Don Tipton - DealersEdge
Don Tipton - DealersEdge
Don Tipton - DealersEdge
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Quick Service<br />
◦ To be competitive you MUST offer Quick Service<br />
◦ Not just a marketing gimmick<br />
◦ Must be able to actually pull it off<br />
◦ Battle perception: “high priced” & “inconvenient”<br />
◦ Must watch expense (personnel) and Technician<br />
cost of sale<br />
◦ So why bother?<br />
◦ To build traffic & create up-sell opportunity<br />
◦ Opportunity to sell what?<br />
◦ Filters, blades, brakes & tires<br />
◦ These are; Low to No profit operations<br />
◦ Great for retention (important!), how about profit?<br />
don@dtcretailconsulting.com 15