RISE - Menu Monitor

International Activities |
Burger King signed an agreement with AmRest Holdings N.V. for the first Burger King outlet in Poland. The unit is slated to
open in Warsaw later this year. AmRest is a Poland-based franchisee of KFC and Pizza Hut. (AFX International Focus
3/12/07; NRN Daily NewsFax 3/14/07; Foodservice Equipment & Supplies 3/14/07)
Yum! Brands Inc. inked a deal with Brazil Fast Food Corp. to open KFC franchises in Brazil. The franchisee will assume
control of the four Yum-owned KFC units in Rio de Janeiro from 22-N Participacoes Ltda. (NRN Daily NewsFax 3/30/07;
Company Release 3/29/07)
KFC will allow unionization of its restaurants in China. By doing this, the company is cleared of breaking labor laws in the
nation’s south. McDonald’s is doing the same. (Forbes.com 4/10/07)
Yum! Brands’ China division is seeing 20% growth in operating profit this year. The company plans to add 300 more KFC units
in mainland China, and Pizza Hut will open 20 home-delivery and 70 casual-dining outlets there. Yum! will also roll out several
new products to mark KFC’s 20th year in China, including beverages and desserts. In addition, it plans to target the youngadult
demographic with new advertising. (NRN Daily NewsFax 5/11/07)
KFC Japan has pulled four cabbage products from its restaurants after two customers found glass in their cole slaw. The
products were removed from 228 stores in Tokyo and neighboring areas. It has been determined that the glass came from a
broken thermometer in a cabbage refrigerator at a factory near Tokyo. To ensure no future damages, some KFC Japan
locations have stopped selling cole slaw and another salad as well as two types of sandwiches. The company has apologized
and pledged to stricter quality control procedures to prevent further occurrences. (CBSNews.com 6/1/07)
A KFC in Sarawak, Malaysia, is the third KFC location in Malaysia to use only sign language and employ hearing- and speechimpaired
individuals. The unit is decorated with the sign language alphabet on the walls. It is also completely silent. To alert
workers, management uses flashing lights and other gadgets. (Thestar.com 6/29/07)
KFC workers in Hong Kong are earning hourly wages less than the price of a KFC meal, with some making as little as the
equivalent of $2.08 U.S. dollars an hour. Labor unions in Hong Kong are campaigning for a general minimum wage to be set
for the city’s 6.9 million inhabitants. (Restaurants & Institutions Online 10/6/07)
KFC has signed a dairy product supply agreement with China’s top dairy producer, Inner Mongolia Mengniu Dairy Industry
(Group) Co. Ltd. The local producer will replace Nestle next year as dairy supplier to KFC’s 2,000-plus Chinese units. (Food
Institute Report 10/29/07)
KFC Japan has been bid on by Mitsubishi Corp. in a deal worth up to $267.7 million, according to Mitsubishi. KFC Japan’s
parent company, Kentucky Fried Chicken Corporate Holdings Ltd., has agreed to sell its 31% stake to Mitsubishi. KFC Japan
operates about 1,500 KFC and Pizza Hut stores across Japan. Kentucky Fried Chicken Corporate Holdings Ltd. is a
subsidiary of Yum Brands Inc. (Business First of Louisville 10/31/07)
KFC China has signed a dairy supply contract with Mengniu Dairy. Mengniu will provide milk and other diary products to KFC’s
2,000 outlets in China. Starbucks also signed Mengniu as its dairy supplier in June. (Forbes Online 10/23/07)
Personnel |
Steve Provost, Chief Marketing Officer
Mike Tattersfield, COO/President
David C. Novak, CEO
Rick Carucci, CFO
Leah Evans, Chief Food Innovation Officer
News & Other |
KFC’s new Contemporized Colonel Sanders logo will be the first 87,500 sq. ft. logo in Area 51 Desert, making it the world’s
first brand to be seen from outer space. The logo depicts the traditional look of the colonel, but instead of his classic white,
double-breasted suit, he’s wearing a red apron signifing the home-style heritage of the brand. (Hotelnewsresource.com
11/14/06)
©Technomic Information Services 2007, CIS profiles may not be copied or distributed in any print or electronic format without a license or written consent.
Technomic believes that its sources of information are reliable, but does not assume any responsibility or liability for the accuracy of the information
published.
364