RISE - Menu Monitor

Expansion Plans |
LongHorn Steakhouse opened a new restaurant in Cranberry, PA, on February 5. The Cranberry location is the company’s
third in the Pittsburgh area. (Company Release 2/1/07)
Menu Development |
LongHorn Steakhouse debuted two new margaritas, The Perfect Margarita and 1800 Texas Tornado Margarita. The Perfect
Margarita is prepared with Sauza Conmemorativo tequila, Cointreau, triple sec and Grand Marnier and orange juice. The 1800
Texas Tornado Margarita features 1800 Reposado tequila and Grand Marnier. (Company Website)
LongHorn Steakhouse debuted several new menu items. Offerings include: • LongHorn Shrimp & Lobster Dip—a blend of
shrimp and lobster baked in a white wine-cheese sauce with sun dried tomatoes, served with tortilla chips for dipping • French
Onion Soup—caramelized onions slow-simmered in a hearty sirloin beef broth with Madeira wine, topped with melted Swiss
cheese and seasoned breadcrumbs • Outlaw Ribeye—18-oz. bone-in ribeye marinated in special seasoning and grilled over
an open flame, served with a side item and fresh salad • Montana Strip—11-oz. USDA Choice Strip, finished with grilled
portabello mushrooms, balsamic onion and herb shallot butter, with a red wine bordelaise sauce and a choice of side item and
a salad • Woodlands Grilled Salmon—10-oz. salmon fillet over a bed of spinach, topped with sautéed mushrooms, sweet red
pepper, peppered bacon and a white wine and lemon butter sauce with a choice of side and salad • Molten Chocolate Cake—
dark chocolate cake with white chocolate topping and a fudge center, served with vanilla ice cream. (Company Website)
LongHorn Steakhouse introduced three new seafood entrées. New options include Flo’s Filet & Crab Cake, with a 7-oz. Flo’s
Filet and a jumbo crab cake baked in a creamy cheese sauce; Sirloin & Shrimp Scampi, an 8-oz. seasoned and grilled sirloin
paired with baked shrimp in a bold white-wine garlic sauce; and Flo’s Filet & Lobster Ravioli, a 7-oz. Flo’s Filet with four Texassized
ravioli in a creamy white-wine lobster sauce with melted cheese and fresh asparagus. (Company Release 4/20/07)
LongHorn Steakhouse added a Blackberry Peach Margarita, with 1800 Silver Tequila, triple sec, peach purée, Marion
blackberries and sweet-and-sour flavor. (Company Website)
LongHorn Steakhouse introduced a new dessert, Golden Nugget Fried Cheesecake. The lightly breaded creamy cheesecake
is flash-fried and served over ice cream and topped with strawberry sauce and a chocolate-raspberry swirl. (Company
Website)
LongHorn Steakhouse rolled out several seasonal menu favorites. These include: • Firecracker Chicken Wraps—crispy fried
flour tortillas filled with spicy grilled chicken and cheese, paired with avocado-lime dipping sauce • Iceberg Wedge—wedge of
iceberg lettuce finished with tomatoes, hickory-smoked bacon, bleu cheese crumbles and bleu cheese dressing • Full Rack of
Baby Back Ribs—baby back ribs with special seasonings, chargrilled, then topped with BBQ sauce and paired with jalapeño
coleslaw and seasoned french fries • Renegade & Ribs—8-oz. USDA Choice top sirloin seasoned with “Prairie Dust,” paired
with half-rack of baby back ribs with a choice of two sides • Grilled Shrimp & Ribs—baby back ribs and grilled shrimp topped
with spices and served with chipotle ranch dipping sauce, rice and a choice of side dish • Rocky Top Chicken & Ribs—grilled
chicken breast covered with LongHorn BBQ sauce, topped with three cheeses, hickory-smoked bacon and diced tomatoes
and paired with a half-rack of baby back ribs, jalapeño coleslaw and seasoned french fries • Mountain Top Cheesecake—New
York-style cheesecake topped with strawberry sauce and whipped cream. (Company Website)
LongHorn Steakhouse introduced its Eye of Prime Rib, featuring thick-sliced, slow-roasted prime rib, served either au jus with
horseradish and sautéed red-wine Bordelaise mushrooms or char-grilled in a spicy Western style. The dish is available after 4
p.m. (Company Website 9/20/07)
Personnel |
Clarence Otis, Jr., CEO
Brad Richmond, CFO
Andrew H. Madsen, COO
Harry Day, V.P. of Marketing
Barry B. Moullet, S.V.P. of Supply Chain and Development
News & Other |
Longhorn Steakhouse has added Cookie Dough Cheesecake to its dessert menu. The item is creamy cheesecake marbled
with chunks of chocolate chip cookie dough in a chocolate crumb crust and topped with whipped cream and freshly baked
chocolate chip cookie. (Company Website)
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