RISE - Menu Monitor

Expansion Plans |
Moe’s Southwest Grill plans to open 20 restaurants in the Detroit area. The company opened its most recent unit in the Detroit
suburb of Royal Oak and currently operates seven locations in the state. Moe’s Southwest has more than 350 restaurants
nationwide. (Detroit News 10/18/06)
Menu Development |
Moe’s Southwest Grill is testing a trans-fat-free menu in 50 units nationwide. The chain is planning to roll out the menu to its
334 restaurants by summer. (Tampa Bay Business Journal 1/09/07)
Franchise Activity |
Raving Brands entered into a store development deal with Canadian partner True North Brands Inc calling for 40 Moe’s
Southwest Grill locations. The deal marks the first partnership for the chain with the area developer.
(Restaurantnewsresource.com 8/22/07)
International Activities |
Raving Brands is looking to open international locations of some of its brands. The company expects to debut restaurants in
Singapore as well as in Ontario, Canada, and the Middle Eastern countries of Bahrain, Egypt, Kuwait and Saudi Arabia. The
breakdown of restaurants is 40 Moe’s Southwest Grills in Ontario; 10 Doc Green’s Salads & Grills in Singapore; and 115
restaurants in the Middle East. The first Doc Green’s outlet in Singapore opened earlier this year. The brands that are slated to
open in the Middle East will be chosen by A.A. Turki Corp., Raving Brands’ regional partner. (AJC.com 3/11/07; Foodservice
Equipment & Supplies 3/14/07)
Technology |
Moe’s Southwest Grill will receive a Java-based web application to give a real-time view of performance in certain units. This
will allow the company to monitor and reduce food costs and manage ordering, inventory, prep and pull, receiving and waste
effectively. Altametircs e*Restaurant Food Management Solution is implementing the application. (Franchise Times p 74
4/24/07)
Personnel |
Daryl Dollinger, Executive VP Purchasing
Stephen M. LaMastra, COO/President
Tom Hermann, V.P. of Finance
Martin Sprock, CEO
Daniel Barash, Director of New Product Development
News & Other |
Raving Brands Inc. is being sued by 40 Mama Fu’s Asian House franchisees and investors. The group alleges that Raving
Brands failed to provide the franchisees with the support, training and advertising required by their franchise agreements. The
franchisees are located in five Southern states and California. Many of them are planning to close their Mama Fu’s locations in
2007. A similar lawsuit was filed against Raving Brands earlier this year by a Moe’s Southwest Grill and Mama Fu’s
franchisee. (Atlanta Business Chronicle 12/08/06)
Raving Brands is selling its Moe’s Southwest Grill chain to FOCUS Brands for an undisclosed amount. FOCUS is the operator
and franchisor of over 1,750 outlets of the Carvel, Cinnabon and Schlotzky’s brands in the U.S., Puerto Rico and 33 foreign
countries. There are over 345 Moe’s locations in 36 states. (Company Release 4/11/07; NRN Daily NewsFax 4/12/07; The
Atlanta Journal-Constitution 4/12/07; Pacific Business News 4/11/07)
©Technomic Information Services 2007, CIS profiles may not be copied or distributed in any print or electronic format without a license or written consent.
Technomic believes that its sources of information are reliable, but does not assume any responsibility or liability for the accuracy of the information
published.
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