RISE - Menu Monitor

Jack in the Box plans to increase franchisees’ proportional ownership of the chain. Michael Norwich Jr., a franchisee, agreed
to expand his operations with five new locations to the Midland/Odessa market in Texas. The first unit is slated to open early
next year. Norwich currently operates 10 units in El Paso, TX, and two in Las Cruces, NM. (NRN Daily NewsFax 8/31/07)
Technology |
Jack in the Box is installing contactless credit card devices in all of its company units by year’s end. The chain will offer the
payment option at the drive-thru and at the counter. The machines will be compatible with all contactless credit cards from
American Express, Discover, MasterCard and Visa. The company did not say whether or not it would roll out the system to its
Qdoba Mexican Grill or its Quick Stuff c-stores. (NRN Daily NewsFax 11/07/06; SignOnSanDiego.com 11/07/06)
Jack in the Box is teaming with Rippletv to add entertainment and news programming on flat-screen TVs at the chain’s
locations. Rippletv will compile programs from stations such as ESPN, Yahoo, E! Entertainment and CBS. (NRN Daily
NewsFax 7/6/07)
Personnel |
Linda Lang, CEO
Jerry Rebel, CFO
Alan Tonks, V.P. of Purchasing
Lenny Comma, V.P. of Operations
Terri Graham, CMO/ S.V.P.
Jack in the Box promoted Terri Funk Graham to senior vice president and chief marketing officer, effective October 1.
Previously, Graham served as vice president and chief marketing officer. (NRN Daily NewsFax 9/26/07)
News & Other |
Jack in the Box reported for the first quarter ended January 21 net earnings increased 48.4% to $37.4 million from $25.2
million for the same period last year. Revenues rose 5.4% to $856.7 million from $813 million. Same-store sales grew 5.6%.
(Company Release 2/21/07)
Jack in the Box is being sued over a television commercial. CKE Restaurants is suing the company because it claims that
Jack in the Box’s new television spot suggests that Hardee’s and Carl’s Jr. use cow anus to make Angus beef hamburgers.
CKE claims that the ads create the impression that Jack in the Box’s 100% sirloin burgers use a better quality of meat than the
Angus beef used by Hardee’s and Carl’s Jr. and that the commercials confuse consumers by comparing sirloin, a meat found
on all cattle, with Angus, a breed of cattle. (Msnbc.com 5/29/07)
Jack in the Box is being sued by CKE Restaurants for deceptive advertising involving its Carl’s Jr. and Hardee’s, as well as
McDonald’s and Burger King. The complaint states that Jack in the Box advertisements imply competitors use cow anus to
make Angus burgers. CKE seeks a court ruling blocking the ads. (MSNBC.com 5/29/07; NRN Daily NewsFax 5/29/07)
Jack in the Box is attributing higher sales and a nearly 25% year-over-year jump in second-quarter profits to its premium menu
offerings. The 2,098-unit chain recently introduced a higher-quality menu, including a 100% Sirloin Burger, blackberry-flavored
ice cream shake, Steak ’n’ Mushroom Ciabatta sandwich and kids’ grilled cheese sandwiches. (Nation’s Restaurant News
5/28/07 p10)
Jack in the Box temporarily closed its headquarters in San Diego, CA, due to the fires in Southern California. (NRN Daily
NewsFax 10/24/07)
©Technomic Information Services 2007, CIS profiles may not be copied or distributed in any print or electronic format without a license or written consent.
Technomic believes that its sources of information are reliable, but does not assume any responsibility or liability for the accuracy of the information
published.
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