Counter Unit - Nationwide Candy LLC
Counter Unit - Nationwide Candy LLC Counter Unit - Nationwide Candy LLC
2011 Promotion Calendar JAN FEB MAR APR MAY JUN JUL AUG SEP OCT NOV DEC REESE’S® & CADBURY® EASTER 12/3/10–4/8/11 1/11–4/24/11 HERSHEY® ’ S DROPS & REESE’S® MINIS 12/3/10–9/23/11 12/15/10–12/30/11 PRE-PRICED 69¢ STANDARD BARS 1/7–2/18/11 1/28–3/4/11 REESE’S® NCAA® MARCH MADNESS ® 1/14–3/4/11 2/13–4/2/11 KIT KAT® BREAK TIME. ANYTIME. 3/4–4/29/11 4/3–6/11/11 PRE-PRICED 2/$2.50 KING SIZE BARS 3/25–5/13/11 4/29–6/3/11 REESE’S® GREEN LANTERN MOVIE 4/22–6/3/11 5/22–7/9/11 HERSHEY®’ S GAS EVENT 6/3–8/5/11 7/1–8/26/11 PRE-PRICED 69¢ STANDARD BARS 7/8–8/12/11 7/29–9/2/11 REESE’S® GAMING 7/29–9/2/11 8/28–10/1/11 HERSHEY®’ S TAILGATING COCA-COLA® BUNDLE 8/21–10/28/11 9/2–11/11/11 PRE-PRICED 2/$2.50 KING SIZE BARS 9/30–11/11/11 10/28–12/2/11 REESE’S® FOOTBALL 10/28–12/2/11 11/27/11–1/7/12 Delivery Window Suggested Retail Execution Window © 2010 THE HERSHEY COMPANY www.hersheysconvenience.com 21 02 679 (DCT/NG)
- Page 2 and 3: • 92% of adults 18-34 will see a
- Page 4 and 5: JANUARY CADBURY ® CREME EGGS ® Ca
- Page 6 and 7: MARCH REESE’S ® NCAA ® March Ma
- Page 8 and 9: HERSHEY ® ’S Pre-Priced 2/$2.50
- Page 10 and 11: HERSHEY ® ’S Gas Event Assorted
- Page 12 and 13: SEPTEMBER REESE’S ® Gaming King
- Page 14 and 15: HERSHEY ® ’S Pre-Priced 2/$2.50
- Page 16 and 17: HERSHEY ® ’S Milk Chocolate and
- Page 18 and 19: HERSHEY ® ’S Assorted King Size
- Page 20 and 21: HERSHEY ® ’S Core Standard Bar 2
- Page 22 and 23: ® ICE BREAKERS® Assorted Mints 96
2011 Promotion Calendar<br />
JAN FEB MAR APR MAY JUN JUL AUG SEP OCT NOV DEC<br />
REESE’S® & CADBURY®<br />
EASTER<br />
12/3/10–4/8/11<br />
1/11–4/24/11<br />
HERSHEY® ’ S DROPS &<br />
REESE’S® MINIS<br />
12/3/10–9/23/11<br />
12/15/10–12/30/11<br />
PRE-PRICED<br />
69¢ STANDARD BARS<br />
1/7–2/18/11<br />
1/28–3/4/11<br />
REESE’S®<br />
NCAA® MARCH MADNESS ®<br />
1/14–3/4/11<br />
2/13–4/2/11<br />
KIT KAT®<br />
BREAK TIME. ANYTIME. <br />
3/4–4/29/11<br />
4/3–6/11/11<br />
PRE-PRICED<br />
2/$2.50 KING SIZE BARS<br />
3/25–5/13/11<br />
4/29–6/3/11<br />
REESE’S®<br />
GREEN LANTERN MOVIE<br />
4/22–6/3/11<br />
5/22–7/9/11<br />
HERSHEY®’ S GAS EVENT<br />
6/3–8/5/11<br />
7/1–8/26/11<br />
PRE-PRICED<br />
69¢ STANDARD BARS<br />
7/8–8/12/11<br />
7/29–9/2/11<br />
REESE’S®<br />
GAMING<br />
7/29–9/2/11<br />
8/28–10/1/11<br />
HERSHEY®’ S TAILGATING<br />
COCA-COLA® BUNDLE<br />
8/21–10/28/11<br />
9/2–11/11/11<br />
PRE-PRICED<br />
2/$2.50 KING SIZE BARS<br />
9/30–11/11/11<br />
10/28–12/2/11<br />
REESE’S®<br />
FOOTBALL<br />
10/28–12/2/11<br />
11/27/11–1/7/12<br />
Delivery Window<br />
Suggested Retail Execution Window<br />
© 2010 THE HERSHEY COMPANY www.hersheysconvenience.com 21 02 679 (DCT/NG)
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