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Islands Fine Burgers & Drinks Headquarters 5750 Fleet Street Suite 120, Carlsbad, California 92008 USA Tel: (760)268-1800 Fax: (760)918-1500 www.islandsrestaurants.com Ownership: Private Segment: Full Service Varied Menu System Characteristics 2006 2005 2004 U.S. Systemwide Sales ($000) 175,000 155,448 137,672 Company-owned ($000) 175,000 155,448 137,672 Franchised ($000) - - - U.S. Number of Units 56 53 48 Company-owned 56 53 48 Franchised - - - International Sales ($000) - - - International Units - - - Average Sales/Unit ($000) 3,200 3,100 3,100 Concept Positioning | Islands Fine Burgers & Drinks is a full-service varied-menu restaurant specializing in burgers and Mexican fare. The privately held chain operates 56 company-owned locations in Arizona, California and Nevada. Units are largely freestanding and range from 5,300–6,000 sq. ft. with seating for up to 200 guests. The interior evokes a tropical beach atmosphere, while the exterior has California-casual influences. Takeout is available. Tony DeGrazier founded Islands in 1982 with the opening of the first restaurant in west Los Angeles. The chain was acquired by Chart House Restaurants (now Angelo and Maxie’s) in 1992. DeGrazier regained control of the company in 1996. Currently, the chain has no major expansion plans. Menu Positioning | Islands is open for lunch and dinner. Its menu features appetizers, soups, salads, chicken, soft tacos, burgers and beverages. Signature items are hamburgers in a variety of styles, including the Bleunami hamburger, topped with bleu cheese dressing, tomato, lettuce, red onion and crumbled bleu cheese. Popular items include the China Coast Salad, Northshore Tacos, BLT and Maui Burger. Sides include quesadillas and tortilla soup. Takeout service is available, as is a kids’ menu. Menu prices range from $3.99–$9.10. Checks average $10.25. Expansion Plans | Islands Restaurants opened its first Colorado restaurant in Boulder. The company plans to develop several more units in Colorado and has found a site in Westminster, due to open in late 2007. (Bizjournals.com 11/1/06) Islands Restaurants opened two new locations in Avondale, AZ, and Newbury Park, CA. (Company Website 4/10/07) ©Technomic Information Services 2007, CIS profiles may not be copied or distributed in any print or electronic format without a license or written consent. Technomic believes that its sources of information are reliable, but does not assume any responsibility or liability for the accuracy of the information published. 336
Personnel | Doung Collus, COO/President Tony DeGrazier, CEO Rob Richards, CFO Tim Perreira, V.P. of Purchasing Cyndy Darlington, V.P. of Marketing Lewis Jackson, V.P. of Development ©Technomic Information Services 2007, CIS profiles may not be copied or distributed in any print or electronic format without a license or written consent. Technomic believes that its sources of information are reliable, but does not assume any responsibility or liability for the accuracy of the information published. 337
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RISE Restaurant Information Service
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Table of contents: 99 Restaurants .
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Wendy's Old Fashioned Hamburgers ..
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Menu Positioning | 99 Restaurants i
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A&W Restaurants Headquarters 1900 C
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Abuelo's Mexican Food Embassy Headq
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Acapulco Mexican Restaurant and Can
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Ale House Headquarters 612 N. Orang
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Applebee's Neighborhood Grill & Bar
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Applebee’s Neighborhood Bar & Gri
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IHOP Corp. will acquire Applebee’
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Menu Positioning | Arby's is open f
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Arby’s Restaurant Group Inc. sign
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Arctic Circle Restaurants Headquart
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Atlanta Bread Company Headquarters
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Au Bon Pain Headquarters 1 Au Bon P
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Bon Pain has switched to all-natura
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Promotion Plans | Auntie Anne’s P
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Avado Brands named Paul Seidman sen
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Expansion Plans | Back Yard Burgers
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Menu Development | Bahama Breeze ro
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Menu Positioning | Baja Fresh's men
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Bakers Square Headquarters 400 W. 4
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Barnhill's Buffet Headquarters 1210
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Baskin-Robbins Headquarters 130 Roy
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Baskin-Robbins introduced two layer
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Menu Development | Beef O’ Brady
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Menu Positioning | Ben & Jerry’s
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Menu Positioning | Benihana is open
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Menu Positioning | Bennigan's Grill
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Bennigan’s Grill & Tavern opened
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Menu Development | Bertucci’s int
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Menu Positioning | Big Boy's menu f
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Expansion Plans | BJ’s Restaurant
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Black Angus Steakhouse Headquarters
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Black-eyed Pea Headquarters 7555 E.
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Blake's Lotaburger Headquarters 320
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Blimpie Subs & Salads Headquarters
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Bob Evans Headquarters 3776 S. High
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Bob Evans Farms Inc. reported Febru
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Expansion Plans | Bojangles restaur
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Bonefish Grill Headquarters 2202 N.
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Boston Market Headquarters 14103 De
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Braum's Ice Cream & Dairy Stores He
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Bravo! Cucina Italiana Headquarters
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Bruegger's Bagel Bakery Headquarter
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Personnel | Philip Smith, V.P. of M
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Menu Positioning | Bubba Gump Shrim
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Promotion Plans | Buca di Beppo is
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Buffalo Wild Wings Grill & Bar Head
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Personnel | Kathy Benning, S.V.P. o
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Expansion Plans | Charlie Brown’s
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Menu Positioning | Burger King's me
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Burger King rolled out the Mocha BK
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Burger King introduced the Limo Che
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Burger King’s Chief Operation Off
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California Pizza Kitchen Headquarte
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California Pizza Kitchen Inc. opene
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California Pizza Kitchen Inc. decla
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Personnel | Clarence Otis, Jr., CEO
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Expansion Plans | Captain D’s Sea
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Caribou Coffee Headquarters 3900 La
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Caribou Coffee Company signed an ag
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Carino's Italian Grill Headquarters
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Carl's Jr. Headquarters 6307 Carpin
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Carl’s Jr. will introduce its Pat
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Carlos O'Kelly's Headquarters 1877
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Carrabba's Italian Grill Headquarte
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OSI Restaurant Partners Inc. report
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Menu Development | Carrows Restaura
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Menu Positioning | Carvel's menu fe
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Menu Positioning | Champps is open
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Charley's Grilled Subs Headquarters
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Charlie Brown's Steakhouses Headqua
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Chart House Headquarters 1510 West
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Checkers Drive-In Restaurants Headq
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Checkers has signed a franchise agr
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Personnel | Rich Schneider, Executi
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Expansion Plans | The original Chee
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Menu Positioning | Cheeseburger in
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Expansion Plans | Cheesecake Factor
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The Cheesecake Factory rolled out s
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Chevys Fresh Mex Headquarters 5660
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Chick-fil-A Headquarters 5200 Buffi
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Technology | Chick-fil-A chose Delp
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Menu Positioning | Chili's Grill &
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Chili’s Grill & Bar has sold 95 o
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Expansion Plans | Chipotle Mexican
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Chipotle Mexican Grill Chief Execut
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Menu Positioning | Chuck E. Cheese
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Church's Chicken Headquarters 980 H
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CiCi's Pizza Headquarters 1080 W. B
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Cinnabon Headquarters 200 Glenridge
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Claim Jumper Headquarters 16721 Mil
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Coco's Bakery Restaurant Headquarte
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Cold Stone Creamery Headquarters 93
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International Activities | Cold Sto
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Copeland's of New Orleans Headquart
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Corner Bakery Headquarters 12700 Pa
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Personnel | Jim Vinz, COO/President
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Menu Positioning | The menu at Cos
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Country Kitchen Headquarters 801 De
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Country Market Restaurant & Buffet,
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Country Pride Headquarters 24601 Ce
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Cracker Barrel Old Country Store He
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CBRL Group Inc. launched a tender o
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Menu Positioning | Culver's menu fe
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Expansion Plans | D’Angelo Grille
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Expansion Plans | Dairy Queen opene
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Damon's Grill Headquarters 4645 Exe
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Franchise Activity | Damon’s Inte
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Expansion Plans | Dave & Buster’s
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Expansion Plans | Del Taco opened i
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Denny's Headquarters 203 E. Main St
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Denny’s teamed with Coca-Cola and
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Denny’s will transfer ownership o
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Menu Positioning | The menu at Dick
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Menu Positioning | Domino's menu fe
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Domino’s Pizza has hired Verint S
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Menu Development | Don Pablo’s in
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Promotion Plans | Donatos Pizza has
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Menu Positioning | Dunkin' Donuts'
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Dunkin’ Donuts is introducing new
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Dunkin’ Donuts Franchising Divisi
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Menu Positioning | Eat 'n Park's va
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Einstein Bros. Bagels Headquarters
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Einstein Bros. introduced two low-f
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El Chico Cafe Headquarters 12200 St
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El Pollo Loco Headquarters 3535 Har
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El Pollo Loco added hard-shell taco
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Expansion Plans | El Torito Grill p
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Menu Development | Elephant Bar Res
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Menu Positioning | The menu at ESPN
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Menu Positioning | Famous Dave's is
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Menu Development | Farmer Boys laun
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Expansion Plans | Fatburger opened
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Fazoli's Headquarters 2470 Palumbo
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Fire Mountain Headquarters 1460 Buf
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Firehouse Subs Headquarters 3400 Ko
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Five Guys Famous Burgers & Fries He
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Fleming's Prime Steakhouse & Wine B
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Fox and Hound English Pub & Grille
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Fox's Pizza Den Headquarters 4425 W
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Freshen's Headquarters 1750 The Exc
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Friendly's Headquarters 1855 Boston
Page 292 and 293: Friendly’s added several new Iced
Page 294 and 295: Fuddruckers Headquarters 5700 Mopac
Page 296 and 297: Furr's Family Dining Headquarters 2
Page 298 and 299: Gloria Jean's Coffee Headquarters 2
Page 300 and 301: Godfather's Pizza Headquarters 2808
Page 302 and 303: Golden Corral Headquarters 5151 Gle
Page 304 and 305: Great Steak & Potato Co., The Headq
Page 306 and 307: Green Mill Restaurant and Bar Headq
Page 308 and 309: Ground Round Grill & Bar Headquarte
Page 310 and 311: Hard Rock Cafe Headquarters 6100 Ol
Page 312 and 313: Hard Rock Café International is be
Page 314 and 315: Menu Positioning | Hardee’s menu
Page 316 and 317: International Activities | Hardee
Page 318 and 319: Hooters Headquarters 1815 The Excha
Page 320 and 321: News & Other | Hooters plans to lau
Page 322 and 323: Personnel | Dan Clay, COO/President
Page 324 and 325: Personnel | Putum Gibson, Executive
Page 326 and 327: Expansion Plans | Huddle House plan
Page 328 and 329: Menu Development | Hungry Howie’s
Page 330 and 331: Personnel | Garry Rogers, CEO Steve
Page 332 and 333: Menu Positioning | Breakfast is the
Page 334 and 335: IHOP Corp. hired Greggory Kalvin as
Page 336 and 337: Il Fornaio Headquarters 770 Tamalpa
Page 338 and 339: In-N-Out Burger Headquarters 4199 C
Page 340 and 341: Iron Skillet Headquarters 6080 Sure
Page 344 and 345: J. Alexander's Headquarters 3401 We
Page 346 and 347: Jack in the Box Headquarters 9330 B
Page 348 and 349: Jack in the Box debuted the Bacon B
Page 350 and 351: Jamba Juice Headquarters 6475 Chris
Page 352 and 353: Jamba Juice will test a breakfast m
Page 354 and 355: Expansion Plans | Jason’s Deli op
Page 356 and 357: Personnel | Laura Gardener, Directo
Page 358 and 359: Personnel | John Jetts, V.P. of Pur
Page 360 and 361: Expansion Plans | Jimmy John’s Go
Page 362 and 363: Menu Development | Joe’s Crab Sha
Page 364 and 365: Menu Development | Johnny Rockets p
Page 366 and 367: Menu Positioning | K&W menus a wide
Page 368 and 369: Menu Positioning | KFC's menu featu
Page 370 and 371: International Activities | Burger K
Page 372 and 373: Krispy Kreme Headquarters 370 Knoll
Page 374 and 375: Krispy Kreme Doughnuts Inc. is intr
Page 376 and 377: Krispy Kreme Doughnuts Inc. reporte
Page 378 and 379: Promotion Plans | Krystal Company l
Page 380 and 381: Menu Positioning | la Madeleine's f
Page 382 and 383: Menu Positioning | Landry’s menu
Page 384 and 385: Menu Positioning | LaRosa's menu fe
Page 386 and 387: Menu Positioning | Lee's Famous Rec
Page 388 and 389: Promotion Plans | Legal Sea Foods d
Page 390 and 391: Expansion Plans | Little Caesar’s
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Menu Positioning | Logan's menu fea
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Menu Positioning | Lone Star Steakh
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Promotion Plans | Long John Silver
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Expansion Plans | LongHorn Steakhou
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Expansion Plans | Luby’s Inc. ent
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Maggiano's Headquarters 6820 LBJ Fr
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Marie Callender's Restaurant & Bake
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Personnel | Steven G. Skoien, S.V.P
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Menu Positioning | Max & Erma's is
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Mazzio's Italian Eatery Headquarter
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McAlister's Deli Headquarters 731 S
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McCormick & Schmick's Headquarters
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McCormick & Schmick’s Seafood Res
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McDonald's originated in San Bernar
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McDonald’s joined with the Nation
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McDonald’s restaurants in Denver
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McDonald’s will allow unionizatio
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Personnel | Jan Fields, COO/Preside
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McDonald’s and Lanza Group LLC ha
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McDonald’s franchisee RANK Qualit
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Menu Development | McGrath’s Fish
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Promotion Plans | The Melting Pot i
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Menu Positioning | Mimi's Café off
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Personnel | Adam Baird, Executive C
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Expansion Plans | Moe’s Southwest
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Morton's The Steakhouse Headquarter
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Morton’s Restaurant Group Inc. re
Page 446 and 447:
Menu Positioning | Mr. Gatti’s is
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Menu Positioning | The menu at Mrs.
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Personnel | Michael Lippert, S.V.P.
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Menu Positioning | Nathan's offers
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Menu Positioning | Serving lunch an
Page 456 and 457:
Menu Positioning | O’Charley’s
Page 458 and 459:
Old Chicago Restaurants Headquarter
Page 460 and 461:
Old Country Buffet/HomeTown Buffet
Page 462 and 463:
Old Spaghetti Factory, The Headquar
Page 464 and 465:
Olive Garden Headquarters 5900 Lake
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Olive Garden added Pumpkin Cheeseca
Page 468 and 469:
On The Border Mexican Grill & Canti
Page 470 and 471:
Original Pancake House, The Headqua
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Outback Steakhouse Headquarters 220
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International Activities | Outback
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Expansion Plans | P.F. Chang’s Ch
Page 478 and 479:
Palm Restaurant Headquarters 1730 R
Page 480 and 481:
Pancho's Mexican Buffet Headquarter
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Expansion Plans | Panda Express pla
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Menu Positioning | Panera's menu es
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Panera Bread Company reported for t
Page 488 and 489:
Papa Gino's Pizzeria Headquarters 6
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Papa John's Headquarters 2002 Papa
Page 492 and 493:
Papa John’s International Inc. te
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Papa John’s International Inc. pr
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Papa Murphy's Take 'N' Bake Pizza H
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Pappadeaux Seafood Kitchen Headquar
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Pappasito's Cantina Headquarters 13
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Pei Wei Asian Diner Headquarters 76
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P.F. Chang’s China Bistro Inc. re
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Menu Positioning | Perkins Restaura
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Peter Piper Pizza Headquarters 1463
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Piccadilly Headquarters 3232 S. She
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Pick Up Stix Headquarters 1330 Call
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Pizza Hut Headquarters 14841 Dallas
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Yum! Brands is expanding Taco Bell
Page 518 and 519:
Pizza Huts in southeast Wisconsin h
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Expansion Plans | Pizza Inn Inc. ha
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Pizza Pro Headquarters 2107 N. 2nd
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Pizzas of Eight Headquarters 1915 C
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Pollo Tropical Headquarters 7300 N.
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Ponderosa/Bonanza Headquarters 6500
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Popeyes Chicken & Biscuits Headquar
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Personnel | Cheryl A. Bachelder, CE
Page 534 and 535:
Expansion Plans | Portillo Restaura
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Menu Development | Potbelly Sandwic
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Expansion Plans | Qdoba Mexican Gri
Page 540 and 541:
Quiznos Subs Headquarters 1475 Lawr
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News & Other | Quiznos Subs is bein
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Promotion Plans | Rainforest Café
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Menu Positioning | Rally’s is ope
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Menu Positioning | The broad menus
Page 550 and 551:
Red Lobster will adopt a more upsca
Page 552 and 553:
Expansion Plans | Red Robin Gourmet
Page 554 and 555:
Red Robin Gourmet Burgers introduce
Page 556 and 557:
Restaurants Unlimited Headquarters
Page 558 and 559:
Roadhouse Grill Headquarters 4440 P
Page 560 and 561:
Rock Bottom Brewery Headquarters 24
Page 562 and 563:
Roly Poly Headquarters 13245 Altant
Page 564 and 565:
Romano's Macaroni Grill Headquarter
Page 566 and 567:
Personnel | Theodore G. Croft, V.P.
Page 568 and 569:
Menu Development | Round Table Pizz
Page 570 and 571:
Menu Positioning | Roy Roger's Rest
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Menu Positioning | Roy's is open da
Page 574 and 575:
Rubio's Fresh Mexican Grill Headqua
Page 576 and 577:
Ruby Tuesday Headquarters 150 W. Ch
Page 578 and 579:
Technology | Ruby Tuesday is launch
Page 580 and 581:
Expansion Plans | Ruth’s Chris St
Page 582 and 583:
Ruth’s Chris Steak House Inc. com
Page 584 and 585:
Menu Development | Buffets, Inc. wi
Page 586 and 587:
Personnel | Toni Niece, Director of
Page 588 and 589:
Expansion Plans | Sbarro is being s
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Expansion Plans | Schlotzsky’s De
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Shari's Restaurants Headquarters 94
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Shells Seafood Headquarters 16313 N
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Shoney's Headquarters 1717 Elm Hill
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Shula's Steak House Headquarters 68
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Silver Diner Headquarters 11806 Roc
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Sizzler Headquarters 6101 W. Centin
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News & Other | Sizzler USA plans to
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Menu Positioning | Skyline Chili se
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Menu Positioning | Smith & Wollensk
Page 610 and 611:
Expansion Plans | Darden Restaurant
Page 612 and 613:
Smoothie King Headquarters 121 Park
Page 614 and 615:
SONIC Drive-Ins Headquarters 300 Jo
Page 616 and 617:
Sonic added a Peach Smoothie and Pe
Page 618 and 619:
Menu Development | Sonny’s Real P
Page 620 and 621:
Menu Positioning | Souplantation &
Page 622 and 623:
Also, Starbucks has developed other
Page 624 and 625:
Starbucks hosted a “Global Listen
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Starbucks is offering 2% milk for d
Page 628 and 629:
Starbucks Corp. plans to move into
Page 630 and 631:
Starbucks reported for the second q
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Starbucks is considering acquiring
Page 634 and 635:
Menu Positioning | Steak and Ale fe
Page 636 and 637:
Menu Development | Steak ’n Shake
Page 638 and 639:
Subway Headquarters 325 Bic Dr., Mi
Page 640 and 641:
Menu Development | Subway introduce
Page 642 and 643:
T.G.I. Friday's Headquarters 4201 M
Page 644 and 645:
Menu Development | T.G.I. Friday’
Page 646 and 647:
T.G.I. Friday’s has named Anette
Page 648 and 649:
Promotion Plans | Taco Bell is laun
Page 650 and 651:
Taco Bell is reintroducing its rest
Page 652 and 653:
Taco Bueno Headquarters 1605 LBJ Fr
Page 654 and 655:
Taco Cabana Headquarters 8918 Tesor
Page 656 and 657:
Taco John's Headquarters 808 W. 20
Page 658 and 659:
Taco John’s still has not identif
Page 660 and 661:
Expansion Plans | Kahala Corp. is p
Page 662 and 663:
Menu Development | Tastee Freez add
Page 664 and 665:
TCBY debuted its Beriyo Smoothies,
Page 666 and 667:
Menu Positioning | The full-service
Page 668 and 669:
Expansion Plans | Tim Hortons plans
Page 670 and 671:
Togo's Eatery/Dunkin' Deli Headquar
Page 672 and 673:
Tony Roma's Headquarters 9304 Fores
Page 674 and 675:
Tumbleweed Southwest Grill Headquar
Page 676 and 677:
Menu Positioning | Uno Chicago Gril
Page 678 and 679:
International Activities | Villa Fr
Page 680 and 681:
Expansion Plans | Village Inn is op
Page 682 and 683:
Waffle House Headquarters 5986 Fina
Page 684 and 685:
Wendy's Old Fashioned Hamburgers He
Page 686 and 687:
Wendy’s has announced the winners
Page 688 and 689:
Personnel | Ian B. Rowden, S.V.P. o
Page 690 and 691:
Franchise Activity | Star Buffet In
Page 692 and 693:
Promotion Plans | Whataburger Resta
Page 694 and 695:
White Castle has announced the winn
Page 696 and 697:
Menu Development | Wienerschnitzel
Page 698 and 699:
Menu Positioning | Wingstop offers
Page 700 and 701:
Expansion Plans | Zaxby’s will ad
Page 702 and 703:
Full Service Steak Black Angus Stea
Page 704 and 705:
Limited Service Snack Auntie Anne's
Page 706 and 707:
Black-eyed Pea Black-eyed Pea .....
Page 708 and 709:
Dave & Buster's Dave & Buster's ...
Page 710 and 711:
Jason's Deli Jason's Deli .........
Page 712 and 713:
Peter Piper Pizza Peter Piper Pizza
Page 714 and 715:
Whataburger Whataburger............
Page 717 and 718:
Appendix D Geographical by State Ar
Page 719 and 720:
Famous Dave's .....................
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