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RISE - Menu Monitor

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Shari's Restaurants<br />

Headquarters<br />

9400 SW Gemini Drive, Beaverton, Oregon 97008 USA<br />

Tel: (503)605-4299 Fax: (503)605-4260<br />

www.sharis.com<br />

Ownership: Private<br />

Segment: Full Service Family Style<br />

System Characteristics 2006 2005 2004<br />

U.S. Systemwide Sales ($000) 155,000 154,358 147,192<br />

Company-owned ($000) 155,000 154,358 147,192<br />

Franchised ($000) - - -<br />

U.S. Number of Units 98 97 97<br />

Company-owned 98 97 97<br />

Franchised - - -<br />

International Sales ($000) - - -<br />

International Units - - -<br />

Average Sales/Unit ($000) 1,600 1,591 1,514<br />

Concept Positioning |<br />

Shari's Restaurants are full-service, 24-hour coffee shops. The privately held chain operates 98 company-owned locations in<br />

California, Idaho, Nebraska, Oregon, Wyoming and Washington.<br />

The chain's unique feature is its patented hexagonal building design. Buildings average 3,900 sq. ft. and seat 130 customers.<br />

Takeout service is available.<br />

Shari's was founded in 1978 by Ron and Sharon "Shari" Berquist. The company was purchased through a leveraged buyout in<br />

1989, becoming Shari's Management Corp. In 1999, the company was acquired by Fairmont Capital, Windjammer Capital<br />

Investors LLC, and its senior executives. In 2005, Shari's was acquired for $80 million by a consortium of investors led by<br />

Circle Peak Capital LLC. The chain currently has no major expansion plans.<br />

<strong>Menu</strong> Positioning |<br />

Shari's Restaurants are open for breakfast, lunch and dinner, featuring a varied menu. Breakfast is available at any time. The<br />

chain offers a broad 150-item menu of soups, salads, sandwiches, wraps, hamburgers and entrées. Breakfast signature items<br />

include Top Sirloin Platter, Denver Omelet, Shari's Crepes, Farmer's Skillet and Eggs Benedict. Quiches, are available in four<br />

varieties—Three-Cheese and Ham, Veggie, Bacon, Mushroom and Pepper Jack and Quiche Lorraine—with fruit and an<br />

English muffin. Whole quiches are sold to go. Signature items featured for lunch and dinner include Mega Melt Stack<br />

Sandwich, Prime Rib Sandwich, Chicken Caesar Wrap, Cajun Chicken Wrap, Colossal Burger, Garlic-Mushroom Swiss<br />

Burger, Southern Fried Chicken, Teriyaki Chicken Stir Fry and Lemon Dill Salmon. A kids' menu features Fruity French Toast,<br />

Spaghetti & Meatballs and Big Top Burger. A breakfast menu for seniors over age 55 features Buttermilk Pancakes, French<br />

toast, and Ham & Cheddar Omelet; seniors’ lunch menu features Chef Salad, Half Sandwich & Soup or Hamburger & Fries,<br />

and seniors’ offerings for dinner are Roasted Prime Rib, Chicken Pasta Alfredo and Harry's Mac & Fish. Desserts include<br />

Banana Split, Cinnama-Sation Sundae, Hot Apple Pie Sundae and Cheesecake with Strawberries. <strong>Menu</strong> prices range from<br />

$1.29–$13.99. Checks average $11.87.<br />

©Technomic Information Services 2007, CIS profiles may not be copied or distributed in any print or electronic format without a license or written consent.<br />

Technomic believes that its sources of information are reliable, but does not assume any responsibility or liability for the accuracy of the information<br />

published.<br />

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