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RISE - Menu Monitor

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The Cheesecake Factory rolled out several new items, including salads that contain 590 calories each. New items include: •<br />

Guacamole Made-to-Order–avocado, onion, chiles, cilantro, tomato and fresh lime with tortilla chips, salsa and sour cream •<br />

Weight Management Asian Chicken Salad–grilled chicken, romaine, snow peas, bean sprouts, green onions, carrots,<br />

almonds, crispy noodles and sesame seeds tossed in a low-cal sesame-soy dressing • Weight Management Spicy Chicken<br />

Salad–grilled chicken, roasted poblano, fresh corn, black beans, onions, red and yellow peppers, rice and cilantro served with<br />

mixed greens and low-cal spicy vinaigrette • Weight Management Pear and Endive Salad–grilled chicken, endive, arugula,<br />

butter lettuce, radicchio, roasted pear, candied pecans, tomato and bleu cheese with a low-cal vinaigrette • Weight<br />

Management California Salad–grilled chicken, romaine, bleu cheese, bacon, fresh beets, asparagus and hard-cooked eggs<br />

tossed in a low-cal mustard vinaigrette • Weight Management Seafood Salad–chilled salmon or rare albacore tuna with mixed<br />

greens, green beans, tomato, radishes, red and yellow peppers, kalamata olives, capes and hard-cooked eggs mixed with a<br />

low-cal vinaigrette • Crispy Pork Tenderloin–crusted and sautéed with lemon-caper sauce, paired with macaroni and cheese •<br />

Garlic Noodles–grilled chicken or shrimp with spaghettini, shiitake mushrooms, asparagus, oven- roasted tomatoes and<br />

Parmesan, tossed in a garlic sauce • Grilled Rib-Eye Steak Teriyaki Style–glazed in teriyaki sauce and served with a side of<br />

french fries and onion strings • Cuban Sandwich–slow-roasted pork, ham, Swiss cheese, pickles and mustard served on a<br />

grilled and pressed Cuban-style roll with a side of french fries • Baja Chicken Hash–chicken chorizo, poblano chiles, potatoes,<br />

corn, peppers, onions and cheese over two tortillas, topped with eggs and hollandaise sauce. (Company Website)<br />

Personnel |<br />

Robert Okura, Executive Chef<br />

Russell Bendel, COO/President<br />

Howard Gordon, E.V.P. of Marketing<br />

Ronald McArthur, S.V.P. of Purchasing<br />

David Overton, CEO<br />

Michael Dixon, CFO<br />

Cheesecake Factory president and chief operating officer, Peter D’Amelio, is resigning for personal reasons, effective<br />

February 2. The company is looking for a replacement. (Company Release 1/16/07)<br />

Cheesecake Factory Inc. hired Russell Bendel as President and Chief Operating Officer of its restaurant division. Previously,<br />

Bendel served as President and Chief Executive of Mimi’s Café. Bendel replaced Peter D’Amelio, who resigned in February.<br />

(Online.wsj.com 8/14/07)<br />

News & Other |<br />

Cheesecake Factory held its fifth annual Thanksgiving Day Feast at eight Salvation Army centers on November 23. The<br />

company served a complete Thanksgiving dinner which included its signature Holiday Pumpkin Cheesecake. (Company<br />

Release 11/24/06)<br />

Cheesecake Factory will re-release financial results that were previously reported. The reason for the re-release is due to<br />

“accounting errors” that were found. (NRN Daily NewsFax 11/21/06)<br />

Cheesecake Factory reported for the second quarter ended July 4 net earnings increased 13% to 26.4 million. Revenues rose<br />

12% to $322.6 million from $288.5 million for the same period last year. Same-store sales decreased 0.8%. Also, the company<br />

reported for the third quarter ended October 3 net earnings decreased 3% to $18.1 million. Revenues increased 11% to<br />

$325.3 million from $294 million for the same period last year. Same-store sales fell 1.6%. (Company Release 11/30/06)<br />

Cheesecake Factory has been notified by the Nasdaq Listing Qualifications Panel that it has met Nasdaq’s requirements for<br />

continued listing. (Company Release 12/20/06)<br />

Cheesecake Factory reported for the fourth quarter ended January 2 same-store sales increased 0.8%. (NRN Daily NewsFax<br />

1/10/07)<br />

Cheesecake Factory reported for the fourth quarter ended January 2 net earnings decreased 9.3% to $20.4 million from $22.5<br />

million for the same period last year. Revenues increased 18% to $360.7 million from $328.6 million. Same-store sales grew<br />

0.8%. (Company Release 2/6/07)<br />

Cheesecake Factory Inc. reported that it will release its first quarter financial results on April 24, after the market close. On the<br />

same day, the company will hold a conference call, hosted by David Overton, Chief Executive Officer and Chairman, and<br />

Michael Dixon, Chief Financial Officer and Senior Vice President, that will also be broadcast over the Internet. To listen to the<br />

conference call, log onto the company’s website for further information. (Company Release 4/17/07)<br />

©Technomic Information Services 2007, CIS profiles may not be copied or distributed in any print or electronic format without a license or written consent.<br />

Technomic believes that its sources of information are reliable, but does not assume any responsibility or liability for the accuracy of the information<br />

published.<br />

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