MARS FoodServices Introduces Snickers® Brand Peanut Butter ...
MARS FoodServices Introduces Snickers® Brand Peanut Butter ...
MARS FoodServices Introduces Snickers® Brand Peanut Butter ...
You also want an ePaper? Increase the reach of your titles
YUMPU automatically turns print PDFs into web optimized ePapers that Google loves.
For Immediate Release<br />
Contact: Amber Hensley<br />
NOBLE<br />
417-875-5132<br />
Amber.hensley@noble.net<br />
<strong>MARS</strong> FOODSERVICES INTRODUCES SNICKERS® BRAND PEANUT BUTTER<br />
SQUARED<br />
HACKETTSTOWN, N.J. (Nov. 1, 2011)—From the makers of one of America’s “most favorite<br />
brands” 1 comes the top-testing new candy bar launch from <strong>MARS</strong> in over three years. 2<br />
SNICKERS® <strong>Brand</strong> <strong>Peanut</strong> <strong>Butter</strong> Squared combines everything consumers love—peanuts,<br />
caramel, nougat, milk chocolate and peanut butter.<br />
The combination of peanut butter and chocolate is quickly becoming a leader in the snack<br />
industry, making up over 18 percent of the entire chocolate category and growing at twice the<br />
category rate. 3<br />
SNICKERS® <strong>Brand</strong> <strong>Peanut</strong> <strong>Butter</strong> Squared allows operators to increase sales by offering a<br />
popular snack, with consumer ratings of five-plus out of six on overall liking and over 80<br />
percent of those who tried it saying they would likely buy it. 4<br />
For more information about SNICKERS® <strong>Brand</strong> <strong>Peanut</strong> <strong>Butter</strong> Squared and how to receive<br />
in-store sales support and displays, visit www.marsfoodservices.com or call 1-800-432-2331.<br />
1 Beacon, Dec. 2009<br />
2 BASES II, July 2009<br />
3 IRI 52 weeks ending October 9, 2011<br />
4 BASES II, July 2009<br />
800 High Street • Hackettstown, NJ 07840 • Phone (800) 432-2331
About <strong>MARS</strong> Foodservices<br />
<strong>MARS</strong> Foodservices is the foodservice division of Mars, Incorporated that specializes in<br />
meeting the needs of foodservice professionals. As the exclusive trade source of many of<br />
America's most beloved food brands, <strong>MARS</strong> Foodservices offers exciting choices for virtually<br />
every part of your menu. Its portfolio of brands includes UNCLE BEN’S®, SEEDS OF<br />
CHANGE®, M&M’S®, SNICKERS®, SNICKERS® MARATHON, SKITTLES®, DOVE®,<br />
MILKY WAY®, COMBOS®, TWIX®, STARBURST®, KUDOS® and 3 MUSKETEERS®, and<br />
the ETHEL M® Chocolates line of specialty gourmet chocolates.<br />
# # #<br />
Photography courtesy of <strong>MARS</strong> Foodservices.<br />
High-resolution (300-DPI) images are available upon request.<br />
800 High Street • Hackettstown, NJ 07840 • Phone (800) 432-2331
Change language