Counter Unit - Nationwide Candy LLC
Counter Unit - Nationwide Candy LLC
Counter Unit - Nationwide Candy LLC
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• 92% of adults 18-34 will see a<br />
REESE’S® TV ad an average of 65<br />
times–that’s over 4 billion TV<br />
impressions!<br />
• 93% of adults 18-49 will see a HERSHEY’®S<br />
TV ad an average of 90 times–that’s over 11<br />
billion TV impressions!<br />
• Dedicated TV support of HERSHEY’®S Core<br />
franchise, S'mores Ț M HERSHEY’®S Drops and<br />
HERSHEY’S LIGHT & AIRY Milk Chocolate.<br />
• 94% of the KIT KAT® target audience<br />
will see a KIT KAT® TV ad an average<br />
of 48 times–that’s over 3 billion<br />
TV impressions!<br />
TM<br />
PERFECTLY POWERFUL MINTS<br />
• 90% of the target audience will<br />
see an ICE BREAKERS FROST TV<br />
ad an average of 40.6 times–<br />
that’s over 3.7 billion TV impressions!<br />
• 90% of adults 25-49 will see an<br />
ALMOND JOY®/MOUNDS® TV ad<br />
an average of 31 times–that’s<br />
over 2.4 billion TV impressions!<br />
2011 TV Brand<br />
Jan Feb Mar Apr May<br />
REESE’S® Brand<br />
HERSHEY®’S<br />
Franchise<br />
CORE<br />
SMORES<br />
DROPS<br />
LIGHT & AIRY<br />
KIT KAT® Brand<br />
TWIZZLERS® Brand<br />
Over<br />
30 Billion<br />
TV Impressions<br />
PIECES® Brand<br />
YORK® Brand<br />
ALMOND JOY® Brand<br />
HISPANIC Franchise<br />
2<br />
ICE BREAKERS FROST