Don Tipton - DealersEdge

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How we got here.. Shop full of broken automobiles Extreme shortage of Technicians No enough stall space “Just bring it in” - no real appointment system 1-rate pricing system & we posted it! New vehicle sales were good Very little service competition No CSI surveys Attitude don@dtcretailconsulting.com 4
Priorities were Minimize the damage Just get it done and get it out of the shop No time to up-sell, just get through the day <strong>Don</strong>’t let too many complaints get to the Dealer Forget oil changes, not enough money in it Tires? Not worth the hassle Batteries? Can’t compete with price Dispatch priorities: ◦ Dealer’s relatives, Dealer’s neighbors, Dealer’s friends, sold vehicles, the screamers and then EVERYBODY ELSE!!! Then CSI came along. Did we give better service or just shift priorities? don@dtcretailconsulting.com 5
Page 1 and 2: A Business Plan For Your Service De
Page 3: Don Tipton Don is a Speaker, Traine
Page 7 and 8: The competition was paying attentio
Page 9 and 10: Structure ◦ What it takes to get
Page 11 and 12: Set a net profit objective ◦ Brea
Page 13 and 14: Do you need more customers or can y
Page 15 and 16: Quick Service ◦ To be competitive
Page 17 and 18: Set a “drop-down” rate to kick
Page 19 and 20: Within Your Data Base - determine h
Page 21 and 22: ◦ Market that you service most ma
Page 23 and 24: “If your customer repair order co
Page 25 and 26: “Wishing you a safe and successfu

Don Tipton - DealersEdge

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