Carbon Footprint in the Sweetener Sector - Sweetener Users ...

Carbon Footprint in the
Sweetener Sector
Monday, February 22, 2010
Miami, Florida

What is Domino Foods and our
affiliates doing?
Agriculture
Manufacturing
Packaging
Supply Chain
Marketing

Company Overview
Florida Crystals Corporation and the Sugar Cane Growers Cooperative have created the first fully integrated
®
sugar cane company in North America, taking products from field to shelf. The addition of the Domino , C&H ,
®
and Redpath brands has created a North American distribution capability.
®
Farming
Refining
Consumer Goods
®
Farms 180,000 acres in South
Florida
Operates 2000 pieces of farm
equipment
Crop is harvested between
October and April
Uses rice for crop rotation
Operates three sugar mills and a
rice mill
Mills process 800,000 tons of raw
sugar annually
Operates refineries in New York,
Baltimore, South Florida, New
Orleans, San Francisco, Toronto
Operates a 130 Megawatt
cogeneration plant
Produces more than 3,000,000
tons of refined sugar annually
®
®
®
Only sugar supplier with national brands
Distribution channels include
Ingredients, Food Service and Grocery
customers
Produces more than 1500 SKUs of both
branded and private label products
First Sugar Cane Company to produce
certified organic sugar
®
Produces a full line of rice products,
including half of all the rice consumed in
South Florida
®

Our North American Footprint

Sugar Cane
Environmentally Friendly
Potential of 1 acre of Sugar Cane
1. Displaces 4 tons of CO2
2. Yields 4.5 tons of sugar
3. Yields 800 gallons of ethanol
4. Yields 10,000 KW of electricity

Florida Agricultural
Operations
Largest Biomass-to
to-Electricity
Facility in the Country
One of the Largest Facilities in the
World

We Grow Our Energy Everyday!

Manufacturing
Energy Utilization
Air Emissions
Water management
Waste Stream Management *
* Goal is to divert over 2 million
pounds per year from landfills

Energy needed to produce a
“DRY PRODUCT”
Total Spend for Fuel = $85,000,000
Total Clean Water Used = 7,500,000
gal/day
@ 50% = 1,000,000,000 gal/year
Total Raw Water Used = 72,500,000
gal/day
= 18,800,000,000 gal/year
Goal = Energy usage reduction of 2%
each year for 5 years

Packaging
Pouches – conversion to 100%
recyclable material
Reduce basis weight of folding cartons
Reduce basis weight of all corrugate
Package redesigns for warehouse and
staging efficiencies

Supply Chain
Consolidate Shipments
Used tires are recycled (farming)
Fully load all rail cars and bulk & liquid
trucks
Require vendors to have initiatives
Replace older equipment with newer
more efficient equipment

INNOVATION DRIVERS: ‘Better-for-Me’ and
‘Good-for-Me’ Products Continue to be a Major
Drivers!
Drivers
Mega Trend
Health Concerns are Gaining
Momentum and Increasing in Scope
Driven by Obesity, Aging Populations
and Food Intolerance
Increased Skepticism for
mass production
techniques and food
safety issues
Behavioral Implications
Consumers are avoiding the
consumption of certain
products on the basis of
safety, poor nutritional
value, or ethics
Increased focus on the
inclusion of a wide range of
nutrients, as opposed to
avoiding or moderating
consumption intake
Brand Marketing
Implications
• Continued increased demand for Organic/Natural products
• Products that provide multiple health benefits
• Products that combine healthy attributes
Retailer Implications
• Health Information will become a key selling point
• Assist consumers in their quest for wellness with lifestyle advice, health
promoting and eco-friendly products that address health management
Source: Datamonitor analysis, 2006

The Carbonfree
® Truth
Edinburgh Centre for Carbon Management (ECCM), Europe’s s premier expert in
carbon management performed full GHG and Lifecycle Assessments for f
our
sugar production which included:
primary inputs, farming, manufacturing and packaging
final distribution to the customer.
As a direct result of its renewable energy facility, Okeelanta operations o
are
considered carbon neutral on a stand-alone alone basis.
With a surplus of internal RECs from renewable energy generation, , we are
actually carbon negative.
No other sugar company in the United States can make this claim. Moreover,
it would be extremely rare to find any traditional manufacturing company that
can make this claim.

Florida Crystals – Now
Carbonfree
®
The first organic/natural sugar certified Carbonfree® by
CarbonFund.org
Made in the U.S.A.- grown, harvested and produced in
Florida
Truly unique basis of Carbonfree® certification - on our
production of renewable energy (not purchased carbon
offsets)
Earth friendly and uniquely delicious!

Florida Crystals - Partner with the Environment
We produce CLEAN ELECTRICITY. At Florida Crystals, we use our crops and urban
wood waste as fuel to generate renewable electricity. We own and operate the largest
renewable energy facility of its kind in North America and one of the largest in the world.
Efficient! ! Sugar cane ranks highest among all cultivated crops at capturing solar
energy in reusable form. Our renewable energy facility converts biomass (plant matter)
to electricity. We recycle urban wood and vegetative waste and our leftover sugar cane
fiber, called “bagasse” to produce clean, environmentally-friendly electricity that powers
our sugar operations as well as 60,000 homes.
Eco-friendly!
Because we use local biomass as fuel, our facility eliminates the e need for
one million barrels of foreign oil per year. By reducing the use of harmful fossil fuels, we
cut greenhouse gas emissions by hundreds of thousands of tons each year, helping to
reduce global warming.
Conservation! Each year, we divert 900,000 tons of wood waste from landfills and a
convert this otherwise worthless waste to a valuable product, clean electricity. In doing
so, we conserve valuable landfill space -- 3.5 million cubic yards per year -- in urban
communities.
Local Economy! The cost of fuel accounts for 85% of the money spent by most power
facilities. Since our fuel consists of locally grown and harvested sugar cane e fiber and
locally collected recycled wood waste, we invest that money in Florida. F
Conversely, most
fossil-fueled fueled power facilities send most of their money out of the state e or out of the
country.

INNOVATION: Florida
Crystals Carbonfree
®

New Website – Educating
the Consumer

New Website – Educating
the Consumer