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RISE - Menu Monitor

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Chart House<br />

Headquarters<br />

1510 West Loop South, Houston, Texas 77027 USA<br />

Tel: (713)850-1010 Fax: (713)850-7205<br />

www.chart-house.com<br />

Ownership: Private<br />

Segment: Full Service Seafood<br />

System Characteristics 2006 2005 2004<br />

U.S. Systemwide Sales ($000) 105,000 107,000 103,500<br />

Company-owned ($000) 105,000 107,000 103,500<br />

Franchised ($000) - - -<br />

U.S. Number of Units 24 26 25<br />

Company-owned 24 26 25<br />

Franchised - - -<br />

International Sales ($000) - - -<br />

International Units - - -<br />

Average Sales/Unit ($000) 4,300 4,200 4,050<br />

Concept Positioning |<br />

Chart House restaurants offer an upscale, full-service dining experience. The concept specializes in fresh seafood, including<br />

seasonal fresh fish, shrimp and other seafood entrees. The atmosphere provides a fine-dining experience with waterfront<br />

views, attracting an upwardly mobile adult clientele. Chart House is open for lunch, dinner and weekend brunch. Landry’s<br />

Restaurants Inc. is the parent company of Chart House, which does not franchise. There are 25 Chart House locations across<br />

the U.S.<br />

Chart House units capitalize on the attractiveness of a unique natural site or historic building. Generally located near lake<br />

shores, sea coasts or mountains and within major metropolitan areas. Units range from 4,600–32,000 sq. ft. (with an average<br />

of 8,950) and seat 176–890 (average is 287) persons. Exteriors of its restaurants range from a restored 1887 Victorian<br />

boathouse on Coronado Island in San Diego Bay to a modern three-tiered glass restaurant in Philadelphia overlooking the<br />

Delaware River. The chain underwent an extensive remodeling program, and in recent years, some 80% of the system has<br />

been given a new, more contemporary decor.<br />

The first Chart House restaurant was opened in Aspen, CO, in 1961 by Joey Cabell and Buzzy Bent. In 1987, the company<br />

acquired Paradise Bakery and sold it in late 1995. In 1992, it created a license agreement for the Islands hamburger chain to<br />

develop them nationwide and in early 1996, sold its majority rights to concentrate solely on the Chart House brand. In mid-<br />

1997, financier Sam Zell’s Equip Group Investments, Inc. acquired some 29% of the outstanding shares of Chart House stock.<br />

In 2002, Landry’s Restaurants acquired the Chart House chain. Chart House is considered Landry’s most upscale concept.<br />

The company’s other brands include its flagship concept, Landry’s Seafood House, as well as casual-dining themed-restaurant<br />

chain Rainforest Café. Landry’s also owns the Golden Nugget Casino in Las Vegas. The company has not disclosed any longterm<br />

expansion plans for Chart House.<br />

©Technomic Information Services 2007, CIS profiles may not be copied or distributed in any print or electronic format without a license or written consent.<br />

Technomic believes that its sources of information are reliable, but does not assume any responsibility or liability for the accuracy of the information<br />

published.<br />

144

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