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Food Safety Magazine - June/July 2013

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genetically modified foods<br />

(continued from page 27)<br />

One concern would have been segregating<br />

product with the GMO label<br />

for the 10 percent of the national market<br />

that California represents. Interestingly,<br />

many of these same products are<br />

sold in the similarly populated Canadian<br />

market. However, it is recognized<br />

that the international border makes a<br />

much better barrier against inadvertent<br />

MIT 1000<br />

movement of goods between jurisdictions,<br />

than, say, between Oregon and<br />

northern California.<br />

The passage of legislation of an individual<br />

state requiring such a GMO designation<br />

on food products remains in<br />

the realm of the possible. With the precedent<br />

set by Whole <strong>Food</strong>s to label all<br />

products containing GMOs by 2018, it<br />

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will become even more dificult for politicians<br />

to avoid the issue. Few consumers<br />

will realize that this action by Whole<br />

<strong>Food</strong>s with their existing organic-centric<br />

focus is a solid business decision, but<br />

would be an immense challenge for individual,<br />

conventional food retailers.<br />

Given this scenario, perhaps the<br />

food industry should drive the agenda<br />

on GMO labeling instead of accepting<br />

a regime designed by ouitsiders. It could<br />

be a simple declaration “May contain<br />

GMO ingredients” on products containing<br />

soy, corn, canola and cottonseed oil<br />

except those that are certified organic.<br />

The “may” is important because there<br />

is no guarantee that the product does<br />

indeed contain GMOs, and the use of<br />

“Contains no GMOs” should not be<br />

permitted because “Certified Organic”<br />

is GMO-free. The parallel to this is the<br />

prohibition of labeling pork and poultry<br />

products “Hormone free” because by<br />

law, the practice is not permitted.<br />

Such an initiative, while probably<br />

heresy to the industry today, would address<br />

the right-to-know movement and<br />

would go some distance in silencing<br />

critics of the entire food industry who<br />

maintain that GMO transparency is in<br />

short supply. Furthermore, with a vast<br />

array of products thus labeled, the typical<br />

consumer will most likely behave as<br />

do their European counterparts and ignore<br />

it just as they are doing with much<br />

of the existing ingredient information.<br />

Summary<br />

In conclusion, GMO technology uptake<br />

by the global agricultural industry<br />

has been profound. Its overwhelming<br />

and continued dominance of a few key<br />

commodities has led to its nearubiquitous<br />

presence in a host of food<br />

products. As there is considerable evidence<br />

of consumer apathy, in all probability<br />

as time passes, GM foods will<br />

join the heirloom organic tomato as an<br />

uncontested element of our diets. •<br />

Maurice J. Hladik, an accredited farmer, agriculture<br />

economist and authority on farming and food consumption,<br />

is the author of Demystifying <strong>Food</strong> from<br />

Farm to Fork.<br />

74 F o o d S a f e t y M a g a z i n e

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