Lobster Tail. Kids’ menu includes mac & cheese, chicken strips, hamburger and cheese pizza. Full liquor<br />

service is available. <strong>Menu</strong> prices range from $6.99–$35.99. Checks average $16.<br />

©Technomic Information Services 2007, CIS profiles may not be copied or distributed in any print or electronic format without a license or written consent.<br />

Technomic believes that its sources of information are reliable, but does not assume any responsibility or liability for the accuracy of the information<br />

published.<br />

64

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