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Plaintiffs' Memorandum of Law in Opposition to Motions to Dismiss ...

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controversial electricity plant <strong>in</strong> India. Enron's debt was soar<strong>in</strong>g. If these harsh<br />

truths became obvious <strong>to</strong> outsiders, Enron's s<strong>to</strong>ck price would get clobbered – and<br />

a ris<strong>in</strong>g s<strong>to</strong>ck price was the company's be-all and end-all. Worse, what few people<br />

knew was that Enron had engaged <strong>in</strong> billions <strong>of</strong> dollars <strong>of</strong> <strong>of</strong>f-balance-sheet deals that<br />

would come back <strong>to</strong> haunt the company if its s<strong>to</strong>ck price fell.<br />

Newsweek, 1/21/02.<br />

The key <strong>to</strong> the Enron mess is that the company was allowed <strong>to</strong> give<br />

mislead<strong>in</strong>g f<strong>in</strong>ancial <strong>in</strong>formation <strong>to</strong> the world for years. Those fictional figures,<br />

show<strong>in</strong>g nicely ris<strong>in</strong>g pr<strong>of</strong>its, enable Enron <strong>to</strong> become the nation's seventh largest<br />

company, with $100 billion <strong>of</strong> annual revenues. Once accurate numbers started<br />

com<strong>in</strong>g out <strong>in</strong> Oc<strong>to</strong>ber, thanks <strong>to</strong> pressure from s<strong>to</strong>ckholders, lenders and the<br />

previously quiescent SEC, Enron was bankrupt <strong>in</strong> six weeks. The bot<strong>to</strong>m l<strong>in</strong>e: we<br />

have <strong>to</strong> change the rules <strong>to</strong> make companies deathly afraid <strong>of</strong> produc<strong>in</strong>g dishonest<br />

numbers, and we have <strong>to</strong> make accountants mortally afraid <strong>of</strong> certify<strong>in</strong>g them.<br />

Anyth<strong>in</strong>g else is w<strong>in</strong>dow dress<strong>in</strong>g.<br />

Newsweek, 1/28/02. The rise and demise <strong>of</strong> Enron is graphically displayed below:<br />

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