OTT Video Market Attractiveness Index - Worldwide Country Rankings

Big Market Research, OTT Video Attractiveness Index Market Size, Share, Global Trends, Demand, Insights, Analysis, Research, Report, Opportunities, Strategies, Segmentation, Forecast. Read full report & TOC @ http://www.bigmarketresearch.com/ott-video-attractiveness-index-worldwide-country-rankings-drivers-and-positioning-strategies-market OTT Video Market Attractiveness Index: Worldwide Country Rankings, Market Drivers and Positioning Strategies,’ examines the growth potential of OTT video services worldwide, providing insight into the opportunity to derive value from them. The OTT Video Market Attractiveness Index research report assesses the strength of the OTT video opportunity across the 50 countries. The largest markets — primarily China, Russia, Mexico and Brazil among emerging markets, and the US and Japan among developed markets — will provide the most attractive opportunities for OTTs. The revenue opportunity will be greater in the markets where 4G services are better established: These are the markets where mobile operators are able to more effectively target online video services to their customers. Big Market Research, OTT Video Attractiveness Index Market Size, Share, Global Trends, Demand, Insights, Analysis, Research, Report, Opportunities, Strategies, Segmentation, Forecast. Read full report & TOC @ http://www.bigmarketresearch.com/ott-video-attractiveness-index-worldwide-country-rankings-drivers-and-positioning-strategies-market
OTT Video Market Attractiveness Index: Worldwide Country Rankings, Market Drivers and Positioning Strategies,’ examines the growth potential of OTT video services worldwide, providing insight into the opportunity to derive value from them. The OTT Video Market Attractiveness Index research report assesses the strength of the OTT video opportunity across the 50 countries. The largest markets — primarily China, Russia, Mexico and Brazil among emerging markets, and the US and Japan among developed markets — will provide the most attractive opportunities for OTTs. The revenue opportunity will be greater in the markets where 4G services are better established: These are the markets where mobile operators are able to more effectively target online video services to their customers.

27.03.2015 Views

Report Description The index results are grouped around a number of key themes, which are discussed and analyzed in order to explain how the OTT video opportunity is taking shape across different global markets. These key themes include: The importance of addressing large broadband markets to build scalable businesses; The factors guiding the formation of online video audiences; The drivers behind the revenue opportunity in different markets; The role of content licensing and regulatory frameworks in the viability and success of OTT initiatives. Section 1 of the report explains the methodology used in the Index. Section 2 is a strategic analysis of the results of the OTT Video Market Attractiveness Index. Section 3 is a strategic analysis of the emerging-markets results of the OTT Video Market Attractiveness Index. Section 4 provides key takeaways of the Index rankings. Get enquire about report here @ http://www.bigmarketresearch.com/report-enquiry/24032

Report Description Summary • The largest markets — primarily China, Russia, Mexico and Brazil among emerging markets, and the US and Japan among developed markets — will provide the most attractive opportunities for OTTs. • The ability to derive value from premium content and the rich HD and 4K formats will be critical to the success of OTTs: Given the low margins in the OTT video business, effective monetization of premium content and formats is critical to boosting revenue. • Country-level content and regulatory frameworks will also be critical to the success of OTT: Digital content release windows, regulatory frameworks — including neutrality regulations and market-specific rules for the provision of video services — the extent of piracy, OTT taxation and other local factors all go into assessing the OTT opportunity in a given market.

Report Description<br />

Summary<br />

• The largest markets — primarily China, Russia, Mexico and Brazil among emerging<br />

markets, and the US and Japan among developed markets — will provide the most<br />

attractive opportunities for <strong>OTT</strong>s.<br />

• The ability to derive value from premium content and the rich HD and 4K formats will<br />

be critical to the success of <strong>OTT</strong>s: Given the low margins in the <strong>OTT</strong> video business,<br />

effective monetization of premium content and formats is critical to boosting revenue.<br />

• <strong>Country</strong>-level content and regulatory frameworks will also be critical to the success of<br />

<strong>OTT</strong>: Digital content release windows, regulatory frameworks — including neutrality<br />

regulations and market-specific rules for the provision of video services — the extent of<br />

piracy, <strong>OTT</strong> taxation and other local factors all go into assessing the <strong>OTT</strong> opportunity in a<br />

given market.

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