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The challenges of measuring<br />

health, agricultural <strong>and</strong> economic effects<br />

of adopting healthy diet<br />

recommendations:<br />

Brazil <strong>and</strong> the UK<br />

<strong>Karen</strong> <strong>Lock</strong> <strong>and</strong> <strong>Marcus</strong> <strong>Keogh</strong>-<strong>Brown</strong>,<br />

LSHTM <strong>and</strong> Leverhulme Centre for Integrative Research in<br />

Agriculture <strong>and</strong> Health (LCIRAH)


Authors<br />

• <strong>Karen</strong> <strong>Lock</strong>, LSHTM & LCIRAH<br />

• Richard D Smith, LSHTM & LCIRAH<br />

• Alan D Dangour, LSHTM & LCIRAH<br />

• <strong>Marcus</strong> <strong>Keogh</strong>-<strong>Brown</strong>, LSHTM & LCIRAH<br />

• Gessuir Pigatto, Universidade Estudial Paulista Julio de<br />

Mesquita Filho, Brazil<br />

• Corinna Hawkes, University of Sao Paulo, Brazil<br />

• Regina Mara Fisberg, University of Sao Paulo, Brazil<br />

• Zaid Chalabi, LSHTM & LCIRAH<br />

REF: <strong>Lock</strong> K, Smith RD, Dangour AD, <strong>Keogh</strong>-<strong>Brown</strong> M, Pigatto G,<br />

Hawkes C, Fisberg RM, Chalabi Z. Lancet. 2010 Nov<br />

13;376(9753):1699-709


Background <strong>and</strong> motivation<br />

• Transition to diets high in saturated fat/sugar/salt causing global<br />

public health concern in all world regions<br />

– food consumption major modifiable risk factor for chronic disease<br />

• Globalization of agri-food system profoundly affects production/<br />

distribution/consumption of these commodities<br />

• Traditional evaluation approaches consider population health OR<br />

agriculture OR wider economic effects of food policy<br />

AIM: to illustrate importance of inter-sectoral approaches to<br />

evaluating agri-food policy<br />

– Assessing health AND economic effects of adopting WHO<br />

‘healthy diet’ recommendations in different countries linked<br />

by agricultural trade


Case study approach<br />

• 2 countries linked by agricultural trade:<br />

– UK: high-income, predominantly food importing country, high<br />

rates of chronic disease<br />

– Brazil: middle-income, major agricultural producer <strong>and</strong> global<br />

exporter of food products including animal food products,<br />

population that is undergoing a rapid dietary <strong>and</strong> health<br />

transition<br />

• Study focuses on one aspect of a healthy diet:<br />

– Reduced saturated fat (SF) intake <strong>and</strong> the impact on ischaemic heart<br />

disease (IHD) risk<br />

– Applying WHO diet guidelines of SF intake


Assessing population health impacts<br />

of a ‘healthy diet’: methods<br />

• Potential impacts of dietary changes on IHD modeled<br />

using hazard ratios from recent meta‐analysis<br />

• Using the WHO comparative risk assessment method<br />

(used in global burden of disease study)<br />

• Assumed dietary change adopted by whole population<br />

immediately (i.e. no modelling of temporal transitional<br />

effects, effects on different age groups etc)<br />

• Health effects calculated relative to the baseline<br />

disease burdens from WHO projections for 2010


• UK:<br />

Population health impacts of<br />

adopting a ‘healthy diet’: results<br />

– reductions of 7% in Disability Adjusted Life Years<br />

(DALYs) <strong>and</strong> 3% of premature deaths averted in<br />

one year (equivalent to 3,270 deaths)<br />

• Brazil:<br />

– reductions of 3% of DALYs <strong>and</strong> 2% of premature<br />

deaths averted in one year (equivalent to 2,800<br />

deaths)


Limitations <strong>and</strong> assumptions: health<br />

model<br />

Model is simplistic (but likely to be conservative)<br />

• Limited to IHD (not diabetes, cancers etc)<br />

• Conducted only for adults<br />

• Brazil estimates based on Sao Paolo data<br />

– No national data, Sao Paulo largest city with comprehensive diet data taken<br />

as proxy. SP survey conducted in 2003 – may underestimate current<br />

consumption<br />

• Did not consider +ve health impacts of substitute foods i.e. fruits<br />

<strong>and</strong> vegetables<br />

• No allowance for difference in saturated fatty acids found in meat<br />

<strong>and</strong> dairy products<br />

• Assumed dietary change would be immediate, <strong>and</strong> in all<br />

population groups


Macro-economic impacts of a ‘healthy<br />

diet’: methods (1)<br />

We use Computable General Equilibrium (CGE) models<br />

How do CGE models work?<br />

1. System of equations to specify behaviours<br />

of various agents within the economy<br />

– Consumers decide what to consume <strong>and</strong> how much to<br />

save<br />

– Producers maximise profits<br />

– Government collects taxes, pays benefits<br />

2. Economic dataset of income/expenditure for a given year<br />

(must be balanced)<br />

3. Solved using computer algebra system to ‘force’ equilibrium<br />

solution


CGE Modelling Process<br />

Microconsistent benchmark data<br />

set for single year (SAM)<br />

Exogenous<br />

elasticities<br />

Calibration<br />

(model spec.)<br />

Calculation of<br />

benchmark equil.<br />

Replication<br />

check<br />

Policy evaluation - pairwise comparison<br />

between counterfactual & benchmark equil.


Macro-economic impacts of a<br />

‘healthy diet’: methods (2)<br />

• Scenarios designed to ‘Shock’ model to reflect the<br />

impact of healthier eating: reducing consumption of:<br />

– all animal source foods<br />

– meat only<br />

– dairy only<br />

• ‘Shocks’ impact upon model via:<br />

– labour supply (↑ due to ↓IHD mortality)<br />

– labour productivity (↑ due to ↓ IHD morbidity)<br />

– domestic consumption of agricultural products (↓)<br />

– imports/exports of agricultural products (↓)


CGE model scenarios<br />

• ‘Shock’ model by reducing intake of saturated fats<br />

to WHO guidelines (using 3 animal food strategies)<br />

– Overall SF reduction of 22% (UK), 7.4% (Brazil) equates to:<br />

• All animal source foods (ASF):<br />

• Meat only:<br />

• Dairy only:<br />

33% (UK), 10.5% (Brazil) or<br />

85% (UK), 18.2% (Brazil) or<br />

62% (UK), 27.6% (Brazil)<br />

• Mathematical modelling to estimate labour shocks<br />

– Mortality reduction 3.1% (UK), 2.0% (Brazil)<br />

– Morbidity reduction 4.4% (UK), 1.7% (Brazil)<br />

– 2008 sick certification for IHD <strong>and</strong> stroke used for baseline<br />

• 4 scenarios applied to the 3 animal food strategies: UK<br />

domestic dem<strong>and</strong>, Brazil domestic dem<strong>and</strong>, Brazil international<br />

(i.e. export) dem<strong>and</strong>, <strong>and</strong> Brazil domestic & international dem<strong>and</strong>


Percentage impact to GDP<br />

Economic impacts of a healthy diet:<br />

0.02<br />

0.01<br />

0<br />

-0.01<br />

-0.02<br />

-0.03<br />

-0.04<br />

-0.05<br />

-0.06<br />

-0.07<br />

-0.08<br />

UK<br />

Animal<br />

Domestic<br />

Brazil<br />

Animal<br />

Domestic<br />

Brazil<br />

Animal<br />

Int'l<br />

GDP Results<br />

Brazil<br />

Animal<br />

Dom &<br />

Int'l<br />

UK Meat<br />

Domestic<br />

Brazil<br />

Meat<br />

Domestic<br />

Brazil<br />

Meat Int'l<br />

• Overall UK losses greatest for dairy (£5.1bn) then meat<br />

(£3bn), ASF absorbed<br />

• Brazil losses greatest domestically for dairy (R$475m)<br />

but greatest international losses for meat (R$1.4bn)<br />

• Overall economic losses appear small, some small gains<br />

Brazil<br />

Meat<br />

Dom &<br />

Int'l<br />

UK Dairy<br />

Domestic<br />

Brazil<br />

Dairy<br />

Domestic<br />

Brazil<br />

Dairy Int'l<br />

Brazil<br />

Dairy<br />

Dom &<br />

Int'l


Percentage impact on GDP by sector<br />

Percentage impact on GDP by sector<br />

Grains/Crops<br />

Meat<br />

Animal<br />

Dairy<br />

Textiles<br />

Extraction<br />

Processed food<br />

Heavy manufacturing<br />

Light manufacturing<br />

Utils <strong>and</strong> construction<br />

Other transport<br />

Water transport<br />

Air transport<br />

Transp. & comms<br />

Other services<br />

Grains/Crops<br />

Meat<br />

Animal<br />

Dairy<br />

Textiles<br />

Extraction<br />

Processed food<br />

Heavy manufacturing<br />

Light manufacturing<br />

Utils <strong>and</strong> construction<br />

Other transport<br />

Water transport<br />

Air transport<br />

Transp. & comms<br />

Other services<br />

Percentage impact on GDP by sector<br />

Grains/Crops<br />

Meat<br />

Animal<br />

Dairy<br />

Textiles<br />

Extraction<br />

Processed food<br />

Heavy manufacturing<br />

Light manufacturing<br />

Utils <strong>and</strong> construction<br />

Other transport<br />

Water transport<br />

Air transport<br />

Transp. & comms<br />

Other services<br />

1.000<br />

0.000<br />

-1.000<br />

-2.000<br />

-3.000<br />

-4.000<br />

-5.000<br />

-6.000<br />

-7.000<br />

ASF<br />

Economic impacts<br />

by sector<br />

• Smaller impact for ASF<br />

• Intermediate ASF use by meat<br />

• Significant employment<br />

implications for meat/dairy<br />

Meat<br />

Dairy<br />

10.000<br />

5.000<br />

0.000<br />

-5.000<br />

-10.000<br />

-15.000<br />

-20.000<br />

-25.000<br />

-30.000<br />

-35.000<br />

5.000<br />

0.000<br />

-5.000<br />

-10.000<br />

-15.000<br />

-20.000<br />

-25.000<br />

-30.000<br />

-35.000<br />

UK Domestic<br />

Brazil Domestic<br />

Brazil <strong>International</strong><br />

Brazil Domestic <strong>and</strong><br />

<strong>International</strong>


Limitations <strong>and</strong> assumptions:<br />

economic model<br />

• Estimating long-term structural implications:<br />

– impact on exports to Brazil scaled back<br />

– what will substitute for the reduced production<br />

<strong>and</strong> consumption of meat <strong>and</strong> dairy products?<br />

• other foodstuffs, or other goods <strong>and</strong> services?<br />

• will substitutes represent an equivalent domestic,<br />

import <strong>and</strong> export profile?<br />

• No feedback loops<br />

– e.g where lost livelihoods are associated with<br />

negative health impacts


Study Conclusions<br />

Adopting a ‘healthy diet’ policy will affect both population<br />

health <strong>and</strong> the economy<br />

• Reductions in consumption of animal source foods in high<br />

consuming populations is of net benefit<br />

• Uneven distribution of benefits<br />

– UK : high health gains vs low economic losses<br />

– Brazil: low health gains vs high economic losses<br />

• Policy focused on reducing all animal source foods should create<br />

less economic impact<br />

• Ability of sectors to shift production (livestock to crops etc.) will<br />

influence economic impact<br />

• Health strategies tackling diet-related NCDs must address<br />

economic, social, environmental <strong>and</strong> health objectives


Conclusion<br />

• Underst<strong>and</strong>ing impacts on both health <strong>and</strong> wealth,<br />

<strong>and</strong> of winners <strong>and</strong> losers, critical to securing a<br />

sustainable food policy to maximise health benefits<br />

while minimizing risks<br />

• Although these analyses simplistic, highlighting<br />

health <strong>and</strong> economic affects together illustrates<br />

need to consider systems interactions between<br />

different policy sectors, <strong>and</strong> at different levels of<br />

impact (local to global) in developing upstream<br />

policies to tackle NCDs


Future challenges<br />

Good news - do not necessarily need new ‘metrics’<br />

• CGE now recommended tool by WHO<br />

• Already well accepted in environment, agriculture<br />

etc sectors<br />

Challenges:<br />

• Improving underst<strong>and</strong>ing of different method<br />

applications – promoting intersectoral applications<br />

• Improving data –<br />

– both data collection <strong>and</strong> compatibility between sources<br />

• Improving CGE methods<br />

– Sensitivity analysis<br />

– Refining of assumptions<br />

– Substitution for unhealthy goods – critical<br />

– Household split by SES<br />

– Trade modelling<br />

– Dynamic modelling


For info: what is a ‘healthy<br />

diet’?<br />

• WHO recommendations* for a ‘healthy diet’:<br />

– 15‐30% total energy as fat; saturated fat should be<br />

under 10% <strong>and</strong> trans fatty acids under 1%<br />

– 55‐75% total energy as total carbohydrate; added<br />

sugars should be under 10%<br />

– 10‐15% total energy as protein, mainly from plants<br />

– 400g/day of fruits <strong>and</strong> vegetables<br />

*WHO (2003). Diet, nutrition <strong>and</strong> the prevention of chronic diseases. Report of<br />

a Joint WHO/FAO Expert consultation. Technical Report 916: Geneva

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